In response to the drought and famine in the Horn of Africa, the U.S. Agency for International Development (USAID), is joining the Ad Council to launch a national public awareness campaign. The campaign encourages Americans to spread awareness of the crisis, support the humanitarian organizations conducting the relief operations, and learn more about the solutions through President Obama’s Feed the Future initiative. The campaign is titled FWD, or famine, war and drought, which is an acronym for the three crises affecting the Horn. USAID Administrator Dr. Rajiv Shah is unveiling the campaign at the White House this afternoon during a live-streamed roundtable discussion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52861-ad-council-usaid-horn-of-africa-fwd-famine-war-drought-relief-psa
Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media channels go live today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51785-ad-council-texting-and-driving-prevention-nhtsa-state-attorneys-general
The Coalition to End Childhood Lead Poisoning, U.S. Environmental Protection Agency (EPA), and U.S. Department of Housing and Urban Development (HUD) are joining the Ad Council today to unveil a new series of national public service advertisements (PSAs) to raise awareness about childhood lead poisoning. The PSAs are being distributed today to kick off National Lead Poisoning Prevention Week (NLPPW). Additionally, the campaign’s social media presence through Facebook and Twitter will reinforce to parents, caregivers and pregnant women that if their home was built before 1978, they should have their child tested for lead poisoning.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52687-ad-council-lead-poisoning-prevention-week-english-psa
Approximately 7,000 high school students drop out every school day – that’s one every 26 seconds. In an effort to raise awareness about the dropout crisis and inspire individuals to “Boost” (support) students in their communities, the U.S. Army and the Ad Council are unveiling a new series of public service advertisements (PSAs), created pro bono by advertising agency Publicis New York.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52064-ad-council-boostup-high-school-dropout-prevention-campaign
Families Fighting Flu released Choose You Over the Flu™, a new national Public Service Announcement (PSA), reminding families about the seriousness of the flu, and the importance of taking preventative measures this and every flu season. Luke Duvall, a healthy teenager and high school football player, nearly lost his life to the flu in 2009. He is sharing his story so that others can learn why flu prevention is critical.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52236-families-fighting-flu-psa-flu-survivor-luke-duvall-flu-prevention
Sephora, the leading specialty beauty retailer, and Firmenich, global leaders in fragrance and flavors, have created The Sensorium™ – a ground-breaking multi-sensory, interactive fragrance exhibition. The first time open to the public, The Sensorium™ is a dynamic experience that explores the emotion and instinct of scent through interactive experiences, compelling film, story-telling and three-dimensional art.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52623-sephora-and-firmenich-partner-to-create-the-sensorium
If you think that fall signals the end of heartworm season, think again. The American Heartworm Society (AHS) cautions the pet-owning public that heartworm disease is not solely a summer threat.
To help pet owners spread the word that heartworm is a year-round problem, as well as one of the most common diseases in pets, AHS created a video message that pet owners can forward to their friends. The “Is Your Pet Protected?” video emphasizes that this deadly disease is easy to prevent—but knowledge is needed to help all pet owners understand the importance of year-round protection and the importance of prevention.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52009-american-heartworm-society-urges-year-round-pet-protection
The U.S. Food and Drug Administration (FDA) Office of Women’s Health today released a new public service announcement (PSA) titled, “Use Medicines Wisely,” to help raise awareness about safe medication use.
Millions of people benefit from FDA approved medications and are living longer productive lives. However, when medications are used incorrectly, they can cause serious injuries, even death. Many of these injuries can be prevented.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/fda/50878/
Raising public awareness of peripheral neuropathic pain (PNP), The Pain Within is a touring exhibition of major European cities which launched today at the 7th congress of the European Federation of IASP Chapters (EFIC) in Hamburg. Top photographer Alex Telfer has worked with patients to capture their experiences in both portraits and visual metaphors for the exhibition, which is sponsored by Astellas Pharma Europe Ltd. It will then tour in other countries in Europe.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/astellastrade/52120/
Three shows, 10,000 spectators, over 100 acts and 24,000 public votes result in five very happy young girls from the North West!
Fifth Sense, a young vocal harmony group from Wigan, have fought off stiff competition from across the country to walk away with the top prize in this years national talent show Britain's Got Personality.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/bestwestern/52116/
Alors que les douleurs articulaires sont sans aucun doute un des problèmes de santé les plus répandus en France, ces douleurs représentent un réel handicap pour les personnes qui les subissent au quotidien. Plusieurs experts ont uni leur savoir-faire et leurs connaissances afin de proposer aujourd’hui un nouveau site entièrement dédié aux soins des articulations: www.soinsdesarticulations.fr, une plateforme gratuite d’information en continue pour tout savoir sur les articulations. A caractère pédagogique, le site a pour vocation de sensibiliser le grand public sur l’importance de la prévention en matière de soin des articulations.
http://multivu.prnewswire.com/mnr/prne/soinsdesarticulations/52115/
Cox Communications is celebrating the culture and contributions of Hispanic Americans during Hispanic Heritage Month, and throughout the year, by highlighting culturally relevant programming available On Demand as well as committing to air educational public service announcements (PSA) as part of its partnership with The League of United Latin American Citizens (LULAC). This month also marks the launch of Cox’s new marketing campaign that includes popular personality Yarel Ramos.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52200-cox-communications-celebrates-hispanic-heritage-month
