Pro-audio brand RØDE Microphones is excited to announce the ‘My RØDE Reel’ international short film competition, conceived to nurture emerging, independent filmmakers and give them the opportunity to share in more than US$70,000 in prizes.
Running from March until June, the aim of the ‘My RØDE Reel’ contest is to encourage filmmakers from all walks of life to get out in the field, creating films and continually improve their craft.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/66061-rode-reel-international-short-film-contest
Phiten, the pioneer of AQUA-METAL™ materials and innovator of metal-infused technology, and professional baseball players C.J. Wilson, Josh Hamilton and J.B. Shuck have teamed up with Be The Match, the nonprofit organization dedicated to helping patients with blood cancers receive life-saving bone marrow and umbilical cord blood transplants. To support Be The Match and raise awareness of the national Be The Match Registry®, Phiten has designed a limited edition Phiten x Be The Match Tornado Necklace with sales benefiting the cause, and the three pro baseball players have been named Ambassadors of Hope by Be The Match.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64376-phiten-and-mlb-players-for-be-the-match-bone-marrow-donor-registry
For those whose holiday wish lists revolve around the kitchen, four new introductions from KitchenAid are sure to surprise and delight. They include nine new cookware collections, a digital countertop oven with convection, an electric kettle and a cordless hand blender.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63307-kitchenaid-gift-ideas-for-cooks-new-cookware-countertop-oven-hand-blender
Kyle Rudolph and Lefty, the Hamburger Helper Hand, kick off the season by bringing ideas to refuel active families on busy days. This Football season, Minnesota football tight end Kyle Rudolph and Helper® are fueling big days and nights with tips and recipes inspired by Kyle’s life from a kid to a pro.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63423-hamburger-helper-minnesota-tight-end-kyle-rudolph-recipe-football-season
With September marking the kickoff of the pro-football season and National Prostate Cancer Awareness Month, the Urology Care Foundation and the National Football League (NFL) teamed up to release a new Public Service Announcement (PSA) focused on educating men about prostate cancer and encouraging them to join the Know Your Stats® campaign.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63352-nfl-and-urology-care-foundation-national-prostate-cancer-awareness-month
To coincide with the start of a new school year and Attendance Awareness Month, the Ad Council and U.S. Army are releasing a series of new public service advertisements (PSAs) addressing the importance of regular school attendance in middle school in order for students to stay on course to graduate high school. Created pro bono by Publicis Kaplan Thaler, the PSAs illustrate the fact that every absence, in any grade, excused or not, can negatively impact a child’s academic achievement and put their high school graduation at risk. To help parents keep track, two tools are being offered on the campaign website: a “Text2Track” mobile SMS program and a redesigned Attendance Calculator.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63028-ad-council-boost-attendance-absences-add-up
Today, the GUINNESS WORLD RECORDS® record for the “Most people using mouthwash simultaneously” was broken by Colgate at 12:30 p.m. EDT in New York’s Times Square. 1,142 consumers, along with TV host and actress, Stacy Keibler, simultaneously swished with new Colgate Total® Advanced Pro-Shield™ Mouthwash while supporting Make-A-Wish®, an organization that creates thousands of life-changing moments by granting the wishes of children with life-threatening medical conditions.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61754-colgate-stacy-keibler-guinness-world-records-for-make-a-wish-foundation
Following a successful initial launch, Barclaycard US, the payments business of Barclays in the United States, is making the Barclaycard Arrival™ World MasterCard® available to all U.S. consumers.
Barclaycard Arrival is the only consumer travel rewards card that allows cardmembers to redeem their miles to fly on any airline, at any time – with no blackout dates or seat restrictions – and get 10% of their miles back when they redeem for travel. The card also offers significant miles earning power, a complimentary subscription to TripIt® Pro mobile travel organizer and access to the Barclaycard Travel Community.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60359-barclaycard-arrival-world-mastercard-travel-rewards-card
The UNCF in partnership with the Ad Council, announced today the launch of Better Futures, a national multimedia public service effort that will build on their 41-year old campaign to help African American students get to and through college.
Created pro bono by Y&R, new Better Futures PSAs transform the idea of donating to a cause to a more powerful idea of investing in the future, including the introduction of a stock for social change, where people can see the direct social return of their investment. Economists were consulted for the campaign and developed an algorithm to show the social return of donating just $10 to UNCF, including the impact on earnings, crime savings and health savings.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61200-uncf-ad-council-better-futures-campaign-african-american-education
To celebrate the launch of LG Optimus G Pro smartphone, LG Electronics and indie rock heavyweights Atlas Genius shared an intimate evening with music and tech tastemakers.
Winners of the “Share the Genius Sweepstakes” social media contest joined fans, notable media influencers and smartphone enthusiasts at the Metropolitan Pavilion in Chelsea to enjoy a private performance by Atlas Genius. Concertgoers were offered the chance to be among the first to experience LG Optimus G Pro, the powerful, new smartphone available exclusively through AT&T*, and test out its crisp, bright 1080p Full HD IPS display as well as its immersive on-device sharing capabilities.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61391-lg-electronics-lg-optimus-g-pro-att-smartphone-atlas-genius-concert
Former Division I basketball player and all-pro tight end Tony Gonzalez is teaming up with CLEARMEN SCALP THERAPYTM to share his tips on executing The Perfect Play during March Madness this year.
From picking a winning bracket to hosting the perfect Final Four® party, Gonzalez, with the help of CLEAR MEN SCALP THERAPY™, has you covered. He helped the University of California-Berkeley reach the Sweet Sixteen® in the 1997 NCAA tournament, so he knows what it takes to win on the hardwood. Plus, with the Final Four in Atlanta this year, where Gonzalez has spent the last four pro football seasons, he can even help you throw the perfect Southern-inspired Finals party.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61089-tony-gonzalez-and-clear-men-scalp-therapy-the-perfect-play-march-madness
Beginning today and airing throughout the week, NBC’s TODAY will debut a series of television public service ads, (PSAs) featuring TODAY’s anchors, on behalf of four social issues—fatherhood involvement, hunger prevention, emergency preparedness and shelter pet adoption. The ads were created pro bono by leading advertising agencies throughout the country in partnership with the Ad Council, a non-profit and leading producer of PSA campaigns for over 70 years. TODAY’s anchors personally selected the social issues they are supporting among the Ad Council’s 50 national campaigns, and participated in brainstorming sessions with the ad agencies to help inform the creative.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60173-ad-council-nbc-today-show-anchors-lauer-guthrie-roker-morales-psas
