The Procter & Gamble Company’s Oral-B® and television host Brooke Burke took over New York City’s Vanderbilt Hall in Grand Central Station to celebrate their commitment to advancing America’s oral health. Oral-B, the brand of toothbrush more dentists use themselves worldwide, is offering consumers 50 percent off select Premium Power toothbrushes after mail-in rebate from Sept. 1 – Oct. 31, 2010 to empower Americans to take charge of their own oral health. Oral-B Premium Power toothbrushes will be donating $25,000 to Operation Smile — a worldwide children’s medical charity that provides free surgeries for children with cleft lips and cleft palates.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/oral-b/44596/
The adoption of apps for iPhone® continues to enhance the retail shopping experience for both consumers and business people alike. OfficeMax® Incorporated (NYSE: OMX), a leader in office products and services, today announced it is introducing a new free OfficeMax App for iPhone on the App Store. The OfficeMax App, available for iPhone and iPod touch, is designed to help customers shop smarter and access information and rewards on the go.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/officemax/45750/
PNC Bank, a member of The PNC Financial Services Group, Inc. (NYSE: PNC), today announced enhancements to Virtual Wallet®, the online and mobile money management tool, for budgeting and smart spending as many consumers struggle with their personal finances.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/pncvw-enhancements/42891/
Yakult U.S.A. Inc. unveils its new "Love Your Insides." campaign for its signature probiotic drink, Yakult, which sells in major retailers primarily on the West Coast. It will kick off this week in 29 major designated marketing areas with a TV spot called "True Love" and will air in both English and Spanish. Both versions of the commercials are formatted as 30 and 15 second spots and will be supported by a mix of radio (Hispanic only), online, print collateral and redesign of yakultusa.com website. The campaign, which is the brainchild of El Segundo, CA-based Siltanen & Partners Agency (S&P), will introduce consumers to a lovable new brand icon in the form of a cuddly digestive system.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/yakult/45773/
Call it a revealing look at underwear: Janie Bryant, the costume designer for the AMC TV hit series “Mad Men,” has partnered with Maidenform Brands, Inc. to help enlighten and guide women on the importance of intimate apparel as the foundation for creating personal style. In her role as Maidenform’s Wardrobe Expert, Ms. Bryant who won an Emmy® for her work on HBO’s “Deadwood” western themed series and is now a multiple Emmy® nominee for her work on “Mad Men,” will join Maidenform in helping educate consumers by offering flattering fit and styling tips as well as share her expertise in dressing an array of body types, a skill honed while working on the set.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/maidenform/45488/
In a multimedia marketing campaign that launches today, Pepsi MAX boldly invites American consumers to taste for themselves that when it comes to maximum taste and zero calories, Pepsi MAX conquers the competition. That’s the message in a remake of the iconic “Diner” commercial that aired during Super Bowl XXIX, where two soda delivery truck drivers go head-to-head over a can of the best tasting cola on the market. In the 2010 version, the truckers are back; and they both want the zero calories and maximum taste that only Pepsi MAX can deliver.
Just in time for the summer barbecue season, Kenmore brings fresh, contemporary design, smart features and wide-open spaces to its revamped refrigerator line, enabling consumers to make the most of usable refrigerator capacity without sacrificing precious kitchen space. The new 2010 Kenmore Elite line – including an ice and water dispensing, bottom freezer French-door refrigerator with the most usable capacity available – helps Americans make room for the things that matter most.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kenmore/44928/
This week marks the beginning of summer, and with weekend temperatures in the 90s and above throughout most of the country, Prestone — the nation’s leading manufacturer of antifreeze/coolant — wants consumers to know the impact of extreme heat on their engine through a rare demonstration.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prestone/44697/
Choosing the right tires and properly maintaining them are effective ways to enhance your vehicle’s performance and improve road safety. This week is National Tire Safety Week and leading tire manufacturer Michelin is reminding consumers of the benefits of choosing the right tires and of simple, cost-effective ways to contribute to tire safety. After all – your tires are the only part of your car in contact with the road.
For more information, go to http://multivu.prnewswire.com/player/44463-michelin-tire-safety-week/
Marvell (NASDAQ: MRVL), a worldwide leader in integrated silicon solutions, this week demonstrated its AVANTA™ family of optical broadband access solutions for the entertainment industry in Hollywood. AVANTA is designed to accelerate the quality and speed of internet connectivity in the home — 100 times the bandwidth and speed of current offerings—enabling superior levels of rich media delivery to all consumers.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/marvell/43476/
Shell today produced its first oil and natural gas from the Perdido Development, the world’s deepest offshore drilling and production facility. Located in an isolated, ultra-deep sector of the Gulf of Mexico, Perdido marks a new era in innovation and safely unlocks domestic sources of energy for US consumers. The facility sits in approximately 2,450 meters (8,000 feet) of water, which is roughly equivalent to six Empire State Buildings stacked one atop the other, and will access reservoirs deep beneath the ocean floor. Perdido smashes the world water depth record for an offshore platform by more than 50%.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/shelloil/41611/
Consumers are using the holidays to make long-delayed major upgrades, such as new kitchen and laundry and automotive purchases. Electronics are stealing the show: mobile phones, GPS and handheld games took all top ten spots on the list of Hottest Black Friday Sellers this year! Check out this years smart gifts.
