Volvo Cars and Swedish artist & producer Avicii announce a creative cooperation to celebrate their Swedish roots with a new recording and music video, due for global release on May 8th. The collaboration will form the basis for a global brand campaign entitled ‘A New Beginning’.
Stockholm-born Avicii, 25, has made a huge impact in the world of music in recent years, and is renowned for being one of the world’s top DJs, remixers and record producers. With a shared Swedish heritage, Volvo Cars and Avicii are now both entering a new phase in their existence.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7506451-volvo-avicii-a-new-beginning/
As the country celebrates the 45th anniversary of Earth Day, Dallas-based nonprofit Earth Day Texas gears up for its fifth annual event. Founded in 2011, the organization expects more than 75,000 attendees during the three-day event.
Earth Day Texas takes place April 24, 25 and 26 at historic Fair Park in Dallas.
Confirmed speakers include Karenna Gore, author and daughter of Al Gore; Bill White, former mayor of Houston; David Yarnold, president of the Audubon Society; Dan Patrick, Lt. Governor of Texas; B.A. Norrgard, Tiny House advocate; Laura Turner Seydel, chairperson of the Captain Planet Foundation; and Louie Psihoyos, Oscar®-winning director of The Cove.
Seven-time Grammy Award winner Paul Winter will perform on Saturday, April 25, at 4:30 p.m. Grammy nominated artist Michael Martin Murphey will perform on Sunday, April 26, at 4:45 p.m.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7500951-earth-day-texas/
Schick® and Skintimate® brands are partnering with Universal Pictures’ Pitch Perfect 2, in theaters May 15, 2015, to celebrate the different steps a woman takes each day to create a confident style as unique as the legs she stands on.
As part of the partnership, Schick and Skintimate are introducing the Rock Your Legs campaign – an integrated program that incorporates an original “Ready, Shave, Shine” music video, limited edition product in-store, an Aca-battle sweepstakes, movie trivia game, and in-film product placement as the new Schick Hydro Silk® TrimStyle® makes its movie debut. Schick and Skintimate are also partnering with Pitch Perfect 2 star Brittany Snow to help introduce a three-step leg care routine that helps women think about leg care as more than just hair removal, but as a beauty ritual.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7490451-schick-skintimate-rock-your-legs/
To celebrate the launch of Colgate® Optic White® Express White toothpaste, the brand has announced a first of its kind collaboration with two of YouTube’s brightest stars, Andrea Brooks of AndreasChoice and Blair Fowler of JuicyStar07. Together, these leading YouTube stylists will engage fans through a seven part online video series titled, “The Smile Show™.” Hosted via Colgate Optic White’s YouTube channel, these segments will feature exclusive tips and tricks on topics ranging from fashion to beauty and most importantly, how to make your smile your best accessory.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7451751-colgate-optic-white-toothpaste/
Icelandair helped alleviate the long days of darkness last night with the launch of their Aurora Borealis-themed plane, the Hekla Aurora. The launch, part of Icelandair’s #MyStopover campaign, culminated in Reykjavik as the plane flew over an illuminated Hallgrimskirkja church - a prelude to the city’s annual Winter Lights Festival which begins tomorrow.
The Hekla Aurora is part of Icelandair’s transatlantic fleet, providing passengers an experience of the Aurora Borealis while on board, both with its interior mood lighting, and the new Aurora Borealis livery on the exterior. As the Boeing 757 flew over Reykjavik city yesterday, passengers experienced the dancing lights of the on-board Aurora Borealis, with Icelandic music as the soundtrack, and, adding to the experience, a unique birds-eye view of Hallgrimskirkja church. The plane landed at Reykjavik’s domestic airport to a fanfare welcome as the locals came out in force to celebrate. They were also able to experience the plane for themselves as it was opened to the public.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7441451-icelandair-aurora-borealis-plane/
Icelandair helped alleviate the long days of darkness last night with the launch of their Aurora Borealis-themed plane, the Hekla Aurora. The launch, part of Icelandair’s #MyStopover campaign, culminated in Reykjavik as the plane flew over an illuminated Hallgrimskirkja church - a prelude to the city’s annual Winter Lights Festival which begins tomorrow.
