After successful exploration runs in 2013 and 2015 the Dutch polar cruise company Oceanwide Expeditions has announced two new expeditions to the Ross Sea in 2017. The ice-strengthened vessel “Ortelius” will be accommodated with helicopters for the two Antarctica cruises, sailing from the South-American continent to the Antarctic Peninsula, crossing the Polar Circle, further west to Peter I Island, sailing in the Bellingshausen sea along the ice-edge of “deep Antarctica” into the Ross Sea. The voyage continues to the uninhabited sub-Antarctic Campbell Island and ends after 32 days in New Zealand. The second cruise offers the same itinerary, but in reverse.
The Ross Sea Challenge
The Ross Sea region of Antarctica has always presented a dream but also a challenge to visit to explorers. The Ross Ice Shelf prevents a full seasonal operation and distances are enormous. Apart from the extremes, landing sites are still difficult to reach. “With the advantages of the “Ortelius” in combination with the use of helicopters, our travelers are having some great opportunities exploring Antarctica’s most fascinating sites”, says CEO Michel van Gessel.
To view the multimedia release go to:
http://www.multivu.com/players/English/7726051-oceanwide-expeditions-new-ross-sea/
For its 2015 Christmas video, TAP, the Portuguese leading airline, sought inspiration from its daily sounds to adapt, in an innovative way and for the first time ever, the renowned Christmas melody Jingle Bells, exclusively using aircraft sounds.
The leading actors are TAP employees and the A330 aircraft, CS-TOQ (‘Pedro Teixeira’) that embraced the spirit of the season to wish its passengers a Merry Christmas.
Launched on December 1st, TAP’s video went viral in Portugal with over 240,000 views and a 1,2M organic reach on Facebook with no media investment yet. On Youtube it gathered 25,000 views and appeared in all main media publishers.
It’s time for the world to see it! Happy holidays!
To view the multimedia release go to:
http://www.multivu.com/players/uk/7722751-tap-portugal-jingle-bells-aircraft-sounds/
The period between Christmas and New Year’s typically has one of the highest rates of impaired driving fatalities, according to the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA). In an effort to reduce drunk and buzzed driving related incidents during the holidays, NHTSA, the Ad Council and the Television Bureau of Advertising (TVB) launched their 12th annual “Project Roadblock: Local TV Puts the Brakes on Drunk Driving.”
Project Roadblock was created in 2004 in support of NHTSA and the Ad Council’s Buzzed Driving Prevention public service advertising (PSA) campaign. To date, broadcast TV stations across the nation have donated more than $40 million in media to support this effort. The partnership aims to unite local television stations in creating a nationwide advertising roadblock by airing Project Roadblock PSAs (Public Service Announcements) between December 26 and December 31. Local broadcast stations voluntarily participate in the campaign by donating on-air, online and mobile time and space with a special push at 10 p.m. local time on New Year’s Eve. In addition, TV stations will be reaching out to their communities on social media to share social graphics and messaging to further reach audiences.
“Drunk driving remains a serious threat on our roads and claims more than 10,000 lives a year,” said NHTSA Administrator Mark Rosekind. ”Local broadcast television is an effective tool in reaching consumers, and we thank the TVB, all the stations, and the Ad Council for their ongoing support of drunk driving prevention, especially during the holiday season.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7701751-ad-council-nhtsa-buzzed-driving-psa/
Building your clientele base is an important part of making sure your business will grow. Repeat customers are important and you should continue to maintain good relationships with your existing customers. But, it is also necessary to reach more people, so you can gain more clientele. These are some quick and easy ways you can use social media to your advantage. https://youtu.be/r45W-dyXI1U
Splair is a DJ and producer duo. They both just recently joined forces to create all kinds of music. Their music genres reach from Melbourne bounce over Electro house to Trap and even further.
Instagram: https://instagram.com/splairmusic
SoundCloud: https://soundcloud.com/splairmusic
Twitter: https://twitter.com/splairmusic
Mixcloud: https://www.mixcloud.com/Splair
The Amgen Foundation announced today that it will invest more than $4 million to support and strengthen the Amgen Biotech Experience program across the United States, Puerto Rico, United Kingdom and Ireland. The Amgen Biotech Experience includes an engaging series of labs that effectively bring biotechnology into classrooms. This new commitment will also strengthen the program’s alignment with the United States’ Next Generation Science Standards, which are focused on engaging students in more authentic science learning experiences. With the support of Education Development Center, Inc. (EDC), the global nonprofit leading the Amgen Biotech Experience Program Office, the investment is expected to empower 1,000 teachers who will reach more than 150,000 new students with the labs over the next two years.
“We are very excited to extend our commitment to the Amgen Biotech Experience, a program that began 25 years ago, with the intent to ignite a deep passion for innovation and scientific discovery in students,” said Robert A. Bradway, chairman and chief executive officer of Amgen. “This program, which provides advanced biotech curriculum and professional-grade lab equipment at no cost to schools, has opened countless students’ eyes to the world of biotechnology, fueling potential long term advancements to both medicine and society.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7414055-amgen-biotech-experience-grant/
Today, GENYOUth announced the launch of Fuel Up to Play 60 en español, an evolution of its national flagship program. The program encourages Spanish-speaking communities nationwide to live healthier lifestyles through good nutrition and physical activity. Fuel Up to Play 60 launched a redesigned website (FuelUpToPlay60.com) that provides Spanish-language content and materials, extending the reach and access of the program to students, teachers and families across the country. Several organizations have supported the effort, including the PepsiCo Foundation, which has provided a previously announced grant of $550,000 to develop Spanish-language materials and resources. In addition the PepsiCo Foundation will provide another $100,000 for mini-grants for health and wellness activities and programming within Los Angeles Unified School District and Miami-Dade County Public Schools.
