blu, the brand which pioneered electronic vaping, will launch a new global brand and marketing campaign, under the tagline “Just You & blu.”
The campaign celebrates the individualistic lifestyles of blu consumers – each representing an independent spirit, carving their own paths in life and enjoying blu along the way. The “Just You & blu” campaign will feature television and cinema commercials, print ads and billboards, as well as digital and social content. “Just You & blu” will premier April 4 in the United States, United Kingdom, Italy and France.
blu has been the innovator in electronic vaping since the brand was introduced in 2009, and continues to evolve as the ultimate consumer vaping experience.
“blu is the most iconic brand in the electronic vaping category,” said John Wardley, Chief Marketing Officer for Fontem Ventures, blu’s parent company. “This campaign will serve to solidify and grow the leadership position blu enjoys in the US and the UK, while introducing the brand to new consumers in our two launch markets, Italy and France.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7801651-just-you-and-blu/
Top Hybrids and Electric Cars Must Buy 2016 [ Buying Guide ]
Top Recommended Hybrids and Electric Cars
List Car you need to buy:
====== 2016 Tesla Model S ========
We owned a 2013 Tesla Model S for 18 months and despite numerous dealer visits and maintenance issues, we were ultimately sad to see it go. It's quick, comfortable, quiet, spacious, and can tote as much cargo as some crossover SUVs. The "85" version can go 265 miles on a charge, so range anxiety is a nonissue. We even drove ours from L.A. to New York in less than three days using Tesla's free Supercharger quick-charge network. We definitely have gripes, including some underwhelming interior trim pieces and a lack of small item storage. There's also the below-average reliability, although our dealer experiences were exceptional. So even though it's not perfect, the Model S remains our favorite electric car.
============2016 Kia Soul EV============
Kia's first real foray into the electric vehicle world is a success. In fact, the funky Soul is arguably more appealing when it swaps out its internal combustion engine for an electric motor. In our testing, the Soul EV went farther on a charge than its similarly sized and priced competitors, and then recharged quickly thereafter. It also doesn't suffer a reduction in cargo space versus the non-EV Soul, meaning it provides the utility of a small SUV rather than that of a small hatchback like its rivals. A long warranty and generous features are other benefits.
===============2015 BMW i3=============
BMW's i3 is a remarkable vehicle. Its main structure is made of light yet strong carbon fiber instead of the usual steel or aluminum. This helps reduce the i3's weight, which pays dividends for both electric range and performance. With its electric motor in back and the battery under the floor, the i3 boasts sporty acceleration and handling.
======= 2015 BMW i8 ===========
You want your plug-in hybrid to be a head-turning sports car? Look no further than the BMW i8, the two-door supercar for the environmentally conscious. Like the more attainable BMW i3, the i8 is built around a carbon-fiber passenger cell. But in the i8 an electric motor drives the front wheels and a turbocharged three-cylinder gasoline engine pushes from behind.
===== Luxury Hybrid 2016 Porsche Panamera E-Hybrid =====
Porsche's flagship sedan is the Panamera, a low-slung four-door with a hatchback trunk. The 2016 Porsche Panamera S E-Hybrid is the plug-in hybrid version, and it offers 16 miles of pure electric driving before the supercharged 3.0-liter gasoline V6 engine takes over. Acceleration, handling and braking are pure Porsche, which is something of a trick for a car this large. It's perfect for those shoppers
======= Hybrid SUV 2016 Toyota Highlander Hybrid =========
No other automaker bothers to offer a hybrid version of its three-row SUV. But Toyota's Highlander Hybrid doesn't earn a spot in our Buying Guide purely by default. It continues to show just how well the hybrid formula can be applied to a big, family-friendly crossover SUV. The hybrid version earns a 28 mpg combined estimate, or 7-8 mpg better than the V6-powered Highlander. In addition to that, the Highlander Hybrid offers solid build quality, respectable acceleration, a sophisticated and quiet ride quality and plenty of standard and available features.
====== 2016 Toyota Camry Hybrid 2016 Toyota Prius =====
Substantial changes last year vaulted the Toyota Camry Hybrid onto our top-recommended list. Although it doesn't quite match the fuel economy of some competitors, the real-world cost of that difference is negligible. Plus, dismissing the Camry simply because of an mpg or two would mean missing out on an otherwise compelling sedan. Comfort remains a Camry priority, but this latest Camry Hybrid also handles pretty well.
====== Hybrid Cars 2016 Ford Fusion Hybrid / Energi =====
The 2016 Ford Fusion Hybrid is a great choice for car shoppers who are new to hybrids. It's quiet, comfortable and feels very much like a normal family sedan, while delivering the fuel economy you expect from a hybrid. It's also a Ford Fusion, which means you also get impressive refinement, good road manners and plenty of standard and available high-tech features.
