The Mercedes-Benz Star Fund, the automaker's largest start-up amount for a charity fund worldwide outside Germany, today commemorated its first anniversary. Distinguished by its past year achievements in the five core areas of environmental protection, education, music, arts and sports, culture of driving and social care, the Mercedes-Benz Star Fund announced another boost to its corporate social responsibility (CSR) efforts by launching the new ‘Star Ambassador’ Volunteer Program. This is also its latest initiative to enhance its CSR program in China through encouraging greater participation and providing a more sustained and strategic development of its social contribution efforts.
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This week, as a follow up to World Malaria Day, PSI Global Ambassador Mandy Moore and ABC News’ Be the Change: Save a Life are co-hosting an on-line essay contest, asking others to share stories of what inspires them to take action in global health. Selected essays will be highlighted on ABC News’ SaveOne.net and Moore’s personal blog.
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Bacardi Limited, the largest privately held spirits company in the world, announces tennis champion Rafael Nadal as the new Bacardi Limited Global Social Responsibility Ambassador. The ATP World Tour® #1 ranked Rafael Nadal now leads the Company’s award-winning responsible drinking campaign, “Champions Drink Responsibly.”
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Head & Shoulders®, official shampoo of Major League Baseball, today announced Minnesota Twins All-Star catcher, Joe Mauer, is the newest member to join the brand’s ambassador team, which includes Associated Press Defensive Player of the Year, Troy Polamalu.
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LifeWave executives, company ambassador/best-selling author/health advocate Suzanne Somers and hundreds of its distributorship leaders and members recently gathered at the Ritz-Carlton Hotel in Laguna Niguel, California to usher in a new era in anti-aging with the global launch of the new Y-Age Aeon patch.
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Yesterday evening the Lindt & Sprüngli Chocolate Factory was the setting for a spectacular light show. Brand ambassador Roger Federer, the Lindt Maîtres Chocolatiers and Ernst Tanner, Chairman and CEO of Lindt & Sprüngli, set the kick-off for the festive light projections by artist Gerry Hofstetter. Around 8000 visitors marvelled at the festive images and enjoyed the magical Christmas village around the chocolate factory.
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Swiss Watch Company, Longines hosted A Day With A Legend Event at Fink’s Jewelers Tuesday, November 16th at their Tysons Corner location. Brand ambassador and tennis legend Andre Agassi spoke to children from the USTA Mid/Atlantic and fans about his views on education in America, the Longines Elegance Scholarship Fund, his school- The Andre Agassi College Preparatory Academy and the work of his foundation- the Andre Agassi Foundation for Education. The foundation has raised $150 million for education initiatives since it’s founding in 1994. Mr. Agassi was accompanied by a graduating senior- Micah Jones from his Nevada-based preparatory academy.
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Longines, the Swiss watch company, and tennis legend, philanthropist and Longines ambassador Stefanie Graf, joined forces with fellow legendary player Billie Jean King and four current professionals on Thursday putting on a tennis clinic for more than 50 children provided by event presenters City Parks Foundation and the USTA Eastern Division.
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National health initiative DRIVE4COPD today announced the launch of its new Ambassador Program, which gives fans the opportunity to join their favorite celebrity in a common cause: raising awareness of chronic obstructive pulmonary disease (COPD). The Ambassador Program marks the beginning of the Great American Screen Off, a nationwide push this fall to screen Americans for their risk of COPD at DRIVE4COPD.COM. Fans can now enter the DRIVE4COPD Celebrity Race Team’s ongoing competition to see who can screen the most people.
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Premium chocolate manufacturer Lindt USA today announces the launch of their new TV advertisement featuring Lindt Global Brand Ambassador and Swiss tennis star Roger Federer. The new TV spot “Airport,” created by agency of record Gotham Inc., is a humorous look into the life of Federer and the irresistible nature of Lindt’s smooth melting Lindor Truffles. Lindt is also unveiling a special partnership with the Roger Federer Foundation (RFF) that will help raise awareness and funds for the non-profit in conjunction with the Grand Slam tournament in New York.
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Kiwanis International and UNICEF have joined forces to save the lives of babies and their mothers by eliminating maternal/neonatal tetanus (MNT), a disease that kills an estimated 60,000 newborns and 30,000 mothers each year. UNICEF Ambassador and actor Tea Leoni delivered the announcement at the 95th Annual Kiwanis International Convention.
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Felicity Huffman, star of ABC's Desperate Housewives, has been named 2010 ambassador for Lee National Denim Day, one of the country's largest single-day fundraisers for breast cancer, benefiting the Women's Cancer Programs of the Entertainment Industry Foundation (EIF).
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