Today, Boehringer Ingelheim Pharmaceuticals, Inc. (BIPI) announced the launch of ‘Cuida tu Don,’ a national public awareness initiative featuring legendary entertainer Mario Kreutzberger, better known as ‘Don Francisco.’ Kreutzberger, who has type 2 diabetes, will serve as an ambassador for the initiative and encourage Hispanics with type 2 diabetes to live a lifestyle conducive to staying healthy. ‘Cuida tu Don,’ translated as ‘Take Care of Your Gift,’ is designed to engage, educate and inspire Hispanics with type 2 diabetes and their families. The initiative provides resources and information in three key aspects of diabetes – nutrition, fitness and treatment options – to the estimated 3.2 million Hispanics in the United States with the disease.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7401451-boehringer-ingelheim-diabetes/
From urban cat owners in multi-floor walkups, to parents who could use help with litter box chores or cat lovers who just have trouble lifting their litter, Tidy Cats® understands some lifestyles require a lighter litter. That’s why today, Tidy Cats is helping cat lovers lighten up with the LightWeight Littervention™ Contest and teaming up with design enthusiast and lifestyle expert Jenni Pulos to make over one lucky cat’s litter box area and help cross chores off of the winner’s to-do list.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7423651-tidy-cats-littervention/
Fifi O’Neill, the single-most accomplished editor, photo stylist, blogger and best-selling author renowned for prairie style, attracts an impressive fan base to chez Fifi, her blog that reaches in upwards of 2 million. She holds added international reputation devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications. She has published three books including a best-seller and now, her latest, Prairie Style Weddings (Chronicle Books, December 2014).
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7375431-fifi-o-neill/
A New Year means a fresh start, so now’s the time to get healthier! Unfortunately, most people are going about it the wrong way: Research shows that 90 percent of people who make a New Year’s resolution eventually fail at it. A huge part of that is because people tend to choose a goal that’s too vague or unrealistic. Lifestyle expert and former senior health and nutrition expert at Shape Magazine Sharon Liao is on hand to share simple and attainable changes that make a big impact!
Sigrid Olsen opens a significant new chapter in her career this spring. SIGRID OLSEN Studio, a new seasonal fashion collection for women, premieres in partnership with leading entertainment and lifestyle retailer, HSN and will launch in April.
Sigrid will enhance her multi-faceted creative talents, adding national broadcast persona to the roster, and promote her inspired, artisan chic designs on-air with HSN across its various platforms, including TV, online and mobile. HSN reaches 96 million households in the U.S. and offers its customers a curated assortment of exclusive products and top brand names 24 hours a day, seven days a week.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7142231-sigrid-olsen-new-designs-for-living/
Hyundai introduces convention-shattering Santa Cruz Crossover Truck Concept
Hyundai revealed its innovative Santa Cruz Crossover Truck Concept at the North American International Auto Show in Detroit. This fresh concept reflects a completely new interpretation of truck utility for a new generation of buyers, especially Millennials, who represent the second-largest population of car buyers.
“The Santa Cruz crossover truck concept meets the unspoken needs of a growing Millennial lifestyle we call ‘Urban Adventurers’,” said Mark Dipko, director, corporate planning, Hyundai Motor America. “This new crossover allows them all the expandable utility they need throughout their active week, from work-life professionalism, to social interests, to a whole variety of outdoor pursuits, without the typical compromises they have come to expect from the industry’s current product offerings.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7400451-naias-2015-detroit/
Fifi O’Neill has established a novel international reputation for her particular sense of style. Her name has become synonymous as the single-most editor, photo stylist, blogger and best-selling author known for perpetuating prairie style.
Born and raised in Paris, Fifi has based from Europe, Canada and now the U.S., devoting many years to writing and styling elaborate home decorating, food, gardening and interior design editorial for hundreds of lifestyle and special interest publications including several of her own design magazines. With two impressive and beautifully illustrated books, Fifi now announces release of her third, PRAIRIE-STYLE WEDDINGS: Rustic and Romantic Farm, Woodland, and Garden Celebrations (Chronicle Books, December 2014, $30 USD/Hardbound).
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7375431-fifi-o-neill/
Two of the most beloved holiday icons are leveraging their celebrity this season to bring attention to heart disease – the No. 1 cause of death in the U.S. Mrs. Claus is inviting American families to join her in making the same, heart-healthy lifestyle changes she and Santa are taking on this year to raise awareness for nutrition’s role in heart health.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7183432-heart-healthier-holiday-dsm/
Diabetes initiative and the global fight against the urban diabetes epidemic. These two major metropolitan centres are the first Chinese cites to become part of the global partnership programme, which was initiated in Mexico City in March 2014, followed by Copenhagen in Europe and Houston in the United States last week.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7377451-novo-nordisk-shanghai-diabetes/
The all-new HGTV.com is the ultimate online destination for anyone who loves making their home a better place to live. The site’s marquee feature is the HGTV Photo Library, a new curated resource that serves up livable design inspiration with stunning room photos.
To view the Multimedia News Resource, go to: http://www.multivu.com/players/English/7355851-hgtv-unveils-reimagined-home-and-lifestyle-online-portal-photo-library-debut/
Fall is just around the corner which means that stadium parking lots and living rooms across the country will soon be filled with die-hard fans getting ready to cheer on their teams. Probably just as important as wearing your team’s colors AND lucky socks is planning the perfect tailgating menu.
Eight–time Grammy Award–winning megastar Usher and Buzz the Bee, the iconic Honey Nut Cheerios™ character, are using dance to spread the word that being healthy can be fun and delicious. Starting today, the two new friends are asking people to celebrate and share healthy and happy moments, like dancing to Usher’s new single “She Came to Give it to You” and enjoying a heart–healthy breakfast with Honey Nut Cheerios. With health issues like heart disease on the rise, Buzz wants to get people buzzing about the importance of physical activity and healthy food choices as part of a healthy lifestyle.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303651-usher-joins-honey-nut-cheerios-bee-happy-and-healthy/
