Did you witness a movement that spread across European capital cities? Did you relate to this unprecedented protest against the approaching rainy autumn? Are you now dying to know the origins of the Movement for More Summer? It was born in the streets, relayed by the Internet and raced across social networks with dazzling speed, generating reactions and sharing of experience by over 20 000 Internet users, notably on Facebook and Twitter.
The Moroccan National Tourist Office originated this movement in an attempt to make Europeans, who are getting depressed at the idea of being stuck at work during endless working days, smile again. The MNTO has decided to launch a widespread, humorous and unexpected campaign through the whole of Europe to protest against the end of summer and defeat “back to work” gloominess. The Movement was thus launched in September using various phases in the approach, combining digital and event initiatives.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56633-moroccan-national-tourist-office
Take a picture of the side of your car, then see it with different wheels. It’s a Free app that comes with 75 standard wheels, and with a $2.99 in-app purchase, you can add your own wheels. Just take a picture of a wheel on the streets, in a magazine or in a store, then crop and add it to your car. http://itunes.apple.com/us/app/wheels-on/id539154582?mt=8
The St. Patrick’s Festival is one of the highlights of Ireland’s cultural calendar — a week-long celebration of music, dance, outdoor spectaculars and of course, on March 17th, the stunning St. Patrick’s Day parade through the historic streets of Dublin. The festival is the traditional starting point of the holiday season and what a year 2012 is going to be.
2012 is the year when Northern Ireland will take center stage with a series of spectacular occasions. Titanic Belfast, the largest Titanic visitor experience in the world, will open its doors in April. The new visitors centre at the UNESCO world heritage site at the Giant’s Causeway will open in the fall and the European Tour’s Irish Open golf tournament will return to Royal Portrush in June. These events and many more come under the banner ‘Northern Ireland 2012 –Your time, our place.’
To view Multimedia News Release, go to http://www.multivu.com/mnr/55131-tourism-ireland-st-patrick-s-day-dublin-the-gathering-welcome-vacation
Sydney Gay and Lesbian Mardi Gras and strategic partner Destination NSW have announced they are thrilled with the phenomenal success of this year’s Sydney Mardi Gras Festival, Parade and Party, Saturday, March 3rd 2012.
The 2012 Mardi Gras Parade can be viewed at www.mardigrastv.org.au courtesy of Sydney Gay and Lesbian Mardi Gras digital partner Optus.
Marriage equality crusader Shelly Argent OAM was this year’s Chief of Parade and there were more than 9100 participants and 134 floats working their way up the parade route to the thunderous applause and cheers of the hundreds of thousands of people lining the streets.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54773-sydney-gay-and-lesbian-mardi-gras-parade-and-party-an-outstanding-success
Easy Spirit, a division of The Jones Group Inc. (NYSE: JNY), announced today that it has unveiled a regional campaign that celebrates the heritage of the Easy Spirit brand by helping women live their lives in comfort. As part of the campaign, the brand recently unveiled the newest addition to its Anti-Gravity collection, the Parnella pump. The collection kicked-off with the launch of an online campaign, in-store signage and flash mobbers who danced in the streets of New York City to “Pump up the Jam,” wearing the Parnella pump.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52474-easy-spirit-unveils-looks-like-a-pump-feels-like-a-sneaker-campaign
U.S. President Barack Obama will receive the warmest of Irish welcomes when he visits the Emerald Isle this week. Hundreds of thousands of well wishers will line the streets as the President makes his first visit to Ireland - home to some of his ancestors. Mr. Obama’s heritage has been traced to the village of Moneygall in Co, Offaly. There is a great sense of pride in this tiny picturesque village located at the very center of the island, where preparations are in full swing.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tourismireland/50368/
Banished and alone Falcon is a predator, a Carpathian. Sara is a survivor, a leader, alone. When Falcon sees her he is flooded with color and light. Only his lifemate could make him see color again. And she is a ragamuffin warrior of the streets, a young woman fighting to save others. When she tries to save Falcon from robbers she finds he is no ones victim. He is not afraid. He is not gentle. He is not human. And now he wants her and will stop at nothing to have her. Learn more about this book here, http://bit.ly/hafIM3 and its author here, http://www.christinefeehan.com Paranormal Romance
While many students spent the weeks and months leading up to spring break preparing for midterm exams, an ambitious group of students geared up for another important test. They are the 70 teams from 18 high schools and 31 universities across North America — including Canada, Mexico and the United States — participating in Shell Eco-marathon® Americas 2011. The test? To push the boundaries of fuel efficiency and see which team can go the farthest using the least amount of energy at Shell Eco-marathon Americas, taking place April 14-17, 2011 on the streets of downtown Houston.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shell/49295/
The St. Patrick’s Day Festival is the highlight of Ireland’s cultural calendar — a week long celebration of music, dance, outdoor spectaculars and of course, on March 17th, the stunning St. Patrick’s Day parade through the historic streets of Dublin.
Here in the U.S., our St. Patrick’s Day celebrations will be brought to life by wonderful ‘characters’, who have made the trip all the way from Ireland.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tourismireland/49151/
Today, the Pop-Tarts® brand sprinkled fun and excitement throughout the streets of Pittsburgh with the delivery of 1 million toaster pastries to Pop-Tarts™ Pop It Forward™ Contest winner Tyler Kozar at The Art Institute of Pittsburgh. Students and faculty gathered to help unload the Pop-Tarts™ branded 18-wheeler truck that carried the supplies through the heart of the city.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pop-tart/48617/