======= 2016 Volkswagen e-Golf =====
Among entry-level EVs, the Volkswagen e-Golf is our favorite. It handles well, has a handsome interior, delivers class-competitive range and has the optimal equipment for quick battery recharging. What's even better, cargo space is unchanged from the non-EV Golf because the batteries are located under the floor.
iRobot Corp. (NASDAQ: IRBT), the leader in delivering robotic technology-based solutions, today announced the Braava jet™ Mopping Robot. Designed to mop hard floor surfaces with high amounts of traffic, Braava jet is great for the kitchen and bathroom. Starting at $199 USD, Braava jet combines a compact design, Vibrating Cleaning Head, Precision Jet Spray and Braava jet™ Cleaning Pads to lift dirt and stains, even in hard-to-reach places, like under kitchen cabinets and around toilets.
“iRobot is focused on significant growth opportunities in the consumer robotic technology market,” said Colin Angle, chairman and CEO of iRobot. “To capitalize, we will continue to diversify our home robot offerings, identifying new product categories ripe for growth and exploring other opportunities within the connected home. We are excited to bring Braava jet to market, a robot that addresses yet another important customer cleaning need.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7677451-irobot-braava-jet-mopping-robot/
Every 33 seconds a child under 13 is involved in a car crash in the United States, according to 2014 data from the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). Safety seats, if used correctly, can dramatically reduce the risk of fatality or injury. But 59 percent of car seats are misused in a way that could reduce their effectiveness, and over one-third of children killed in car crashes were completely unrestrained at the time of the crash. Today, NHTSA and the Ad Council unveiled a new series of public service advertisements (PSAs) to educate parents and caregivers about the importance of selecting the right seat for their child’s age and size, and to remind them that car seats, booster seats and seat belts offer the best protection for children in crashes and help save lives.
“Life can change in an instant. We want parents and caregivers to prepare for the unexpected, rather than face their worst nightmare,” said Dr. Mark Rosekind, NHTSA administrator. “Buckling up a child correctly and in the right seat is the best protection any parent can do to see their child walk away unharmed from a car crash.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7774451-ad-council-find-the-right-seat/
Kia Motors America (KMA) today unveiled the all-new 2017 Optima Plug-in Hybrid (PHEV) at the Chicago Auto Show. Kia’s first PHEV joined two other fuel-efficient additions to the brand’s growing line-up of eco-friendly vehicles, including the all-new 2017 Niro Hybrid Utility Vehicle (HUV) and all-new 2017 Optima Hybrid (HEV), all three of which are being introduced under the Kia Motors EcoDynamics environmentally friendly sub-brand. A host of new technologies and features in the Kia Optima PHEV, including a more powerful hybrid engine, a smarter and more robust telematics system, exterior design enhancements, and greater interior refinement, all combine to deliver a superior hybrid drive experience.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7731854-kia-optima-plug-in-hybrid-chicago-auto-show/
Kia Motors America (KMA) today unveiled the 2017 Kia Optima Hybrid (HEV) at the Chicago Auto Show. The Optima HEV enjoys the same full redesign – inside and out – as the conventional gas-powered model, the all-new fourth-generation Optima sedan, bringing with it a new hybrid powertrain that targets a 10 percent improvement in fuel economy over the outgoing model. The enhanced HEV blends modern styling and a premium driving experience with an even more intense focus on efficiency and is being introduced under the Kia Motors EcoDynamics environmentally friendly sub-brand.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7731855-kia-2017-optima-hybrid-cas/
At the world's largest trade fair for water sports boot in Düsseldorf everything really has something to do with water. From small lead balls for fishers all the way to unaffordable mega yachts – they have it all. Almost all of the exhibits have one thing in common: They are meant to be safe – above as well as under water.
Food Network kicks off the New Year with a new season of Worst Cooks in America, the hit competition series that transforms kitchen disasters into skilled cooks, and five-time winner Chef Anne Burrell returning for a rematch against Chef Tyler Florence. Premiering on Sunday, January 3rd at 9pm ET/PT, the seven episode series pits Anne against Tyler, each leading a team of disastrous cooks in an intense kitchen boot camp designed to vastly improve the food skills of their recruits. The contestant who makes the most impressive culinary transformation is awarded a $25,000 grand prize, in addition to delivering victory and bragging rights for their team leader.
“Worst Cooks is comical, competitive and ultimately, inspiring,” said Bob Tuschman, General Manager and Senior Vice President, Food Network. “Under Anne and Tyler's guidance, these cooking-challenged contenders transform their hilarious kitchen blunders to refined culinary techniques - and the journey is truly entertaining to watch.”
