The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
Actress and mother of two Sarah Michelle Gellar is joining March of Dimes and Sanofi Pasteur on the Sounds of Pertussis® Campaign to help raise awareness about pertussis, also known as whooping cough, and the importance of adult vaccination. Pertussis is on the rise across the U.S., and infants and young children may be most vulnerable.
To view Multimedia News Release, go to http://www.multivu.com/players/English/61367-sanofi-pasteur-sounds-of-pertussis/
Inspired by its surrounding southwestern landscape, the Health Sciences Education Building (HSEB) at The University of Arizona College of Medicine-Phoenix is one of the most innovative construction projects in the United States utilizing predominately recycled copper. Using nearly 6,000 copper panels and more than 10,000 copper parts, this 268,000 square-foot building consists of six stories of administration and faculty offices, lecture halls, learning studios, flexible classrooms, clinical suites, gross anatomy facilities, laboratories and conference rooms.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61608-copper-development-green-sustainability-video-case-study-credit-architects
Diabetes experts met and determined that some self-monitoring blood glucose (SMBG) systems, despite meeting accuracy standards at the time of U.S. Food and Drug Administration (FDA) clearance, fail to consistently meet accuracy standards once on the market, potentially putting patient health at risk. In a public meeting convened by the Diabetes Technology Society on May 21, 2013, in Arlington, Virginia, leading academic clinicians, clinical chemists, medical device experts, patient advocates and FDA representatives reviewed a growing body of peer-reviewed research demonstrating that the performance of some blood glucose monitors on the market may not be meeting accuracy standards.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61870-diabetes-technology-society-inaccurate-blood-glucose-monitors-risky
British-born actress Archie Panjabi, best known to millions of TV viewers as the sultry, enigmatic investigator Kalinda Sharma on the hit CBS series, “The Good Wife,” has teamed up with the humanitarian organization Rotary International to protect children everywhere by eradicating the paralyzing disease polio.
And her involvement extends beyond simply lending her name and celebrity to a cause – she has witnessed the devastation caused by polio.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61751-rotary-international-and-archie-panjabi-this-close-to-ending-polio-psa
Rodale Inc.—the company that launched the American organic movement and the leading authority on healthy, eco-friendly living—is launching the first online shopping destination specializing in handpicked luxury and sustainably sourced goods.
Rodale’s (www.rodales.com) combines 70+ years of the company’s unmatched heritage in organic lifestyle and environmental stewardship, as well as the expertise of its healthy, active living brands that include Men’s Health, Women’s Health, Prevention, Bicycling, Runner’s World and Organic Gardening, to bring together beautiful, sophisticated, responsibly sourced products in one place.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61629-rodale-launches-eco-luxury-online-retail-store-rodales-com-sustainability
Visit http://www.thankyoumum.org.au to send your mum a message of thanks! Thank
You Mum is all about giving thanks to the most important women in our
lives - our mums. Mothers hold a special and unique place in all of our
hearts, forming a bond unlike any other. In some parts of
the world however, this magical journey of pregnancy and childbirth is
often unplanned, life threatening and dangerous. Thank You Mum aims to
raise awareness of the importance of maternal health care for some of
the world\'s most vulnerable women.
Need a healthy life without any health problems? Want to feel better, have more energy and perhaps even live longer? Then look no further than exercise and it is very hard to ignore the benefits of it.
Pain can negatively affect a person’s quality of life and impede recovery from illness or injury. Recent research compiled by the American Massage Therapy Association (AMTA) suggests that massage can be a helpful pain management strategy for manually controlling symptoms in people suffering metastatic cancer and rheumatoid arthritis, among other illnesses, as well as post-cardiac surgery pain.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61665-amta-massage-therapy-for-pain-relief-cancer-arthritis-post-cardiac-surgery
Bayer HealthCare, the makers of Bayer® Aspirin, WomenHeart: The National Coalition for Women with Heart Disease, and actress, singer and author Vanessa Williams today announce their partnership to launch Handbags & Hearts, a national campaign that leverages the link between women and their handbags – the one item they do not leave home without – and urges women to take the Handbags & Hearts pledge to carry aspirin at all times to be prepared for a sudden heart attack. Being prepared by carrying aspirin, knowing the symptoms of heart attack and not putting off calling 911 if a heart attack is suspected, can be the difference between life and death.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61582-bayer-healthcare-vanessa-williams-handbags-and-hearts-pledge-carry-aspirin
A baby’s birth day is the most dangerous day of life — in the United States and almost every country in the world — according to Save the Children’s State of the World’s Mothers report, released today.
Yearly, more than 1 million babies die the day they are born, according to the first global analysis of newborn day-of-death data.
In addition to newborn findings, the report features Save the Children’s Mothers’ Index, released annually before Mother’s Day. It ranks Finland as the best place in the world to be a mother, and Democratic Republic of the Congo as the toughest. The United States ranks 30th best.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61598-save-the-children-mothers-index
The Preeclampsia Foundation today released the Illustrated Preeclampsia Symptoms Tear Pad, a patient education tool that was developed in collaboration with health services researchers at Northwestern University Feinberg School of Medicine in Chicago, Ill. The tool effectively informs pregnant women, even those with potentially poor literacy, about preeclampsia. Because preeclampsia is a disorder that can have grave consequences for a mother and her unborn baby, the goal is for the tool to offer information in a way that allows women to assimilate and retain knowledge related to preeclampsia, leading them to promptly seek medical attention should they have symptoms related to preeclampsia.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61626-preeclampsia-foundation-illustrated-symptoms-tear-pad-for-pregnant-women
