Last December, nearly one-third of all car crash fatalities involved a drunk driver, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). Today, to help make our roads safer during the holiday season, the Television Bureau of Advertising (TVB) launched the 13th annual “Project Roadblock” initiative, in which local broadcast TV stations donate airtime to support NHTSA and the Ad Council’s “Buzzed Driving is Drunk Driving” PSA (public service advertising) campaign.
To help the campaign’s message reach those who could benefit most, the Ad Council is conducting a special push to TV stations in the 10 states that accounted for 53% of all alcohol-impaired driving fatalities in 2015: Texas, California, Florida, North Carolina, Georgia, Pennsylvania, Ohio, New York, Illinois, and South Carolina.
To view the multimedia release go to:
http://www.multivu.com/players/English/8003951-nhtsa-ad-council-tvb-anti-drunk-driving-psa/
Mantran delivered a detailed plan to meet the website revamp and marketing objectives of the Client - a Telecom infrastructure provider. Recommendations included included positioning for each product and market, a messaging and content plan, navigation, social media strategy and keywords.
Miral and SeaWorld Entertainment, Inc. (NYSE:SEAS) (“SeaWorld”) today announced their partnership to develop SeaWorld Abu Dhabi, a first-of-its-kind marine life themed park on Yas Island. This next generation SeaWorld Abu Dhabi will also include the United Arab Emirates’ (“UAE”) first dedicated marine life research, rescue, rehabilitation and return center with world-class facilities and resources for the care and conservation of local marine life. SeaWorld Abu Dhabi will be the first new SeaWorld without orcas, and will integrate up-close animal experiences, mega attractions and a world class aquarium, bringing the latest technology in visitor engagement.
The partnership brings together Miral’s expertise in developing Yas Island’s portfolio of destinations with SeaWorld’s 50-plus years of theme park, veterinary medicine, marine science and zoological practice and experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8002251-miral-announces-seaworld-yas-island/
Miral and SeaWorld Entertainment, Inc. (NYSE:SEAS) (“SeaWorld”) today announced their partnership to develop SeaWorld Abu Dhabi, a first-of-its-kind marine life themed park on Yas Island. This next generation SeaWorld Abu Dhabi will also include the United Arab Emirates’ (“UAE”) first dedicated marine life research, rescue, rehabilitation and return center with world-class facilities and resources for the care and conservation of local marine life. SeaWorld Abu Dhabi will be the first new SeaWorld without orcas, and will integrate up-close animal experiences, mega attractions and a world class aquarium, bringing the latest technology in visitor engagement.
The partnership brings together Miral’s expertise in developing Yas Island’s portfolio of destinations with SeaWorld’s 50-plus years of theme park, veterinary medicine, marine science and zoological practice and experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8002251-miral-announces-seaworld-yas-island/
Miral and SeaWorld Entertainment, Inc. (NYSE:SEAS) (“SeaWorld”) today announced their partnership to develop SeaWorld Abu Dhabi, a first-of-its-kind marine life themed park on Yas Island. This next generation SeaWorld Abu Dhabi will also include the United Arab Emirates’ (“UAE”) first dedicated marine life research, rescue, rehabilitation and return center with world-class facilities and resources for the care and conservation of local marine life. SeaWorld Abu Dhabi will be the first new SeaWorld without orcas, and will integrate up-close animal experiences, mega attractions and a world class aquarium, bringing the latest technology in visitor engagement.
The partnership brings together Miral’s expertise in developing Yas Island’s portfolio of destinations with SeaWorld’s 50-plus years of theme park, veterinary medicine, marine science and zoological practice and experience.
To view the multimedia release go to:
http://www.multivu.com/players/uk/8002251-miral-announces-seaworld-yas-island/
Ever since Donna and John met at work three decades ago, they've had the kind of smooth, comfortable relationship that comes when attraction is accompanied by compatible interests as well as strengths and weaknesses that balance each other. They pictured their senior years as an extension of what Donna Dean calls “this nice, easy life. We didn't see the calamity that was coming.”
Brookdale Senior Living, the nation's largest dementia care provider, has created new resources for care partners as part of National Alzheimer's Awareness Month in November. The candid discussion of many of the disease's most difficult challenges includes an up-close look at Donna's and John’s lives since he developed dementia.
