CARRERA, the international fashion eyewear brand, presents its new worldwide communication campaign with strong-impacting images to attract public attention the world over.
Conceived and promoted by the agency D’Adda, Lorenzini, Vigorelli, BBDO, the campaign focuses on the narrative aspect of new communication with a portrait of a generation engaged in living life to the full and enjoying every moment. The message is direct and immediate, due to the clear and absorbing headline, “AFTER ALL, NO REGRETS”. This is a prompt to live life intensely, with personality and without regrets, with CARRERA sunglasses and optical frames as inseparable companions at all times.
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Though several months away until the next NSHMBA Conference & Career Expo, preparation for the 2011 Conference & Career Expo in Anaheim, California, October 13-15, 2011, began even as the last one was coming to a close.
And on February 17, this year’s theme, logo and lead sponsors: corporate co-leads, Sara Lee Corporation and United Technologies Corporation, and lead academic sponsor, the University of California MBA Programs, were revealed to conference-hopefuls, city officials and NSHMBA personages.
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Virgin America, the California-based airline that is reinventing domestic travel, today announces it will bring its low-fare, upscale service to Chicago O’Hare International Airport (ORD), with daily nonstop flights from both Los Angeles International Airport (LAX) and San Francisco International Airport (SFO) starting May 25, 2011. Known for its beautifully designed cabins and high-tech amenities, Virgin America has been winning over consumers and sweeping the major travel awards since its August 2007 launch – including capturing the “Best Domestic Airline” title in both Condé Nast Traveler’s Readers’ Choice Awards and Travel + Leisure’s World\'s Best Awards for the past three consecutive years. With legacy airlines representing 98 percent of domestic departures at ORD, Virgin America hopes to inject some healthy competition into the market.
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When it comes to investing, technical jargon, confusing trading tools and a blizzard of data can leave many investors feeling overwhelmed. In a new television advertising campaign, ING DIRECT USA’s ShareBuilder, one of the nation’s largest online brokerages, emphasizes the extremes that people will go to in decoding the complexity of investing and proposes a simpler way to invest.
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It’s the arrival Las Vegas and fans worldwide have been waiting for - Celine Dion made her triumphant return to Caesars Palace to begin rehearsals for her brand new show at The Colosseum. The new show, which begins March 15 and kicks off Celine’s three-year engagement is directed by long-time Grammys director Ken Ehrlich and produced by AEG Live.
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GUINNESS WORLD RECORDS™ has recognized online dating portal and romance tour company Anastasia International, as the new world record holder for Most Kisses Received in One Minute – 118 smackers. The new record was set this Valentine’s weekend in the popular Black Sea resort of Odessa, Ukraine, where a small army of Ukrainian women precision smooched a single American man and together broke the existing record. American-Russian owned and operated Anastasia, organized the records breach as part of an extravaganza charity event. Proceeds benefit the Ukrainian Red Cross Society.
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In the days when “tweets” were bird sounds and a “text” was a book, workplace blunders had a limited audience. Now, however, these missteps can receive broad exposure -- with unhappy consequences: Three out of four (76 percent) human resources (HR) managers polled by Robert Half said technology etiquette breaches can affect a person’s career prospects.
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Michelle Smith, renowned designer of the women’s fashion and accessories label, Milly, brings her sparkling and sophisticated style to Clinique’s newest spring collection – Pretty in Prints. Michelle has teamed up with Clinique to create a limited-edition makeup palette of essential eye, cheek and lip colours for Spring 2011. Exclusive to Clinique, the collection mixes rich browns with sweet pinks and is packaged in a sleek silver compact, adorned with a one-of-a-kind Milly print. The limited-edition Pretty in Prints compact is enclosed in a pouch designed by Michelle to showcase her signature Milly aesthetic.
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Fisher-Price®, Inc., a subsidiary of Mattel, Inc. (Nasdaq: MAT), and Disney Consumer Products rocked the house at New York Toy Fair for the debut of the innovative and engaging Rock Star™ Mickey. more... Last year's hugely popular Dance Star Mickey brought the iconic character to life for a new generation of fans as he soared to the top of kids' wish lists and was among the hottest toys of the holiday season. This year the excitement moves from the dance floor to the rock stage for a truly authentic rock star experience for kids.
A gorgeous supermodel with wind blowing through her hair isn’t unusual to see in the annual Sports Illustrated Swimsuit edition. But when that wind is created by a Lexus LFA supercar screaming by, it’s definitely something to check out.
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Genworth Financial, Inc. (NYSE: GNW). Keeping their word. This is the number one reason Americans aim to keep a promise, according to the recent Genworth Promises Survey. The survey, designed to uncover why and to whom people make and keep promises, also revealed that people are highly motivated by family priorities. Sixty percent of U.S. adults reported they keep promises to satisfy a loved one, and 59 percent to show they care. When it came to delivering on their promises, more than half of those who have ever made a promise, 65 percent, gave themselves an “A” in keeping promises. The Genworth Promises Survey, which was conducted online by Harris Interactive® among 2,235 U.S. adults aged 18+ on behalf of Genworth Financial was released today.
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Eagle Rare Kentucky Straight Bourbon Whiskey has named Master Gunnery Sergeant Charles Padilla of San Marcos, Calif. as the winner of the 2011 Rare Life Award.
Eagle Rare will donate $10,000 to Padilla’s charitable cause of choice, the Semper Fi Fund for wounded Marines. A reception and award ceremony will be held in his honor in the near future.
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