Destination XL Group, Inc. (NASDAQ: DXLG), the leading retailer of men’s XL apparel and accessories, launched a new national advertising campaign designed to draw attention to the many challenges men who wear XL sizes face when shopping for clothes and position Destination XL (DXL) as the one-stop-shopping solution for the style needs of this underserved consumer.
The TV and radio spots, titled “No Man’s Land”, use humor to underscore the shared and relatable shopping frustrations bigger guys face, and remind them that Destination XL is committed to addressing their fashion needs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61481-destination-xl-national-ad-campaign-to-support-major-retail-expansion
As part of Global Youth Traffic Safety Month™ , the U.S. Department of Transportation (DOT), Mazda Motorsports, the Ad Council and the National Organizations for Youth Safety (NOYS) announced the six high school and college winners of their second annual Project Yellow Light scholarship contest. “One Text or Call Could Wreck It All,” was the theme of this year’s contest. Entrants were asked to develop and produce a short video that would depict for their peers the dangers of risky mobile behavior on our Nation’s roadways. The high school grand prize was awarded to Brittany Devasure, a senior from North Carolina, for her video. For the first time, the contest was open to college students. Rachel Hall, who studies at the Cleveland Institute of Music, was recognized as the grand prize winner for her video.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61426-ad-council-and-nhtsa-announce-project-yellow-light-scholarship-winners
To kick off National Mental Health Awareness Month, starting on May 1 the Child Mind Institute presents Speak Up for Kids, a month-long online dialogue to promote children’s mental health and help eliminate barriers to care. Responding to President Obama’s call for a national conversation about mental health in the wake of the tragedy in Newtown, Speak Up for Kids brings together the nation’s mental health leadership to give parents the information they need to remove stigma and get kids effective mental health care.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61539-child-mind-institute-launches-speak-up-for-kids-online-programming
For an audience of 300 at the New York Stock Exchange, including members of the New York Cosmos and New York Red Bulls, the America SCORES 7th Annual National Poetry SLAM! featured poetry performances by 27 elementary school children from 14 cities. Also in attendance were guests of honor football legend Shep Messing and soccer visionary, Joseph Tacopina. The event, a benefit for America SCORES, reached its $150,000 fundraising goal thanks largely to these honorees and their friends, including international soccer icon Pelé, who collectively matched the evening’s donations with $10,000. Funds will be used to continue delivering high-quality afterschool programs for 8,000 youth at no cost to their families. Donations can be made at: www.americascores.org/slamweek.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61485-america-scores-7th-annual-national-poetry-slam-nyse-youth-afterschool
The CVS Caremark Charitable Trust, a private foundation created by CVS Caremark Corporation (NYSE: CVS) today announced the recipients of the “Innovations in Community Health” grants, which have been awarded to community health centers nationwide through a partnership with the National Association of Community Health Centers (NACHC). The grants will help community health centers increase access to quality health care and produce better health outcomes while reducing costs for patients and healthcare systems.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61405-cvs-caremark-charitable-trust-awards-21-innovations-in-community-health
NFL PLAY 60, the National Football League’s youth health and fitness campaign, is the new “Official Champion of Play” at St. Jude Children’s Research Hospital®, the global leader in finding cures and saving children with cancer and other deadly diseases.
To commemorate this new milestone in the ongoing partnership between the NFL and St. Jude, a St. Jude patient will join NFL commissioner Roger Goodell on stage to announce a pick during the first round of the 2013 NFL Draft. The NFL Network and ESPN will televise live coverage of the NFL Draft beginning at 8 p.m. EST on Thursday, April 25.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58566-st-jude-children-s-research-hospital-nfl-play-60
Approximately one-third of teens may be missing annual checkups according to data from the US Department of Health and Human Services and the US Census. Teens often encounter social, emotional, and physical issues that may include eating disorders and obesity, substance abuse, and sexually transmitted infections. While experts agree that teens should get annual medical checkups to be screened for health risks and discuss important health-related matters, perceptions exist that may contribute to millions of teens missing out on yearly visits. To better understand perceptions about teen health, the National Foundation for Infectious Diseases (NFID), in collaboration with, and with support from Pfizer Inc, conducted a national survey, fielded by Harris Interactive, of more than 2,000 parents of teens, teens, and healthcare professionals.
To view Multimedia News Release, go to http://www.multivu.com/players/English/60287-nfid-myteenhealth-survey/
Is your yard helping or hurting you in getting top dollar for your house this home buying season? According to TruGreen’s new Lawn Lifestyles National Survey of America*, the majority of homeowners (79 percent) reported “having a healthy, green lawn contributes to the overall value of a home”; and homeowners (56 percent) said “when buying a home, a good lawn would warrant a higher price.” In fact, more than half of Americans surveyed (53 percent) said “the quality of the homeowner’s lawn can tell you a lot about the quality of the home overall.” TruGreen, a subsidiary of The ServiceMaster Company, is celebrating 40 years as the nation’s largest professional lawn care service provider.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60798-trugreen-lawn-lifestyles-national-survey-spring-webisodes-jason-cameron
Newcastle Brown Ale today announced ‘No Bollocks 2013,’ a new integrated national marketing campaign.
At the heart of the ‘No Bollocks 2013’ campaign is a series of TV spots comprised entirely of still photo images intended to cut through the clutter of expensive, elaborate, overly produced advertisements typical of the beer category. Instead of using the professional actors or beautiful models normally featured in beer ads, the spots feature ordinary people drinking at real parties having a real good time (or a real bad time in some cases). The creative takes on traditional beer advertising gimmicks that imply that hand crafted workmanship and hand selected ingredients are unique to certain beers and that parties are made abundantly more fun with those same beers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60803-newcastle-brown-ale-no-bollocks-2013-campaign
Even the panel of “odor specialists” resisted the urge to cover their noses as pungent smells emanated from the smelliest sneakers in this year’s Annual National Odor-Eaters® Rotten Sneaker Contest®. Ready to be judged, eight kids, ages six to fourteen from across the country have arrived in Montpelier today, selected as national finalists, wearing the decrepit and odorous rubber-soles that won them regional recognition.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59610-blistex-38th-national-odor-eaters-rotten-sneaker-contest
The annual ASEAN Tourism Forum or ATF started off today in Vientiane, Laos. From January 21st to 24th, the travel trade-only exhibition and business meetings platform is bringing over 2,000 delegates from around the world, comprising of heads of National Tourist Organisations, Tourism Ministers, suppliers from across ASEAN, International Buyers, Media and other tourism professionals to discuss about tourism matters of the region.
Sweet Concern. http://www.cdbaby.com/cd/sign3 - Club Missions in Koenji June 25, 2009
SWEET CONCERN recorded acoustic live on stage. Club Missions plays host to many national and international acts and is one of the hippest