To view the multimedia release go to:
http://www.multivu.com/players/English/7722131-brookdale-alzheimers-awareness/
Remember that time you thought you purchased the perfect gift and found out that the recipient returned it? Let’s face it, we can all use a little gift giving inspiration when it’s time to start holiday shopping. Whether you are shopping for that special someone in your life, best friend or even coworker, finding the perfect holiday gift can be daunting.
TV Host and Consumer Trends Expert Andrew Krasny believes there has never been a better time for shoppers to spend with total power and confidence. On Tuesday, December 6th, Andrew will be available to share some of his fool-proof tips to make sure your holiday shopping is stress free.
Construction is complete at A/D/O, a new 23,000 square-foot creative space, which opens to the public in Greenpoint, Brooklyn following the holiday season. At the core of A/D/O is its Design Academy, which aims to inspire pioneering work and be a forum for interdisciplinary debate. A/D/O will provide unique opportunities for professional development while inviting the broader public to explore design through a range of installations, exhibitions and events.
The Design Academy at A/D/O will offer an ambitious seasonal program geared towards design professionals, which stimulates relevant dialogue and new work through talks and workshops, special exhibitions and commissions and designer residencies. Its first program, entitled “Utopia vs. Dystopia: Designing Our Imagined Futures,” investigates the role design plays in a world of rapid change. Partnerships with design firms MOS Architects, OLIN, Stephen Burks Man Made and Turner-prize winning collective Assemble, as well as talks from Yves Behar and Alice Rawsthorn among others, are important components of this inaugural season, which will kick off with a three-day festival January 27-29, 2017.
To view the multimedia release go to:
http://www.multivu.com/players/English/7978851-a-d-o-opens-design-academy-greenpoint-brooklyn/
In California where over one-third of the country’s vegetables and two-thirds of the country’s fruits and nuts are grown, businesses in the agricultural industry are looking for ways to reduce costs while continuing to deliver high quality products. In one of the nation’s sunniest states, farmers, food processers, beverage suppliers and more have used complete solar solutions from SunPower (NASDAQ:SPWR) to save on one of their largest operating expenses: electricity.
One grower-owned almond processor based in the 7-square-mile town of Buttonwillow, Calif., now offsets 90 percent of its electricity costs with a 1-megawatt SunPower® Helix™ system. Golden Empire Shelling can see up to 70 million pounds of almonds roll through its state-of-the-art facility each year. With limited land and water resources in the area, the company chose a solar solution that delivers 29 percent more energy per square foot compared to conventional systems, and can be robotically cleaned with 75 percent less water than manual methods.
To view the multimedia release go to:
http://www.multivu.com/players/English/7706154-sunpower-solar-solutions-for-agricultural-industry/
Each year, the National Restaurant Association surveys nearly 1,300 professional chefs – members of the American Culinary Federation (ACF) – to explore food and beverage trends at restaurants in the coming year. The annual “What’s Hot” list gives a peak into which food, beverages and culinary themes will be the new items on restaurant menus that everyone is talking about in 2017.
According to the survey, menu trends that will be heating up in 2017 include poke, house-made charcuterie, street food, food halls and ramen. Trends that are cooling down include quinoa, black rice, and vegetarian and vegan cuisines.
To view the multimedia release go to:
http://www.multivu.com/players/English/7077456-nra-whats-hot-culinary-forecast-2017/
It's longer – and deeper – than any other train tunnel in the world. Sunday 11 December 2016 sees the entering into service of the Gotthard Base Tunnel. This pioneering project will enable passengers to speed under the Alps in some 17 minutes. The dual-track tunnel will bring northern and southern Switzerland closer together, and cut travel time between neighbouring countries. It will permit passengers from near and far to spend more time at their destination, discovering the many delights of Switzerland north and south of the Alps.
Switzerland already possesses the densest public transport network on the planet. And over the years it has increased its impressive lead over other nations. June 2016 saw the festive inauguration of the Gotthard Base Tunnel – a 17-year pioneering project which extends for 57 kilometres down to a maximum depth of 2300 metres under the Gotthard massif. The Swiss Federal Railways (SBB) have now finished subjecting the tunnel to exhaustive safety and technical tests. On Sunday 11 December – the day on which Switzerland's public transport network changes its annual timetable nationwide – the Gotthard Base Tunnel will enter into scheduled service.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7988951-opening-gotthard-base-tunnel-longest-train/