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Dallas-based Chafie Creative Group, LLC, announced today its revolutionary app for Fiction, Immersedition. Extraordinarily more than a regular or even enhanced eBook, the pilot Immersedition, The Survivors Series, authored by innovative transmedia storyteller Amanda Havard, has been crafted specifically to embrace the possibilities of interactivity inside a novel. In its print form, Havard’s book encapsulated specific detail to place and person, anchoring its surreal premise in a very real world, making the interactive transmedia nature of the Immersedition concept the perfect platform for her story. In its print form, The Survivors is a 283-page book, but in its app version, there are over 300 touch-points that call up over 500 frames of relevant additional content embedded in the pages of the book.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53515-chafie-creative-group-immersedition-consumer-transmedia-ebook-app-fiction
Oscar-winning actor and producer Michael Douglas is well known for his commitment to nuclear disarmament. Now he has teamed up with the Comprehensive Nuclear-Test-Ban Treaty Organization on a series of austere but powerful TV spots aimed at raising support for the Treaty.
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The Ad Council, in partnership with The Humane Society of the United States and Maddie’s Fund, today announced the launch of a second series of public service advertisements (PSAs) for The Shelter Pet Project, a campaign that has helped change the landscape of shelter pet adoption and reduce the euthanasia of shelter pets by 10 percent since its launch in 2009.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52065-ad-council-humane-society-maddie-s-fund-pet-adoption-reduce-euthanasia
Two of Food Network’s biggest icons, Rachael Ray and Guy Fieri, will square off against each other for culinary bragging rights in Rachael vs. Guy Celebrity Cook-Off, premiering Sunday, January 1st at 9 p.m. ET/PT. In this six-episode competition series, the Emmy®-winning talk show host Rachael Ray and best-selling cookbook author and successful restaurateur Guy Fieri, will each serve as coaches and mentors to eight multi-talented celebrities, all of whom are passionate about food and cooking. Divided into ‘Team Rachael’ and ‘Team Guy’, each episode features celebrity contestants battling it out in a fun, fast-paced culinary fight-to-the-finish, with the two bottom-rated contestants from the losing team going head-to-head in a blind tasting elimination challenge. In the end, the last contestant standing is crowned king or queen of the Celebrity Cook-Off and wins $50,000 for the charity they are playing to support.
To view Multimedia News Release, go to http://www.multivu.com/players/English/53282-food-network-rachael-vs-guy-celebrity-cookoff/
It still pays to play nice at work, a new Robert Half survey confirms. Nearly half (48 percent) of workers interviewed said being courteous to others can help an employee rise through the ranks. Another 41 percent said etiquette plays at least some role in career advancement.
Robert Half also has introduced new videos illustrating some of the most egregious examples of office etiquette faux pas as part of the firm’s ongoing video series, “Don’t Let This Happen to You.” The lighthearted videos, including “The Cupcake Caper,” along with advice on avoiding common blunders, can be found at www.roberthalf.com/dont-let-this-happen-to-you.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53175-robert-half-survey-and-companion-video-series-highlight-office-etiquette
More than 26,000 preteens (children ages 8 – 12) are available for adoption from the U.S. foster care system, according to the Administration for Children and Families Adoption and Foster Care Analysis Report System (AFCARS). To promote the adoption of preteens from the U.S. foster care system, the U.S. Department of Health and Human Services’ (HHS) Administration for Children and Families (ACF), AdoptUSKids (AUSK) and the Ad Council today unveiled a new series of national public service advertisements (PSAs). Created pro bono by kirshenbaum bond senecal + partners (kbs+p) and Revolución, the PSAs will be distributed this week as part of National Adoption Month.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52724-ad-council-adoptuskids-hhs-preteens-for-adoption-from-foster-care
TCO Certified, the worldwide third party sustainability label TCO Certified, the worldwide third party sustainability label for IT products, today launched TCO Certified Tablets, the program’s first sustainability certification for tablet PCs. The TCO Certified Tablets label offers IT buyers a way to more easily identify tablets designed to help them meet sustainability demands while not compromising the user experience. The launch coincides with the announcement that the Samsung SLATE PC Series 7 is the first tablet to meet the label’s demanding criteria for environmental design, ergonomics and social responsibility.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tcodevelopment/52161/for IT products, today launched TCO Certified Tablets, the program’s first sustainability certification for tablet PCs. The TCO Certified Tablets label offers IT buyers a way to more easily identify tablets designed to help them meet sustainability demands while not compromising the user experience. The launch coincides with the announcement that the Samsung SLATE PC Series 7 is the first tablet to meet the label’s demanding criteria for environmental design, ergonomics and social responsibility.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/tcodevelopment/52161/
The 2012 Campari Calendar, entitled It’s the end of the world, baby!, was unveiled in Milan today.
Now in its 13th edition, this year\'s iconic Campari Calendar is inspired by the many prophesies that in 2012 the world will see a global transformation leading to the end of the world as we currently know it. With nothing but a blur of unknown possibilities, Campari takes a positive look at intriguing theories, and presents their vision in a series of powerful, awe inspiring photos starring Hollywood actress and supermodel, Milla Jovovich.
To ivew Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/campari/52149/
The 2012 Campari Calendar, entitled It’s the end of the world, baby!, was unveiled in Milan today.
Now in its 13th edition, this year\'s iconic Campari Calendar is inspired by the many prophesies that in 2012 the world will see a global transformation leading to the end of the world as we currently know it. With nothing but a blur of unknown possibilities, Campari takes a positive look at intriguing theories, and presents their vision in a series of powerful, awe inspiring photos starring Hollywood actress and supermodel, Milla Jovovich.
To ivew Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/campari/52149/
The Coalition to End Childhood Lead Poisoning, U.S. Environmental Protection Agency (EPA), and U.S. Department of Housing and Urban Development (HUD) are joining the Ad Council today to unveil a new series of national public service advertisements (PSAs) to raise awareness about childhood lead poisoning. The PSAs are being distributed today to kick off National Lead Poisoning Prevention Week (NLPPW). Additionally, the campaign’s social media presence through Facebook and Twitter will reinforce to parents, caregivers and pregnant women that if their home was built before 1978, they should have their child tested for lead poisoning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52687-ad-council-lead-poisoning-prevention-week-english-psa
24-hour preschool television channel Sprout will debut the new, animated preschool series Poppy Cat on Monday, November 7 at 7:00 p.m. ET, during the season premiere of Sprout’s signature, original bedtime block, The Good Night Show. Airing exclusively on Sprout in the U.S., Poppy Cat is produced by Coolabi Productions.
To view Multimedia News Release, go to http://www.prnewswire.com/mnr/sprout/48462/
