In a recent Financial Times article, “PR and news boundaries are being redrawn,” media editor Andrew Edgecliffe-Johnson turns the spotlight on the PR industry using PR Newswire’s transformation as the indicator of the increasing importance of this earned media discipline.
A recent post on Beyond PR, Evolving Media … And Evolving PR, takes a closer look at Edgecliffe-Johnson’s analysis of the changing PR business as well as PR Newswire’s CEO, Ninan Chacko’s, perspective on the emergence of content marketing, its impact on communications and the future of the business.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58545-pr-newswire-ceo-ninan-chacko-on-conversation-with-financial-times
The latest test drive marks the final chapter in a three year long project which has seen the development of the next step in autonomous driving technology. Since 2009, Volvo Car Corporation has been the driving force behind the EU funded SARTRE project (Safe Road-Trains for the Environment), bringing vehicle platooning technology one step closer to becoming a reality on Europe’s roads.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56600-volvo-car-corporation
Doctors at Children’s Hospital Boston are just another step closer to securing a cure for sickle cell disease thanks to a little help from some superstar friends. More than $1 million was raised in support of their research efforts on Sunday, January 15 during the “Play Without Pain: Children’s Sickle Cell Benefit,” a partnership with international megastar Celine Dion, Caesars Entertainment, AEG Live and Children’s Hospital Boston. Held at Caesars Palace, the evening included a performance of Celine Dion’s glamorous show directed by Grammy Awards producer Ken Ehrlich, including a touching tribute to sickle cell victims during her rendition of Billy Joel’s “Lullabye.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54153-celine-dion-play-without-pain-children-s-sickle-cell-benefit
Right now, more than 136,000 Americans are sporting and supporting moustaches for Movember, the global men’s health charity that raises awareness and funds to change the face of men’s health (moustache is the preferred spelling by Movember and its partners). While the moustache is a powerful conversation starter that Movember participants are proud to wear, grooming and styling the Mo (moustache) is often a new-found challenge. According to Wahl, a leading manufacturer of men’s facial hair trimmers and shavers, many men don’t have experience growing or grooming a moustache. For insight, Wahl and Movember turned to Milwaukee Brewers ace closer, John Axford, known for his ninth inning magic as much as his signature Fu Manchu.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53346-wahl-movember-moustache-grooming-tips-from-john-axford-for-men-s-health
Current drug shortages in the U.S., while disruptive and of increasing concern to patients, clinicians and policymakers, are limited primarily to generic injectables and a few key disease areas, according to an IMS Institute for Healthcare Informatics study released today. The new study, Drug Shortages: A Closer Look at Products, Suppliers and Volume Volatility, offers a comprehensive examination of drug shortages and recommends that healthcare stakeholders work toward the creation of an early warning system to minimize future patient care disruptions.
To multimedia News Release, go to http://www.multivu.com/mnr/53215-ims-institute-for-healthcare-informatics-drug-shortage-study
A deadly killer stalks a small Kentucky town. Three women and three men, are caught in his web. Some of them may be closer than they realize. Love, lust, desire and danger surround them. Even if they make it out alive, none of them will be the same. Learn about this book here, http://bit.ly/qhH11g and its author here, http://www.shilohwalker.com/ Romantic Suspense
Uncertainty and erratic moves will be the norm rather than the exception reports Saxo Bank, the online trading and investment specialist, in its economic outlook for the third quarter of 2011. The second half of 2011 will be volatile and the uncertainty almost as great as during the financial crisis.
The most probable outlook for Q3 is that the world extends monetary stimulus across the global economies. This will bring marginal higher growth but also increase the burden on fiscal payments and a need for structural changes. Any long-term solution needs to be forward looking and involve an agenda for dragging Europe out of the low growth stalemate. A solution based on buying more time will only take us closer to the feared full blown Crisis 2.0.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/saxobank/50522/
TD Bank, America’s Most Convenient Bank®, today hosted a Flash Mob in Times Square to inspire consumers to get a FREE “checking checkup.” TD Bank employees from New Jersey, New York, and Connecticut, as well as local New York dancers donned doctors' scrubs and danced into the heart and heads of tourists and New Yorkers as they performed a WOWza dance routine to get consumers' attention that now, more than ever, they need to take a closer look at their checking products. With upcoming changes to checking products, TD Bank wanted to find a fun way to educate consumers on the many changes being implemented by banks nationwide.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/tdbank/49105/
The world's largest plant to turn natural gas into cleaner-burning fuels and lubricants took a major step closer to production today when gas began flowing from a giant offshore field.
Pearl GTL will process around 3 billion barrels of oil equivalent over its lifetime from the world's largest single gas field, the North Field in the Arabian Gulf. The field stretches from Qatar’s coast and contains more than 900 trillion cubic feet of gas, equivalent to 150 billion barrels of oil, or over 10% of worldwide gas resources.*
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/shell/48891/
Raine Spenser is a powerful psychic who is part vampire. Seth McConnell is the human soldier who once hunted her kind. As an ever growing web of danger draws these two unlikely allies closer together, anger and distrust slowly turn into an explosive passion they are finding harder and harder to deny. Learn about the book and this author, http://www.rhyannonbyrd.com/ Paranormal Romance
The day when a surgeon can pull a new human vein “off the shelf” for use in life-saving vascular surgeries is now one step closer to reality. New research published in the current issue of the journal Science Translational Medicine demonstrates the efficacy of tissue-engineered vascular grafts (TEVGs) that are immediately available at the time of surgery and have decreased potential for infection, obstruction or clotting. The bioengineering method of producing veins reported in the newly-published research shows promise in both large and small diameter applications, such as for Coronary Artery Bypass Graft (CABG) surgery and for vascular access in hemodialysis.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/humacyte/48336/
The Advertising Council, in partnership with NeighborWorks® America, announced today the launch of new national public service advertisements (PSA) designed to educate homeowners about where they can turn for help if they are at risk of foreclosure. The campaign encourages distressed homeowners to call the Homeowner’s HOPE Hotline, a free resource that helps homeowners facing foreclosure move closer to finding a resolution.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/44044/