Fuel Up to Play 60, a program founded by the National Football League (NFL) and National Dairy Council (NDC), is designed to engage and empower youth to take action for their own health by implementing long-term, positive nutrition and physical activity changes for themselves, their schools and their communities. Studies show that physical fitness may benefit brain health and academic performance, suggesting active kids may do better. However, only 1 in 3 kids are active every day, potentially leaving many at a disadvantage inside and outside of the classroom.
To view the multimedia release go to:
http://www.multivu.com/players/English/7646551-fuel-up-to-play-60/
Beauty anxiety is felt by girls as young as ten years old. In fact, 9 out of 10 girls want to change at least one thing about their physical appearance.1 Dove believes everyone has the opportunity to help a girl navigate those feelings. The Dove Self-Esteem Project launches a new Self-Esteem Pinterest page to provide free self-esteem exercises, activities, and workshop guides to inspire women to embrace the opportunity to help the girls in their lives reach their full potential.
“The Dove Self-Esteem Project has long been delivering self-esteem education to young people to help them build positive self-esteem and reach their full potential,” said Jennifer Bremner, Director of Marketing, Dove. “Dove recognizes that women and girls spend a great deal of time on social media. Now when girls need a self-esteem boost, the mothers or role models in their lives can rely upon practical and easy-to-use self-esteem inspiration right on their phones. Our new Dove Self-Esteem Pinterest page demonstrates the power and ease of mentorship, and we invite parents, teachers and any person with a girl in their life to join us in helping the next generation develop a positive relationship with beauty.”
The Dove Self-Esteem Pinterest Page (Pinterest.com/SelfEsteem) offers every woman and girl a personal confidence-boosting board they can turn to when they need it most.
To view the multimedia release go to:
http://www.multivu.com/players/English/7635651-dove-self-esteem-project-on-pinterest/
http://cursenkisses.com/epk Artist: Curse & KissesSong: LiesVideo by: Fedner Medilienwww.cursenkisses.com
Some artists can not reach you because their words do not ring true but
Curse & Kisses writes from his own experience that shared
experience that you likely have had all your own. When you have a
songwriter that is unabashedly, unapologetically raw and real what you
get is great music that reaches out and smacks you like an old friend.The
words are written right from deep inside where all that pain gets
tangled up, where the anger is pushed down. Curse & Kisses is a
true artist with words. He reaches deep inside faces his own anger and
pain and puts it all down on paper than turns it into something that
can reach millions of people in the form of music. "Lies" puts it all
out there. Its honest and a true reflection of an entire generations
emotions. It is unafraid! That is what makes great music. That zeal for
honesty. That raw emotion. The music that makes you feel naked in front
of the artist.Learn more about Curse & Kisses at: www.cursenkisses.com/epk
Hidden in the Carpathian mountains is a monastery. It is the last home of the ancients. A place they go to keep humans safe. A place they go to die. Andre is stopped from his quest to reach the monastery by a unique and beautiful woman. A woman with power to help the ancients, if only he can keep her safe. From the vampires who follow. And from himself. He lives his life like ghost, but now that he has found his lifemate, he will live or die for her. Everything is about to change. They just must Stand Fast Against the Dark. Find out more at http://www.ChristineFeehan.com #DarkGhost Paranormal romance
Corporates today are on the lookout of new and novel ways to use their CSR funds effectively. A genuine step towards improving the quality of education in urban and especially rural areas would definitely interest them. And to make this possible, STEM Learning Pvt Ltd has launched Mini Science Centres (MSC) to promote experiential learning. STEM Learning is a pioneer in installing Mini Science Centres at schools in India. So far, they have installed over 40 Mega Science Centres and 250+ Mini Science Centres in Maharashtra, Gujarat, Chhattisgarh, Goa, Karnataka and Rajasthan. Their aim is to reach one million students from rural as well as urban areas of the country.
The Mini Science Project is an innovative concept developed by STEM Learning and consists of 60+ table-top models that are designed as per the syllabus of SSC, CBSC and ICSE Boards. These models come with a two-year warranty and maintenance. STEM learning also provides training to teachers to improve the effectiveness of these models in English and other vernacular languages.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7561751-stem-learning-mini-science-centre/
This year, Beneful dog food is celebrating the fifth year of its Dream Dog Park program by supporting dog park projects across the U.S. ranging in size from Chihuahua to Great Dane proportions. Kicking off in June and throughout 2015, the Beneful team is supporting crowdfunding campaigns and working with community leaders and fundraising groups to help bring new dog parks to life or improve existing ones through a combination of financial support, hands-on volunteerism and shared dog park expertise.
“At Beneful, we know dogs and owners share a special bond, and there’s a special place in their hearts for their local dog parks. We’ve experienced it ourselves with our dogs, and we’ve seen it firsthand through our Dream Dog Park program,” said Brent Gleckler, Beneful brand director. “This year, we’re excited for the program to take a new shape with the Dream Dog Park Project, allowing us to reach even more dog-loving communities across the country.”
To view the Multimedia News Release, go http://www.multivu.com/players/English/7551751-beneful-dream-dog-park-project/