The Hekla Aurora is part of Icelandair’s transatlantic fleet, providing passengers an experience of the Aurora Borealis while on board, both with its interior mood lighting, and the new Aurora Borealis livery on the exterior. As the Boeing 757 flew over Reykjavik city yesterday, passengers experienced the dancing lights of the on-board Aurora Borealis, with Icelandic music as the soundtrack, and, adding to the experience, a unique birds-eye view of Hallgrimskirkja church. The plane landed at Reykjavik’s domestic airport to a fanfare welcome as the locals came out in force to celebrate. They were also able to experience the plane for themselves as it was opened to the public.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7441451-icelandair-aurora-borealis-plane/
Celebrate My Drive, powered by State Farm,® is proud to announce winners of the campaign designed to raise awareness and promote teen driver safety. One hundred high schools will share in a total of $3.28 million in grants connected to their participation in the program.
Over 3,200 high schools across North America participated, generating more than 6.1 million online safe driving commitments. Winning high schools generated the most commitments, while amplifying conversations around teen driver safety and addressing the leading cause of death for teens.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7271031-state-farm-celebrate-my-drive-2014/
Omaha Steaks, a fifth generation family-owned company based in Omaha, Nebraska, is at the forefront of this food gifting trend and has been offering gift packages of steaks, wine and assorted gourmet foods for nearly 100 years. “At Omaha Steaks, we understand that sending a gift of food is as much about a shared experience as it is the product,” said Omaha Steaks Senior Vice President Todd Simon. “Food gifts provide an occasion and a reason to celebrate with family and friends. That’s why people enjoy receiving food gifts and this trend in holiday gift giving continues to grow.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7372551-omaha-steaks-holiday-gifts/
The best of our city in summer is back with a vengeance as Sydney Festival returns in its 39th year. 2015 will see a spectacular program of free and ticketed events spanning contemporary and classical music, theatre, dance, visual arts, circus, cabaret and much more.
There’s no better way to get into the swing of summer in Sydney than by enjoying a free outdoor concert in the heart of the city, with 60,000 of your closest friends. The Domain concert series return with four large-scale concerts including a special Summer Sounds in The Domain headlined by South American superstar Seu Jorge whose samba sounds will kick-start summer in Brazilian style.
Sydney Festival 2015 will see 18 world premiere performances including Masquerade based on the iconic children’s book by Kit Williams, and 11 Australian premiere works including Quebec’s Cirque Alfonse in Timber!, Roysten Abel’s newest work The Kitchen, and a taste of Belgian theatrical flair in Kiss & Cry a dance work for a duo of hands.
Thousands of teens from more than 3,200 high schools across the U.S. and Canada are committing to safe driving as part of the State Farm Celebrate My Drive® program. During Teen Driver Safety Week, high school students, staff and community members are encouraged to visit celebratemydrive.com once daily between 12 a.m. CT on October 15, 2014 through 11:59 p.m. CT on October 24, 2014 and commit to safe driving. The high schools with the most commitments will win grant money for their school, learn more about safe driving, and be one of two schools to win a private concert by The Band Perry.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7271031-state-farm-celebrate-my-drive-2014/
On Monday, September 29, The AIRMALL at Pittsburgh International Airport (PIT) joined Allegheny County Executive Rich Fitzgerald and the Allegheny County Airport Authority (ACAA) for FLY2014, a special event that marked the 15th anniversary of the ACAA and celebrated the completion of a $10 million renovation that created a new retail core in the Center Core of the airport’s airside terminal. The renovation was designed to reconfigure the layout of new retail units to address changes in passenger traffic and put stores squarely in the path of millions of travelers every year.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7344751-airmall-pittsburgh-international-airport-celebrate-newly-renovated-center-core-fly2014-event/
Vice President Joe Biden, Governor Martin O’Malley and an extensive roster of celebrities and elected officials joined visitors from across the United States as they flocked to Baltimore’s famed Inner Harbor and the Fort McHenry National Monument and Historic Shrine last night to take part in the centerpiece events of the week-long Star-Spangled Spectacular. The celebration of the bicentennial of our National Anthem – which included more than 30 tall ships and U.S. Navy vessels, festivals, living history demonstrations and the Blue Angels – peaked with a two-hour, nationally televised live special on THIRTEEN’S Great Performances on PBS.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7316051-star-spangled-200-celebrate-s-200th-anniversary-of-national-anthem/
