On November 10, 2011, Heineken brought the unexpected to the Latin GRAMMY’s by taking over the Mandalay Bay Resort and Casino in Las Vegas with a one of a kind flash mob experience celebrating Latin music. Taking the audience by surprise, the flash mob unfolded just minutes prior to the LIVE telecast of the 12th Annual Latin GRAMMY Awards. The crowd was amazed and delighted with a legendary flash mob dance. The video was inspired by Heineken’s latest TV ad titled “The Date,” but this version fuses different genre of Latin music in a fun-filled celebration. For the past 12 years, Heineken has celebrated the best Latin Music has to offer through its support of the Latin GRAMMYs.
SPANX®, the brand known for making women’s butts look better on red carpets and in offices around the world, leveled the playing field with the launch of SPANX for Men. The perfect gift for the dad who has everything - except maybe a flat stomach - the Cotton Compression Undershirt eliminates beer bellies and love handles while offering lumbar support. Due to the sellout success of the cotton shaping tees, Spanx launched Zoned Performance Undershirts that target the abs and torso with compression zones and Cotton Comfort Underwear featuring the perfect pouch with a horizontal fly for easy access and added support.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/spanx/49826/
Shock Top and Stan Herd, the world's preeminent representational Earthwork artist, are collaborating on a series of original Earthworks a first for the artist and the beer brand. The series will reflect the essence of the beer, both theoretically (designed to embody the unique, free-spirit of the beer) and literally (produced with materials that are ingredients of the beer, including wheat and oranges). The series is comprised of three Earthworks, the first of which was unveiled today in Austin, Texas.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shocktopbeer/50357/
The owners of GUINNESS® beer, the world’s number one stout, last night hosted the 2010 Arthur’s Day global celebration, which kicked off at the world famous St. James’s Gate Brewery. Westlife, The Script, Brandon Flowers, Snow Patrol, Kelis, The Manic Street Preachers, and Paolo Nutini performed in local pub venues across Dublin, Cork and Galway, Ireland, whilst millions of consumers across the world took part in a global “To Arthur” toast which began at 17:59 in Dublin, Ireland and will finish in Kuala Lumpur, Malaysia 24 hours later.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/guinness/44223/
A cinema organ in a church! Me at Beer Congregational Church, Devon playing "Puff the magic dragon". This is actually a Wurlitzer organ originally built for the Picture House cinema in Walsall, West Midlands - the very first Wurlitzer to come to the UK! The organ was installed here in about 1957 and is now being restored to its former glory.