Las Vegas will officially launch the first national broadcast commercial of the new “What Happens Here, Stays Here” fall campaign on Monday, Oct. 13, along with an interactive social activation.
The widely popular “What Happens Here, Stays Here” campaign embraces adult freedom and positions Las Vegas as an unassuming and welcoming destination. Every year, millions of visitors seek sanctuary in Las Vegas as the place where everyone is able to be who they want to be.
As the epicenter for office gossip, the water cooler itself is a beacon for revealing the details of an incredible Vegas vacation. In order to maintain the destination’s iconic stance on keeping “What Happens Here” a secret, Las Vegas wants to stop water cooler talk by removing the temptation of water coolers.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/63040-las-vegas-what-happens-here-stays-here/
On Sunday, August 24, truth®, the nation’s largest and longest running youth smoking prevention campaign, premiered the latest advertisements in its new Finish It campaign, titled “Unpaid” and “Response”. Both aired during the hugely popular MTV Video Music Awards broadcast — an annual music awards ceremony that attracts millions of viewers and sparks immediate cultural conversations. Teen smoking rates are at their lowest levels in 22 years, and through the Finish It campaign, truth aims to enlist this generation to end smoking for good.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7304851-truth-launches-finish-it-campaign-challenges-teens-to-become-first-smoke-free-generation/
This July 4th, America’s national Independence Day celebration will kick off the festivities for our country’s 238th birthday with an all-star salute led by our country’s favorite host, two-time Emmy Award-winning television personality Tom Bergeron (DANCING WITH THE STARS). Broadcast live on PBS from the West Lawn of the U.S. Capitol, the event will feature performances by: Rock and Roll Hall of Famer Frankie Valli; Grammy Award-winning music legend Patti LaBelle; platinum recording artist and songwriter Philip Phillips; multi-platinum recording artist and actress Jordin Sparks; the world-famous Muppets; five-time Grammy Award-winning singer and songwriter Michael McDonald; country music superstar Sara Evans; singer-songwriter Kendall Schmidt from BIG TIME RUSH and HEFFRON DRIVE; and five-time Tony Award nominee and Broadway star Kelli O’Hara; with the National Symphony Orchestra under the direction of top pops conductor Jack Everly.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7124752-capital-concerts-celebrate-america-s-birthday-with-pbs-a-capitol-fourth
The longest-running and most prestigious Latin music awards show will be produced and broadcast live by Telemundo, Thursday, April 24 at 7pm/6c from the BankUnited Center at the University of Miami in Florida.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7177951-2014-billboard-latin-music-awards-telemundo-state-farm
The St. Jude Promesa y Esperanza® (Promise and Hope), an initiative by St. Jude Children’s Research Hospital® and Univision Radio, the leading radio network serving Hispanic America, partner to increase awareness for national fundraiser against childhood cancer. As part of this partnership, Univision Radio will broadcast special programming on February 10 and 11 asking listeners to become Angeles de Esperanza (Angels of Hope) by making a donation of $20 per month, to find cures and save children.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65476-univision-radio-st-jude-children-s-research-hospital-national-fundraiser
With the airing of Super Bowl XLVIII, 20 Savannah College of Art and Design (SCAD) students became the first to have a hand in designing the opening animation for FOX Sports’ broadcast of the NFL’s annual championship game. A television event that likely will be one of the top 10 most-watched programs in history, the broadcast was expected to draw an audience of more than 100 million.
The opening animation of the broadcast was set in New York’s iconic Times Square, and brought the worlds of art and football together to capture the superior athleticism of NFL players. SCAD students helped create the concept and design for the animation using assets provided by FOX Sports and by fashioning new creative elements.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65185-savannah-college-art-design-scad-students-motion-graphics-fox-sports
UCLA Anderson School of Management and the G. and R. Loeb Foundation invite journalists from print, online and broadcast media to submit entries in 14 competition categories and nominations for two career achievement awards for the 2014 Gerald Loeb Awards for Distinguished Business and Financial Journalism.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64904-ucla-anderson-school-gerald-loeb-awards-best-in-business-journalism-2014
Northwestern Mutual will debut new, financial planning themed advertising during the January 1 broadcast of the Rose Bowl Game on ABC.
The spots, created by Olson in Minneapolis, Minn., are the latest iteration in Northwestern Mutual’s successful “Columns” campaign. Running since 2010, the ads showcase visually distinctive imagery that conveys the company’s financial strength and the importance of financial security to its current and prospective clients.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59534-northwestern-mutual-financial-planning-ad-rose-ball-game-abc
Jewelry Television (JTV) recently launched a series of broadcast and web-based content aimed to educate women on wearing colorful jewelry and clothing with confidence. Hosted by Emmy award-winning stylist and color expert, David Zyla, women now have the opportunity to understand the theory of color and how to incorporate it into their own personal styles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63089-jewelry-television-launches-color-me-stylish-with-david-zyla
Today the Television Bureau of Advertising (TVB) (www.tvb.org), the not-for-profit trade association of America's commercial broadcast television industry, the National Highway Traffic Safety Administration (NHTSA) and the Ad Council kicked off the tenth year of their nationwide public service advertising (PSA) initiative,
McDonald’s USA announced today it will televise its annual 365Black Awards ceremony for the first time on national cable television network Black Entertainment Television® (BET®). Hosted by award-winning actress Taraji P. Henson, the program will air at 11 p.m. Eastern/10 p.m. Central Sunday, August 25. McDonald’s 365Black Awards will feature an all-star lineup of celebrity performers and presenters. Comedian Jonathan Slocumb will open the broadcast that will feature show-stopping performances by recording artists Erica Campbell, Estelle, Angie Stone, Jordin Sparks and Yolanda Adams. Actors Jay Ellis and Omari Hardwick, singer/actress Brandy and singer/songwriter LeToya Luckett, will be among celebrities who will present the awards to this year’s honorees.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62983-mcdonalds-365black-awards-to-broadcast-on-black-entertainment-television
