Dallas-based Chafie Creative Group, LLC, announced today its revolutionary app for Fiction, Immersedition. Extraordinarily more than a regular or even enhanced eBook, the pilot Immersedition, The Survivors Series, authored by innovative transmedia storyteller Amanda Havard, has been crafted specifically to embrace the possibilities of interactivity inside a novel. In its print form, Havard’s book encapsulated specific detail to place and person, anchoring its surreal premise in a very real world, making the interactive transmedia nature of the Immersedition concept the perfect platform for her story. In its print form, The Survivors is a 283-page book, but in its app version, there are over 300 touch-points that call up over 500 frames of relevant additional content embedded in the pages of the book.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53515-chafie-creative-group-immersedition-consumer-transmedia-ebook-app-fiction
Alcatel-Lucent (Euronext Paris and NYSE: ALU) today announced a major advance to its global leadership in 100G optical networking by introducing a breakthrough in single-carrier coherent technology that will extend optical signals over distances far greater than has been possible before, even over poor quality fiber. This latest addition to the company’s portfolio is designed to enhance the ability of communications service providers to address exploding demand for high-bandwidth services like video and fixed and mobile broadband.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53498-alcatel-lucent-expands-100g
Ahh, the holidays…
A time to celebrate with good food, friends and family. But what many forget to factor in is the actual trip itself.
Every year 13 thousand people are injured by everyday objects that turn destructive in even a minor car accident.
But Kristen Varela from Cars.com has some easy tips to safely secure that pumpkin pie while heading over to grandma’s house.
As the season turns from fall to winter, many holiday displays replace pop-up flu vaccine clinics. Yet flu season is not over — it has barely begun. In the 35 years that the Centers for Disease Control and Prevention (CDC) has monitored influenza, February has been the most common month for peak flu activity, including during the 2010-2011 flu season. To share this important information and educate families around the country, Families Fighting Flu is joining the CDC once again during the annual National Influenza Vaccination Week (NIVW) — an observance to promote the importance of flu vaccination as the single best preventative measure against this disease.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52236-families-fighting-flu-psa-flu-survivor-luke-duvall-flu-prevention
4-hour preschool television channel Sprout is celebrating the season with everybody’s favorite furry red monster, Sesame Street ®’s Elmo, live on The Sunny Side Up Show on Tuesday, December 13 from 9:00 a.m. – noon ET.
Elmo will guest star, along with hosts Liz and Chica the Chicken, to sing holiday songs, read birthday cards, and share wishes from families all over the country. Emmy Award®-winning performer and producer Kevin Clash is Sesame Street’s Muppet Captain and force behind Elmo.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sprout/48463/
Rovaniemi is the official hometown of Santa Claus and is christmassy all year round. The highlight of the year is at the end of November, when the Christmas season is officially opened by the most famous citizen of Rovaniemi, Santa Claus. Many elves, citizens and tourists also take part in the festivity.
Santa is on his way...
Santa Claus starts his long journey to deliver gifts to children around the world on the day before Christmas Eve from Santa Claus Village. We can all wish him a safe journey and send our Christmas greetings all over the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/lapland/52792/
MONLAU COMPETICIÓN, the School of reference in Spain, is the pioneer school in Spain as far as racing mechanic and engineers training is concerned.
Monlau Competition, lead by former 125cc world champion Emilio Alzamora, born in 1973 covered by the school group Monlau with over 25 years of experience in the field of teaching and learning.
It currently has more than 250 students in their classrooms divided between courses in racing mechanics and engineers of racing cars and motorcycles.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/monlaucompeticion/52781/
Kbb.com Offers Advice on Choosing New Cars Predicted to Maintain Value over Five-Year Ownership Period
Kelley Blue Book www.kbb.com, the leading provider of new and used vehicle information, announces the all-new 2012 model-year vehicle winners of its annual Best Resale Value Awards, recognizing current and forthcoming vehicles for their projected retained value throughout the initial five-year ownership period. Since depreciation (or loss of value) is typically a car buyer's primary expense during ownership, these awards, like all of kbb.com's new- and used-vehicle information, are designed to help consumers make more informed car-buying decisions.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53276-kbb-best-resale-value-awards-2012/
A healthy dose of competition helped the Porter family, members of the Boys & Girls Club of Portage County, Stevens Point, WI, win the second annual Triple Play Fit Family Challenge. This year’s Challenge helped five families from across the country incorporate principles of the Boys & Girls Clubs of America’s (BGCA) Triple Play program into their lives over a period of six weeks. Mario Lopez, BGCA alum and host of the nationally syndicated daily show EXTRA, crowned the Porter family as the winners based on their ability to increase their physical activity, make healthier nutrition choices and spend more quality time together.
To view Multimedis\a News Release, go to http://www.multivu.com/mnr/53294-boys-girls-clubs-of-america-bgca-mario-lopez-fit-family-challenge
The Medium Extended Air Defense System (MEADS) successfully completed its first flight test today at White Sands Missile Range, N.M.
The PAC-3 Missile Segment Enhancement (MSE) MEADS Certified Missile Round was employed during the test along with the MEADS lightweight launcher and battle manager.
The test demonstrated an unprecedented over-the-shoulder launch of the MSE missile against a simulated target attacking from behind. It required a unique sideways maneuver, demonstrating a 360-degree capability. The missile executed a planned self-destruct sequence at the end of the mission after successfully engaging the simulated threat.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53248-meads-conducts-successful-first-flight-test-white-sands-missile-range
Hybrids have a safety edge over their conventional twins when it comes to shielding their occupants from injuries in crashes, new research by the Highway Loss Data Institute (HLDI), an affiliate of the Insurance Institute for Highway Safety, shows. On average, the odds of being injured in a crash are 25 percent lower for people in hybrids than people traveling in nonhybrid models.
The new finding is more good news for green-minded drivers who don’t want to trade safety for fuel economy. Not so long ago, car buyers had to choose between the two because fuel-efficient cars tended to be smaller and lighter. Now, consumers have more options than ever when it comes to picking an environmentally friendly — and crashworthy — vehicle.
For more information, go to: www.iihs.org
On November 10, 2011, Heineken brought the unexpected to the Latin GRAMMY’s by taking over the Mandalay Bay Resort and Casino in Las Vegas with a one of a kind flash mob experience celebrating Latin music. Taking the audience by surprise, the flash mob unfolded just minutes prior to the LIVE telecast of the 12th Annual Latin GRAMMY Awards. The crowd was amazed and delighted with a legendary flash mob dance. The video was inspired by Heineken’s latest TV ad titled “The Date,” but this version fuses different genre of Latin music in a fun-filled celebration. For the past 12 years, Heineken has celebrated the best Latin Music has to offer through its support of the Latin GRAMMYs.