In the season premiere, Anne and Tyler are confronted with some of the worst cooks they've ever seen during an open casting call. They then chose fourteen recruits including a lunch lady, truck driver, Army veteran and special education teacher to send to boot camp, and each contestant whips up the “offending dish” that landed them in hot water. After a stomach-wrenching tasting, Anne and Tyler pick their teams and attempt to teach them to make a well-balanced meal. Two recruits are not up to the task, and are sent home. Upcoming episodes feature a game show - style battle called “Family Food,” internationally-flavored empanada and Asian street food challenges and a visit from the competitors’ loved ones. The season culminates in a finale on Sunday, February 14th at 9pm ET/PT where the most improved recruit is awarded $25,000 and bragging rights for their mentor.
To view the multimedia release go to:
http://www.multivu.com/players/English/7619231-food-network-worst-cooks-in-america/
The United Nations Foundation’s Shot@Life campaign marks World Pneumonia Day, November 12, by asking Americans to raise awareness, funds and advocate to members of Congress to support global immunization programs. Pneumonia kills nearly a million children under the age of five each year and almost half of those deaths are vaccine-preventable.
“Around the world one in five children lack access to the vaccines they need,” said Devi Thomas, Director, UN Foundation’s Shot@Life campaign. “By raising awareness, funding and asking members of Congress to support global immunization programs we can ensure that every child, no matter where they live, is given a shot at a healthy life.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7616651-shotatlife-united-nations-vaccines/
Following FDA approval of the AspireSR® generator for the VNS Therapy® system in June 2015, more than a thousand patients with drug-resistant epilepsy across the United States have received this new treatment option. Many of these patients are experiencing benefits which have positively impacted their lives – and are sharing their stories during Epilepsy Awareness Month with the hope of encouraging others to seek new treatments for drug-resistant epilepsy. Numerous hospitals nationwide have begun providing the AspireSR device to patients with drug-resistant epilepsy – a condition that affects as many as one-third of people with epilepsy, causing them to have seizures in spite of treatment with antiepileptic medications.
The VNS Therapy system is a minimally invasive option in which a medical device is placed under the skin in the upper chest area during an outpatient procedure. The device sends mild electrical pulses through the vagus nerve to areas of the brain known to be associated with seizures. The new AspireSR generator takes the VNS Therapy technology a step further – detecting relative heart-rate increases that are often associated with seizures in people with epilepsy and providing responsive stimulation in an attempt to stop and shorten seizures and improve recovery.
To view the multimedia release go to:
http://www.multivu.com/players/English/7651751-livanova-aspiresr-treatment/
Whether for the rising culinary explorer or the advanced cook needing an extra hand in the kitchen, three new small appliances from KitchenAid are sure to make welcome gifts this holiday season. They include a Multi-Cooker with Stir Tower attachment, Siphon Coffee Brewer, and Spiralizer Attachment for the KitchenAid stand mixer. Further information about the products detailed below can be found at www.KitchenAid.com/Countertop-Appliances
Home cooks likely to multi-task in the kitchen during the holidays should consider one of the latest countertop cooking appliances from KitchenAid: a four quart Multi-Cooker with stir tower, providing 10 cooking functions, step-by-step cooking modes and a stirring accessory that allows for assisted cooking at precise temperatures.
The Multi-Cooker’s pre-programmed settings take the guesswork out of preparing such essentials as rice, risotto, soup and yogurt. Each setting provides cooks with next step instructions to help deliver perfect results. Additional cooking modes include simmering, sautéing, searing, steaming and two slow cook options, all of which can be programmed for up to 12 hours of cooking, plus a Keep Warm function that can be programmed for up to 24 hours. The Multi-Cooker automatically sets the temperature for each setting, while the brand’s Even-Heat™ technology allows for precise temperature regulation between 110° - 450° F to prevent under or over cooking.
To view the multimedia release go to:
http://www.multivu.com/players/English/7558052-kitchenaid-small-appliances-2015/
Today, the award-winning Adoption from Foster Care campaign from the U.S. Department of Health and Human Services, AdoptUSKids and the Ad Council unveiled a new series of public service advertisements (PSAs) that aim to encourage the adoption of older youth from foster care.
Of the 415,000 children in the U.S. foster care system, 108,000 children under the age of 18 are currently waiting for adoptive families, according to the Adoption and Foster Care Analysis and Reporting System (AFCARS). Since the AdoptUSKids project began in 2002, 25,000 children who were once photo listed on adoptuskids.org are now with their adoptive families and nearly 38,000 families have registered to adopt through AdoptUSKids. 41 percent of the approximately 5,360 youth listed on the website are aged between 15 and 18 years old.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7673451-ad-council-national-adoption-campaign/
