Easy Spirit, a division of The Jones Group Inc. (NYSE: JNY), announced today that it has unveiled a regional campaign that celebrates the heritage of the Easy Spirit brand by helping women live their lives in comfort. As part of the campaign, the brand recently unveiled the newest addition to its Anti-Gravity collection, the Parnella pump. The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to “Pump up the Jam,” wearing the Parnella pump.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52474-easy-spirit-unveils-looks-like-a-pump-feels-like-a-sneaker-campaign
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
Launching this September, Bare Escentuals (www.BareEscentuals.com) unveils its first-ever global creative platform and marketing campaign. Rooted in the company’s 35-year history, ‘Be a Force of Beauty’ amplifies the core belief that beauty can change the world, both by inspiring positivity and activating women to put beauty into action.
Playing off the notion, Pretty is. Beauty does.™ Bare Escentuals celebrates and gives emphasis to the influential power of beauty as more than meets the eye. By going beyond the surface visage, Bare Escentuals builds upon its heritage as an unconventional beauty brand, recognizing the opportunity to give women a voice and to champion the individual stories that represent their own ‘force of beauty.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/51796-bare-escentuals-be-a-force-of-beauty-campaign
In this new book from author Joan Lester, Nina never thought much about her biracial heritage until her parents divorced. Conflicted and alone, Nina turns to the story of her great-great grandmother who escaped from slavery, hoping to find wisdom and direction in her predecessor’s tale. Learn about the book here, http://bit.ly/rrnJoU Learn about this author here, http://bit.ly/rlDVbY Teen fiction, issue oriented
Belfast is set to mark the 100th anniversary of the launch of one of the city’s most famous creations – RMS Titanic. On May 31st 1911, Titanic was launched into Belfast Lough by Harland & Wolff – then the largest shipyard in the world. It took three years to build and just 62 seconds to complete the launch.
To mark the occasion, there will be a special slipway event attended by the Lord Mayor of Belfast, dignitaries of Cherbourg and Titanic societies to reflect Belfast’s maritime heritage. There will also be a flare set-off to mark the moment exactly 100 years ago when the Titanic was launched.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tourismireland/48926/
Bayer HealthCare’s Consumer Care division announced today the introduction of Bayer® Advanced Aspirin, the next generation of aspirin for pain relief. Using the patent-pending Pro-Release™ Technology, Bayer Advanced Aspirin is clinically proven to relieve tough pain twice as fast as previous Bayer® Aspirin tablets.
With the introduction of aspirin in 1899, Bayer offered one of the first widely accessible analgesics, or pain relievers, to consumers. Today, Bayer's overall global Aspirin business continues to grow, and had double-digit, year-on-year sales growth in Q1 2011. Yet, while Bayer continues to be a leader in the category, for many U.S. consumers, Bayer Aspirin is primarily synonymous with cardiovascular use. Now, through a combination of technological innovation and rich analgesic heritage, Bayer is introducing a new standard in aspirin for tough pain relief with Bayer Advanced Aspirin.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bayer/50414/
U.S. President Barack Obama will receive the warmest of Irish welcomes when he visits the Emerald Isle this week. Hundreds of thousands of well wishers will line the streets as the President makes his first visit to Ireland - home to some of his ancestors. Mr. Obama’s heritage has been traced to the village of Moneygall in Co, Offaly. There is a great sense of pride in this tiny picturesque village located at the very center of the island, where preparations are in full swing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tourismireland/50368/
With the running boom continuing to evolve, 2010 marks a very special anniversary for the running world. The marathon, the most notable race of all time, celebrates this year, all over the world and especially during the Athens Classic Marathon this October, the 2,500th birthday of the legendary run of the Greek soldier-runner from Marathon to Athens (490 BC). As a brand whose footwear is favoured by the majority of marathon runners worldwide, ASICS takes its research heritage very seriously. Using the results from its latest study, ASICS aims to explain why and how this 42.195km race has become the icon it is today.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/asics/46288/
In honor of Hispanic Heritage Month, the United States Marine Corps (USMC) is launching a new multimedia campaign entitled “Family Values.” This unique campaign celebrates the strong positive ideals shared by Hispanic Americans and the Marine Corps by featuring the personal testimonials of Latino men and women currently serving. “Family Values” will run nationally online from September 15 through October 15 and will also feature print and radio PSA creative extensions.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marines/46141/
Patriotic presentation - images of some of Americas best known musical icons: Frank Sinatra, Ray Charles, Elvis, and American heritage. Visit: http://thegrablegroup.com/artist/joe-castillo/videos/
After escaping from Evernight Academy, the vampire boarding school where they met, Bianca and Lucas take refuge with Black Cross, a fanatical group of vampire hunters. Bianca must hide her supernatural heritage or risk certain death at their hands. But when Black Cross captures her friend...the vampire Balthazar...hiding is no longer an option. Hourglass Claudia Gray Book Trailer Find out more about The Evernight series and Claudia Gray here www.harperteen.com/claudiagray YA
Giving the 2 manual Wadsworth organ at Patricroft Methodist Church in Salford the theatre organ treatment with "Windows of Paris". Ironically, right next door to the church is the Lancastrian theatre organ trust heritage centre which is home to a Wurlitzer organ (originally from the Trocadero cinema, Liverpool) as well as many other theatre organ bits and bobs.
