Sabra® Dipping Company (www.sabra.com), makers of the country’s best-selling hummus and a wide variety of fresh dips and spreads, is kicking off the new year by inviting Americans to include hummus in their daily dipping activities - from casual weekday snacking to game-day dunking. While hummus has gained incredible popularity over the past decade, leading the country’s fastest growing dip category, there are still many Americans who have yet to taste it. Sabra’s new campaign, starring a hummus-obsessed Jeffrey Tambor, aims to introduce the delicious, unpretentious dip to future fans. The first ad in the national television campaign will debut in January to coincide with Super Bowl XLVIII, as Sabra continues its role as the Official Dips Sponsor of the NFL.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65417-sabra-dipping-company-jeffrey-tambor-game-day-dipping-hummus-football
Eyeing vast new efficiencies in global fresh produce and fresh-cut flower transport, Maersk Container Industry (MCI) is now partnering with Boston-based technology company Primaira LLC to develop an air cleaning system in Star Cool Integrated refrigerated containers.
Thorough tests and trials have shown the patented technology, Bluezone®, to be an efficient eliminator of molds, fungi and bacteria. Using an ozone concentration 300 times higher than otherwise seen on the market, Bluezone also removes ethylene effectively.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64186-maersk-container-launch-new-technology
Following a rigorous season of trials and qualification events, six of the competing Team Kellogg’s™ U.S. Olympic athletes have demonstrated from great starts come great things by being named to Team USA™. With the Opening Ceremony for the Sochi 2014 Olympic Winter Games just days away on Feb. 7, these U.S. Olympic athletes have earned the chance to be among those proudly representing their country.
To view Multimedia News Release, go to http://www.multivu.com/players/English/65305-kellogg-s-team-usa-sochi-2014-winter-olympics/
To celebrate the 14th Annual Bubble Wrap® Appreciation Day, Sealed Air Corporation has announced that Eric Buss and his ‘Bubble Wrap Bike’ video have been voted by Bubble Wrap® fans as the first-ever inductee into the official Bubble Wrap® Appreciation Day Hall of Fame located on BubbleWrapFun.com.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65391-sealed-air-annual-bubble-wrap-appreciation-day-hall-of-fame-induction
