As a private, family-led company, SC Johnson works hard to hold itself to a higher standard. Today, the company launched the next generation of its iconic “A Family Company” advertising, which aims to demonstrate this commitment and show that as a family company, SC Johnson cares as only a family company can.
“Being a family company means we don’t need to worry about the expectations of Wall Street. We have the freedom to do the right thing for the long term,” said Fisk Johnson, Chairman and CEO, SC Johnson. “We care more, and we work hard to make sure our products are high quality, safe and healthy for the families who use them. We believe this ad campaign not only speaks to these values, but to the aspirations we share with families around the world.”
As an integrated marketing campaign across television, digital and retail intended to celebrate the value family brings to people everywhere, this new campaign grew out of what SC Johnson knew to be consumers’ built-in trust of family-owned companies. In fact, when the company launched the first “A Family Company” in 2001, research showed that 80 percent of people believed family companies made products they could trust.
To view the multimedia release go to:
http://www.multivu.com/players/English/7664351-sc-johnson-a-family-company/
Dinosaurs brought busy weekend traffic to a halt on Saturday but thankfully avoided causing a tyrannosaurus wreck. Both residents and tourists of Dubai were stunned to see a convoy of ferocious dinosaurs making their way to their new home in IMG Worlds of Adventure, the world’s largest indoor theme park.
Despite being escorted by Dubai police, one dinosaur was reported missing as the caravan roared through the city. A hunt to capture the fugitive dinosaur is on! Anyone spotting it is requested to report their sighting on social media using the hashtag #SpotTheDino.
The dinosaurs are a part of a collection of sixty-nine state-of-the-art animatronic creatures created by leading Japanese company Kokoro, which are now installed at IMG Worlds of Adventure, set to open early next year. IMG Worlds of Adventure is owned by IMG Theme Park L.L.C. and comprises four zones: MARVEL, Lost Valley-Dinosaur Adventure, Cartoon Network and IMG Boulevard. IMG Worlds of Adventure will also feature a 12 screen state-of–the-art Novo cinema with 3 VIP theaters and a giant IMAX screen.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7623051-dinosaurs-roar-through-dubai/
The Capital Grille today announced that seven of California’s great female winemakers and collaborators, including award-winning actress Drew Barrymore, will come together to celebrate women and wine as part of the restaurant’s seventh annual The Generous Pour event.
The Generous Pour will celebrate the unique role women play in winemaking with this year’s offerings. From July 6 through August 30, 2015, for $28 per person with dinner*, The Capital Grille will offer eight remarkable wines crafted, designed or owned by women from some of California’s most acclaimed vineyards. Guests are invited to explore and enjoy as many of these remarkable wines and varietals as they like.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7567951-capital-grille-generous-pour/
DEWALT, a leading manufacturer of industrial power tools, hand tools, and accessories, announces the expansion of its initiative to make products in the USA. With this expansion, an additional 60 corded and cordless power tools are being made domestically with global materials. An expansion of production into an existing company-owned plant in Greenfield, Indiana brings the total number of DEWALT plants in the United States to seven, with facilities in Connecticut, Maryland, Kentucky, North Carolina, South Carolina, and Tennessee, making some of the brand’s most popular tools.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7253254-dewalt-expands-made-in-usa-initiative/
ITC Transmission, a wholly-owned subsidiary of ITC Holdings Corp., the nation’s largest independent electricity transmission company, today announced its Thumb Loop high-voltage transmission project is complete with the energization of the third and final phase of the project. ITC invested an estimated $510 million to build the 345,000 volt (345 kV) line, which serves as the backbone of a system designed to meet the identified maximum wind energy potential of Michigan’s Thumb region. It also will contribute to regional system reliability and facilitate wholesale market competition.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7523851-itctransmission-thumb-loop/
MSC Cruises, the largest privately-owned cruise company in the world, announced today that the first of its next generation “Seaside” class of ships – set to debut in November 2017 – will be named MSC Seaside and sail year-round from Miami to the Caribbean.
