In response to the devastation wrought by Typhoon Haiyan in the Philippines, the Ad Council joined the Administrator of the U.S. Agency for International Development (USAID), Dr. Rajiv Shah, and the Center for International Disaster Information (CIDI) to launch a series of television, radio, print and Web public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit PhilippinesRelief.AdCouncil.org, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the typhoon.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64502-ad-council-usaid-cidi-encourage-support-typhoon-relief-philippines
Half of our nation’s teachers will be eligible to retire over the next decade, creating an urgent need to recruit talented individuals into the teaching profession who will lead the transformation of our education system. That’s why TEACH and the Ad Council have partnered to launch Make More, a new public awareness campaign to recruit the next great generation of teachers. TEACH is a collaboration among the U.S. Department of Education, leading U.S. companies including Microsoft and State Farm, national education organizations and teacher associations.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63713-teach-and-ad-council-to-recruit-the-next-great-generation-of-teachers
LeapFrog Enterprises, Inc. (NYSE:LF), the leader in educational entertainment, today announced the launch of its new LeapFrog Learning Path. A unique tool for parents, LeapFrog’s Learning Path is designed specifically to help support and guide their child's learning with personalized ideas and feedback, fun activities and expert advice. Developed in collaboration with LeapFrog’s full-time in-house team of learning experts, the new Learning Path is available as a downloadable app, a weekly newsletter and a web resource.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64331-leapfrog-unveils-redesigned-learning-path-parent-guide-to-early-childhood
PLAYSTUDIOS today announced the global release of myVEGAS Slots for iOS and Android – the first mobile game offering real-world rewards to players. This move brings the proven success of PLAYSTUDIOS’ social casino gaming model from the web to mobile devices. More than 100,000 players have already redeemed over $10 million worth of real-world rewards as part of the program offering on the web. PLAYSTUDIOS expects to increase its market reach by 200 percent with the launch of myVEGAS Slots for mobile devices. myVEGAS also added four new Rewards Program partners to the roster, including Cirque du Soleil, House of Blues, Sugar Factory and the Las Vegas Monorail Company.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64309-playstudios-launches-myvegas-slots-ios-android-facebook-app-goes-mobile
The Yankee Candle Company, Inc., a leading manufacturer of premium scented candles, today announced the launch of new limited time holiday collection Snow Globes, featuring three new fragrances: Magical Frosted Forest, Sugary Sweet Snowfall and Santa’s Candy Castle™. Reflecting the nostalgia and magic of the season, this candle collection features classic holiday colors and snowy flurries that transport users to an enchanting winter wonderland.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61722-yankee-candle-holiday-snow-globes-collection-new-fragrances
Actress and multi-platinum recording artist Selena Gomez will perform LIVE at AT&T Stadium during halftime of the Dallas Cowboys game against the Oakland Raiders on Thanksgiving Day, November 28, which kicks off The Salvation Army’s annual Red Kettle Campaign. The halftime performance marks the 17th year the Dallas Cowboys have partnered with The Salvation Army to launch the campaign, which raises millions of dollars throughout the holiday season. Last year, the Red Kettle Campaign collected $148.7 million. Donations help provide meals and shelter for families in need and Christmas toys for millions of children, among numerous other social services.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63223-123rd-salvation-army-red-kettle-campaign-selena-gomez-dallas-cowboys
Cochlear Limited, the global leader in implantable hearing solutions, has announced the launch of Nucleus® 6 in India, its next generation cochlear implant sound processor.
Nucleus 6 delivers industry first innovations designed to provide superior outcomes in a way that makes hearing a lot easier for the recipient – in the smallest sound processor on the market.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/63489-cochlear-announces-nucleus-6-system
The Yankee Candle Company, Inc., a market leader and manufacturer of premium scented candles, today announced the launch of four new holiday Yankee Candle® fragrances and five new holiday fragrances in its elegant Pure Radiance™ line. Capturing the holiday traditions that make this such a special time of year, the new fragrances evoke nostalgia for baking holiday cookies with the kids, celebrating with loved ones and appreciating that the best memories are homemade. These new fragrances are available for purchase immediately at more than 500 Yankee Candle retail stores, www.yankeecandle.com and select specialty retailers and gift shops. With the variety of sizes and fragrances, these new options make the perfect addition to home décor this holiday season and the perfect gift.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61721-yankee-candle-holiday-fragrances-seasonal-traditions-spices-sweet-treats
Cricket Communications, Inc. today announced the launch of the ZTE Source, a multimedia powerhouse and the company’s latest 4G LTE smartphone. Featuring a 4.5-inch video graphic display and 5-megapixel (MP) camera, the ZTE Source is perfect for video, photography and music enthusiasts. The ZTE Source will be available at Cricket company-owned stores, dealers and at www.mycricket.com starting Sunday, October 20, 2013, for $219.99 (MSRP).
To view Multimedia News Release, go to http://www.multivu.com/mnr/56768-cricket-launches-4g-lte-zte-source-45-dollars-unlimited-talk
To celebrate the launch of their Autumn/Winter collection, French fashion retailer La Redoute recently hosted an exclusive Press Day to showcase their latest range. Influential members of the fashion and blogging community attended the event, taking a sneak peak at what trends are set to be big for the upcoming season.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63474-la-redoute-press-day
The Yankee Candle Company, Inc., the world’s largest manufacturer of premium scented candles, today announced the launch of Thanksgiving Dinner Collection, a new limited edition collection featuring three true to life Thanksgiving fragrances: Turkey with Stuffing, Cranberry Sauce and Sweet Potato Pie. As only Yankee Candle can, the company has brought delicious traditions to life to commemorate the most celebrated meal of the year and give back to the military through a partnership with the USO.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61625-yankee-candle-gives-back-with-thanksgiving-dinner-collection-uso
Ivey Poker announced today the official launch of the Ivey Poker App for mobile devices. Created by Phil Ivey – considered by many to be the greatest all-round poker player in the game – the Ivey Poker App is a free-to-play social game designed to deliver a truly authentic poker experience.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63459-phil-ivey-poker-app-launch