Turner Sports, CBS Sports and the NCAA announced today the newly enhanced NCAA March Madness on Demand (MMOD) live products to be launched for the upcoming 2011 NCAA Division I Men’s Basketball Championship. NCAA March Madness on Demand, produced by Turner Sports Interactive, will be available across multiple digital platforms, including online (http://mmod.ncaa.com), as an iPhone and iPod Touch app, and for the first time, as an iPad app. Among the new features, MMOD will offer improved live viewing with richer quality and larger format streams, a personalizable channel lineup feature, and live stats and social companion views.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/mmod-ncaa/48827/
TFM&A and OA&A Expo opened its doors today to thousands of marketing and advertising professionals, all there to see the 250+ exhibitors across digital, CRM, data and direct marketing solutions, more than 100 case-study led seminars and 10 cutting-edge keynotes from industry experts including Google, Cap Gemini and Microsoft.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tfma/47614/
To help Americans determine their risk for chronic diseases and get them on a path to better health, CVS/pharmacy announced today the launch of the 2011 “To Your Health” program, offering free preventive health screenings at more than 800 events in communities across the country. The program will get underway in Houston on Saturday, March 5th, and continue in Dallas, Los Angeles, Washington D.C., Atlanta, Philadelphia, Chicago and Miami.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/cvs/48303/
As the top ten T.G.I. Friday’s bartenders prepare for the World Bartender Championship (WBC) Finals on March 14, 2011 in Dallas, Texas, bartenders and fans from across the globe are getting involved and supporting bartending’s bid to be recognized as an Olympic sport.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tgifridays/48729/
Subaru of America, Inc. walked a different path for the face-off at Cowboys Stadium, resulting in a 500% increase in planned social and viral engagement.
In conjunction with its sponsorship of Animal Planet’s “Puppy Bowl VII,” Subaru invited owners across the country to walk their dogs on game day. Supporters pledged to participate on Subaru.com and through the company’s Facebook page.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/subaru/47368/
In keeping with its commitment to giving customers the very best selection and shopping experience, J. C. Penney Company, Inc. (NYSE: JCP) has rolled out its findmore® smart fixture to over 120 select stores across the country. Additionally, in conjunction with the launch of its Modern Bride concept, the Company will begin rolling out a findmore experience using iPad to 50 fine jewelry departments.
To view Multimedia News release, go to http://multivu.prnewswire.com/mnr/jcpenney/48219/
On World Cancer Day, new independent evidence confirms that the increasing global trend of unhealthy and sedentary lifestyles is responsible for putting millions at an unnecessarily high risk of cancer.
New estimates released today by the World Cancer Research Fund (WCRF) global network suggest that across a range of countries, making lifestyle changes including maintaining a healthy weight, eating a healthy diet and taking regular physical activity can reduce the risk of common cancers by up to a third.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/worldcancerday/47592/
With the nation’s eyes on the biggest football game of the season this weekend, famed sportscaster Lesley Visser is partnering with Transitions Optical and sports vision specialist Dr. Larry Lampert, to raise awareness about healthy vision and its connection to sports performance among consumers across the country.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/transitions/48153/
Primrose Schools, The Leader in Educational Child Care, is stepping up its fight against childhood obesity with its second annual Family Dance-off, benefiting Children’s Miracle Network Hospitals. Primrose Schools invites families across the country to submit their 30-second dance videos at FamilyDanceoff.com to compete for cash prizes and a donation to their local Children’s Miracle Network Hospital.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/primroseschools/47956/
Every year an estimated 800,000 children are reported as missing in the United States. Comcast is announcing today that it has launched Missing Kids On Demand and online at xfinity.com/news/missingkids, a first-of-its-kind public service initiative that will make information about missing children available to millions of Comcast video customers and consumers across the United States. The new initiative is in partnership with the National Center for Missing & Exploited Children (NCMEC) and will enable Comcast customers and consumers to support efforts by law enforcement across the country to help bring missing children home.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/comcast/47773/
ARC is the first all-in-one content engagement platform that lets you easily, quickly and widely distribute your multimedia content – especially video - across multiple digital channels to all of your key audiences. Unlike widgets or microsites or passive media players, ARC brings together everything you need to drive content marketing results:
A highly accessible and interactive format. Massive distribution via PR Newswire’s industry-leading multimedia content distribution network. Dynamic, “on-the-fly” update-ability. Along with extreme speed, efficiency and measurability. No other digital platform does more to make your content marketing programs successfully deliver measurable results.
For more information, go to http://www.multivu.com/players/English/48198-PRNewswire-ARC-Marketing/
When Lynda Lloyd boarded her first Delta Air Lines flight in Atlanta as a flight attendant in 1964, the airline had recently become the first commercial carrier to fly across the country in less than three hours and had just launched the industry’s most sophisticated electronic reservations system, all under the watchful eye of company founder and then-chief executive C.E. Woolman.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/delta/47823/
