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Oakley today launches a pan-European integrated brand campaign featuring motorsport icons Fernando Alonso, Valentino Rossi and Sebastien Loeb.
The “Change Perspective” campaign rolls out across brand, media and retail channels in the UK, Spain, France, Germany and Italy, and builds on the “Beyond Reason” campaign concept launched with great success prior to the London 2012 Olympic Games.
Oakley continue to explore the “Beyond Reason” mindset of their elite athletes and are now inviting consumers to share their unique vision and approach, with the central premise “In order to change the game, you need to look at the world differently”.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60635-oakley-european-campaign-change-perspective
Hip pain in athletes involves a wide differential diagnosis. Inflammation of the bursa over the outside of the hip joint, so-called trochanteric bursitis, can cause pain with hip movement.
The human knee is a very crucial part of the body. It withstands the most load out of any joint. So knee injuries in athletes causes big drawbacks for their activity of their knee.
The pain you're experiencing in the shoulder can be caused by a number of different conditions, largely due to the complexity of this particular joint. This can be relieved by bone and joint centre.
Sports Illustrated Swimsuit 2013 takes an unprecedented journey to all seven continents, delivering fashion, beauty and earth’s most exotic destinations across print, tablet, mobile, web and television. Available on newsstands and on digital platforms now, the story of breathtaking SI Swimsuit models in equally beautiful locations around the world, including the red-hot cover shot of Kate Upton in Antarctica, provides fans access to over 650 high resolution images and more than two hours of high definition video.
To view Multimedia News Release, go to http://www.multivu.com/pages/60110-2013-sports-illustrated-si-swimsuit-issue
The 365-day countdown to the Sochi 2014 Olympic Winter Games officially began with the unveiling of new Countdown Clocks in eight cities across the Russian Federation. The excitement and anticipation for the next Olympic Winter Games grows as the days, hours, minutes and seconds tick away to 7 February, 2014 when the Opening Ceremony begins.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58690-sochi-OMEGA-olympic-winter-game-countdown
The ATP this week launches a new global promotional campaign as the 2013 ATP World Tour season begins with tournaments in Chennai, Doha and Brisbane. The campaign, which uses the tagline “BEAT THIS”, showcases the world-class entertainment and drama produced by the world’s finest athletes on the greatest stages across the ATP World Tour.
The multi-million dollar campaign features established global stars such as Novak Djokovic, Roger Federer, Andy Murray and Rafael Nadal, as well as the next generation, including the likes of Milos Raonic and Kei Nishikori.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58667-ATP-world-tour-global-promotional-campaign
Fall sports are gearing up, and kids and teens across the country are suiting up for football, soccer and other activities. This season, parents and coaches can help keep young athletes safe by recognizing the signs of a concussion and understanding what to do for a concussion, say experts featured in a new video on BeSmartBeWell.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50836-be-smart-be-well-keep-kids-safe-recognize-concussion-signs-young-athletes
The 2012 Summer Olympic Games, officially the Games of the XXX Olympiad, also known informally as London 2012, began in London, United Kingdom on 27 July and will continue until 12 August 2012. The first event, the group stages in women's football, began two days earlier, on 25 July. More than 10,000 athletes from 204 National Olympic Committees are expected to participate.
http://en.wikipedia.org/wiki/2012_Summer_Olympics
Chobani, a proud first-time sponsor of the United States Olympic and Paralympic Committee and Team USA, will premiere its first 60-second national television spot during the London 2012 Olympic Games Opening Ceremony. Directed by Peter Berg of “Friday Night Lights” acclaim, the “Proudly with You” TV spot was inspired by, and features, members of the Chobani community, who came together to make Chobani the successful company that it is today: the farmers, employees and local community.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57448-chobani-brings-the-heart-of-central-new-york-to-london-2012-olympic-games
