Eisai Inc. today announced the launch of a new national television advertising campaign for BELVIQ® (lorcaserin HCl) CIV, an FDA-approved prescription therapy for chronic weight management. The advertisement will air on numerous channels including Lifetime, Oxygen and AMC.
The spot illustrates the struggles many people face when they are trying to lose or control their weight. BELVIQ is presented as a targeted approach to weight loss, that, when combined with diet and increased activity, may help some patients lose weight and keep it off.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7161051-eisai-launches-national-television-campaign-belviq-lorcaserin-hcl-civ
The cost of long term care continues rising at a rate outpacing inflation creating significant financial planning challenges for the nearly 12 million Americans currently in need of long term care services. According to the Genworth (NYSE: GNW) 2014 Cost of Care Survey released today, the cost of receiving in-home care continues to rise, though at a more moderate rate of growth. This is good news for consumers as almost three quarters of people needing long term care prefer receiving it in their homes, according to Genworth’s extensive claims data (Long term care claims Experience Data for Genworth Life Insurance Company and affiliates – December 1974-June 30, 2013).
To view the Multimedia News Release, go to http://www.multivu.com/mnr/70631511-genworth-2014-cost-of-care-survey-results
This season, more than ever before, Major League Baseball® is experiencing an explosion of young talent, a changing of the guard; as rookies and young stars are making a bigger impact on the league than ever before.
The Topps Company celebrates this passing of the torch with the release of 2014 Topps Baseball Series 1, which features these exciting new stars while also looking back at the greatest players of today and yesterday. Additionally, Topps is giving fans who purchase 2014 Topps Baseball Series 1 the chance to win highly-coveted Topps’ Top 50 Rookie Cards from years past, including Mickey Mantle, Hank Aaron, Johnny Bench, Derek Jeter, Miguel Cabrera and more.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7101153-topps-company-baseball-series-1-power-players
Celebrating the 50th anniversary of Disney’s “it’s a small world” theme park attraction, thousands of guests and cast members at Disney Parks around the globe united today in a historic “It’s a Small World” sing-along. Fans everywhere joined in online at SmallWorld50.com, a “global hub” of music and harmony created for the Golden Anniversary of the iconic attraction that opened as a tribute to peace and hope, saluting UNICEF, at the 1964 New York World’s Fair.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7167251-walt-disney-parks-and-resorts-it-s-a-small-world-anniversary