As wars end, the hardship continues. Servicemen are still stationed overseas, families remain left behind and veterans return to an economy stuck in the doldrums. The Veterans of Foreign Wars Foundation’s Return the Favor campaign supports programs and services that work to ease the burden on America’s active-duty military, veterans and their families.
One key part of the campaign is the Unmet Needs Program. The program assists with basic life needs such as rent, mortgage, utilities, vehicle repair, medical expenses or food/basic assistance. It has helped over 3,000 military families and funds are available to all five branches of the military, as well as members of the National Guard and Reserves. Since 2004, the Unmet Needs Program has provided more than $4 million dollars in financial assistance to deserving military families.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53538-vfw-foundation-return-the-favor-campaign-on-national-tv-series-giving-back
Revellers across the world will be able to see for themselves why there’s nothing like celebrating New Year’s Eve in Sydney, thanks to Tourism Australia’s latest digital and social media campaign.
Tourism Australia has created a short film overnight featuring footage downloaded by Sydney revellers sharing their New Year’s Eve experience via an iPhone app created specially to mark the year-end celebrations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53880-tourism-australia-new-year-s-eve-in-sydney-project-12-fireworks-video
Christmas is a very busy time of year for Santa Claus! He has to get the sleigh ready, feed his reindeers, check his list to be sure he hasn't forgotten any good girls and boys… and make sure that the toys the elves have purchased are not only fun, but also safe!
This is the goal of the European Toy Safety Campaign that the European Commission has launched this month; it intends to show how to get the safest toys, and how to use them safely!
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/europeancommission/52808/
Callaway Golf Company (NYSE: ELY) today announced the establishment of an advanced, creative position for multiple Emmy and Grammy Award-winning actor, musician and avid golfer Justin Timberlake. A Callaway Staff Professional since 2008, Timberlake will lend his versatile talents as a Creative Director for the Callaway portfolio of Brands. Timberlake will engage in the development and execution of high-level concepts within Callaway’s marketing activities and offer wide-ranging consultation on the visual representation of the Brand. The multi-year agreement was announced by Jeff Colton, Sr. Vice President of Global Brand and Product, Callaway Golf.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/callawaygolf/40584/
On Thursday, December 15 at noon (ET), 24 Salvation Army volunteer bell ringers in cities across America will compete against one another in an attempt to set a world record for the longest continuous hand bell ringing by an individual. The contestants will seek to raise awareness for The Salvation Army’s 120th Red Kettle Campaign and support the Mission of The Salvation Army in serving people in need. Bell ringers will set an official Salvation Army record for 2011 when they surpass the 36 hour record set in 2010, and many hope to ring for as many as 60 hours.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53624-salvation-army-bellringers-attempt-world-record
Royal Caribbean International today launched a new brand campaign that embodies the most inspirational element at the very core of the global cruise line’s offering … the sea. The campaign is aimed at reawakening consumers to the sights and sounds of the sea and conveys the relaxation, romance and adventure that only can be had on the open waters aboard a Royal Caribbean cruise vacation. The campaign will kick off with playful imagery of a conch shell as a phone – dubbed the “Shellphone” – and communicates the campaign’s decree: “The Sea is Calling. Answer it Royally.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/royalcaribbean/46666/
Elevating the notion of recycling to an art form, Lexus challenged four of fashion’s most inventive designers to rethink their notions of automotive design for an advertising campaign to appear in Vogue. Using some of the more than 2,000 individual parts of a completely dismantled Lexus CT hybrid, a vehicle that is 90 percent recyclable*, the designers created fashionable works of art as part of The Lexus Fashion Workshop.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53341-lexus-fashion-workshop-vogue-ct-art-basel
Global superstar and Grammy award winner Enrique Iglesias will perform LIVE for The Salvation Army’s 15th annual Red Kettle Kickoff during halftime of the Dallas Cowboys Thanksgiving Day game against the Miami Dolphins at 3:15 CST on the CBS television network. The nationally televised performance launches The Salvation Army’s 120th annual Red Kettle Campaign, which began on the wharf in San Francisco in 1891 and has spread worldwide to raise money for people in need. Last year, the campaign recorded a record $142 million, mostly in small denomination donations from holiday shoppers. This year, the nation’s oldest and longest running fundraiser will continue to expand its partnerships and use of technology to give donors and volunteers more ways to help others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52629-salvation-army-s-red-kettle-campaign-120th-anniversary-dallas-cowboys
Check out the newest addition to WAT-AAH!\\\'s national ad campaign! It\\\'s a WINN-AAH!
Are you EAG-AAH! for WAT-AAH!\\\'s new national commercial?
This is it. Watch the WAT-AAH! bottle cut loose and party HARD-AAH!
The Ad Council, in partnership with The Humane Society of the United States and Maddie’s Fund, today announced the launch of a second series of public service advertisements (PSAs) for The Shelter Pet Project, a campaign that has helped change the landscape of shelter pet adoption and reduce the euthanasia of shelter pets by 10 percent since its launch in 2009.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52065-ad-council-humane-society-maddie-s-fund-pet-adoption-reduce-euthanasia
The National Campaign to Prevent Teen and Unplanned Pregnancy is joining the Ad Council to debut a groundbreaking first-ever national multimedia public service campaign designed to reduce the rates of unplanned pregnancy among unmarried young adults in the U.S. The three-year campaign directs sexually active women ages 18-24 to Bedsider.org, a new comprehensive online and mobile program, to help them find the right birth control method for them and use it carefully and consistently in an effort to prevent unplanned pregnancy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53114-ad-council-tnc-bedsider-org-unplanned-pregnancy-tools-advice-english
Famed dancer, actress, and director Debbie Allen has teamed up with Medtronic, Inc. (NYSE: MDT) today to kick off “Join the Pace Makers,” a national campaign designed to empower people with a condition called bradycardia, also known as a slow heartbeat, to learn about their available treatment options so that they can have an informed conversation with their doctor.
People living with bradycardia can experience a number of symptoms ranging from general lethargy and shortness of breath to fainting or syncope. There are a number of treatment options available, including medication therapy and implanting a pacemaker, which delivers electrical pulses to help regulate a person’s heartbeat.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52990-debbie-allen-and-medtronic-join-the-pace-makers
