Community Brands, a technology-driven company that delivers purpose-built solutions for the world’s leading associations and nonprofits, announced today findings from its Member Loyalty Study: A Deep Dive into Member Preferences and Retention. This study explores what is driving retention among members of professional membership organizations, and the best ways for organizations to communicate their value.
“Far too few associations are proactive about identifying and acting upon retention warning signs until it’s a major problem for the organization,” said Amanda Myers, director of product marketing, member solutions for Community Brands. “In our study, we were able to identify four key metrics – satisfaction, likelihood to renew, connection, and likelihood to recommend the organization (Net Promoter Score) – to measure and segment members into groups, based on shared attitudes and values. Our hope is that associations benchmark their membership against our findings and identify new ways to nurture their members up the loyalty spectrum.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8160951-community-brands-member-loyalty-study/
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This a an overview of how our compnay started. Thinking differently is our motto, and it is infused in everything we do. We have been inspired by other companies and individuals that have dared to be different. We can’t help but to be different! We dare to deliver extremely over the top, funkadelic, kryptonian messages to the people who actually want to buy your stuff!
https://www.youtube.com/watch?v=VpWjYpzE2dQ
http://archerwardmedia.com/
The Elephant Theory is a story about perseverance and persistence in your journey to live out your dreams! Here at Archer Ward Media, we aren’t just another “marketing company”, we pride ourselves on being story tellers that innovate the way you interact with your audience.
https://www.youtube.com/watch?v=92r9bQ4a-jE
Gatesman, one of the fastest-growing, mid-size, privately owned agencies in the U.S., is increasing in size and revenue by nearly 50 percent with the acquisition of Noble Communications, an award-winning, 49-year-old marketing communications firm in the Midwest.
With the acquisition, Pittsburgh-based Gatesman grows to more than 125 employees and expands to two additional offices in Chicago and Springfield, Mo. The acquisition increases the agency’s depth of expertise in new and existing areas with combined talent from both organizations, and adds new and complementary capabilities to even better serve regional, national and international clients.
To view the multimedia release go to:
https://www.multivu.com/players/English/8131351-gatesman-acquires-nobel-communications/
Entenmann’s® Bakery, a division of Bimbo Bakeries USA, brightened the day of thousands of donut fans as they celebrated National Donut Day in the heart of Times Square along with the world famous Harlem Globetrotters. The donut-filled party was jam-packed with games, performances by the Globetrotters and, of course, delicious Entenmann’s® Donuts.
“Being able to celebrate donuts with our fans in the heart of New York City, where Entenmann’s® got its start 119 years ago, is truly amazing,” said Lorraine Hale, Senior Director of Marketing for Entenmann’s® Bakery, part of Bimbo Bakeries USA. “This National Donut Day celebration is a tradition we look forward to continuing for years to come.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8096851-entenmanns-national-donut-day-harlem-globetrotters/
A global business-to-business marketing services powerhouse officially emerges. Through a combination of deep vertical knowledge, trusted audiences of millions of professional users in high-growth markets and innovative marketing engagement, marketing services, a part of the Informa Business intelligence division, helps marketers build programs that connect customers with the right information, at the right time.
To view the multimedia release go to:
https://www.multivu.com/players/English/8099351-informa-b2b-marketing-services/
ClosetMaid®, the industry leader in home storage and organization, has launched KidSpace™, a new collection of kid-tested and approved juvenile storage furniture. Comprised of 10 laminate storage items and a variety of compatible fabric drawers and wire frame fabric bins, this new line is attractive, durable, functional, safe and kid-friendly. Designed to be affordable and gender-neutral to look good anywhere in the home, KidSpace helps kids take a more active part in getting and staying organized. The entire product line ranges in price from $7.99 to $69.99 and will be available for purchase on www.closetmaid.com, popular online retailers and at select stores.
“Considering $22 billion is spent annually on toys in the USA, we created KidSpace to help keep them all organized,” said Scott Davis, vice president of product development and marketing, ClosetMaid. “Our research showed most storage products on the market classified as Juvenile/Kids were general items like bookcases and soft storage, so we wanted to take it a step further to offer something more to consumers.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8094351-closetmaid-kidspace-storage-furniture/
At more than 60 percent quieter1, 30 percent lighter and 45 percent more compact than a standard generator2, the new Briggs & Stratton Q6500 QuietPower™ Series inverter generator3 introduces category-changing innovations to the generator market. Its fully-enclosed, impact-resistant shell significantly reduces noise and its lightweight compact design answers unmet needs among generator owners.
“We created a residential backup power source that drew upon the convenience and fuel efficiency inverters have brought to camping and tailgating events, but also increased the power output and value to serve the portable home backup market,” says Dan Roche, director of marketing, portable power and cleaning systems at Briggs & Stratton. “The Q6500 combines the best of inverter technology with enough wattage for total home power restoration.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8083851-briggs-stratton-q6500-quietpower-series-inverter-generator/
BLACK+DECKER™ has joined Habitat for Humanity’s first nationwide cause campaign, Home is the Key (#HomeIsTheKey), in raising awareness throughout April of the critical need for improved access to decent shelter. Funds raised during the campaign will allow Habitat to partner with more families and unlock better, stable futures. BLACK+DECKER understands the significance of calling a place home and is proud to support this important initiative.
“We are thrilled to be part of a movement that will help open more doors to affordable homeownership,” said Allison Nicolaidis, Chief Marketing Officer for Global Tools & Storage at Stanley Black & Decker. “Studies have shown that a stable home plays a key role in positively influencing a family’s education, health and financial opportunities. We feel that the BLACK+DECKER mission of turning the place you live into a home goes hand-in-hand with this campaign.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8005954-black-decker-habitat-for-humanity/
When it comes to pork, there has never been a better time than now to make something delicious. That is why the National Pork Board (NPB) today launched ‘El Sabor de Hoy’ campaign, aimed at Hispanic consumers in the U.S. The campaign will create awareness of pork’s unmatched flavor and now value making it the ideal protein on any occasion for Hispanic consumers.
“The time to indulge with pork and make delicious dishes for family and friends is now,” said Jose de Jesus, director of multicultural marketing at the National Pork Board.
To view the multimedia release go to:
http://www.multivu.com/players/English/8022151-national-pork-board-el-sabor-de-hoy/
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