In addition, MSC Cruises announced that its Miami-based cruise operations will benefit from a newly renovated and expanded dedicated berth and terminal at PortMiami – a testament to the company’s growing ambitions in the North American market and to providing guests with the best service possible.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7473951-msc-cruises-seaside-class-ship/
Once there was a time when men and women lived as equals, when girl babies were valued, and women could belong only to themselves. But that was ten generations ago. Now women are property, to be sold and owned and bred, while a strict census keeps their numbers manageable and under control. The best any girl can hope for is to end up as some man’s forever wife, but most are simply sold and resold until they’re all used up.
Aya has spent her whole life in the mountains, looking out for her family and hiding from the world, until the day the Trackers finally catch her.
The Glass Arrow is a haunting, yet hopeful, new novel from Kristen Simmons, the author of the popular Article 5 trilogy.
http://us.macmillan.com/books/9780765336613 YA/SciFi
Antoine’s – an icon and a standard bearer for traditional French Creole culinary traditions in America – will commemorate its 175th anniversary in 2015 with a year of special events, menus and celebrations inside the walls of its fabled French Quarter dining rooms, as well as in other markets around the country. The legendary New Orleans restaurant is the oldest continuously operating restaurant in America, the birthplace of Oysters Rockefeller, and remains owned by the same family that started it nearly two centuries ago. “Dinner at Antoine’s” is such an experience that those three words fittingly served as the title to a famous novel, and the restaurant’s namesake is considered “the father of Creole cooking.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7412051-new-orleans-restaurant-antoines/
Omaha Steaks, a fifth generation family-owned company based in Omaha, Nebraska, is at the forefront of this food gifting trend and has been offering gift packages of steaks, wine and assorted gourmet foods for nearly 100 years. “At Omaha Steaks, we understand that sending a gift of food is as much about a shared experience as it is the product,” said Omaha Steaks Senior Vice President Todd Simon. “Food gifts provide an occasion and a reason to celebrate with family and friends. That’s why people enjoy receiving food gifts and this trend in holiday gift giving continues to grow.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7372551-omaha-steaks-holiday-gifts/
In its 25th year, Toyota’s annual Opportunity Exchange (OE) has resulted in more than $250 million in contracts for M/WBEs.
The two-day event – which included best-practice seminars, panel discussions and a trade show – concluded Tuesday, Oct. 28, at the Duke Energy Convention Center in downtown Cincinnati. Toyota Motor Engineering & Manufacturing North America (TEMA) started OE with about 100 attendees, and it has grown to become one of the largest minority business events in the country – attracting nearly 2,000 people who attend the event free of charge.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7353151-toyota-opportunity-exchange-minority-woman-owned-business-enterprises/
Sling Media, Inc., a wholly owned subsidiary of EchoStar Corporation (NASDAQ: SATS), today announced the Slingbox® M1 and SlingTV™, replacing the popular and award-winning Slingbox 350 and 500 models. Both of these retail products are the only solutions capable of delivering a customer’s pay TV channels and programs (live or recorded) from the living room to the most popular mobile devices in up to HD quality with no restrictions. In addition SlingTV delivers the power of a Slingbox combined with new “Smarter TV” features designed to enhance the TV viewing experience in the living room.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7272751-slingbox-m1-slingtv-tv-anywhere-mobile-device-smart-living-room-tv-experience/
Las Vegas Arena Company, owned by AEG and MGM Resorts International (NYSE: MGM), broke ground today on a world-class, privately funded, $375 million indoor arena set to open in spring 2016. Located west of the Las Vegas Strip, between New York-New York and Monte Carlo resorts, the new 20,000-seat arena will host boxing, UFC and other sporting events, major headline entertainment, awards shows and special events.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7150351-aeg-mgm-resorts-international-new-las-vegas-arena-debut-spring-2016