In celebration of Adopt a Cat Month, beloved animated cat and international icon Garfield has joined The Shelter Pet Project in several new videos and sharable graphics to show the love and joy that shelter pets bring to their owners’ lives. In the new public service ads (PSAs), characters Garfield and Odie encourage audiences to visit TheShelterPetProject.org to meet cats and dogs available for adoption at local shelters and rescue groups.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7537351-ad-council-shelter-pet-project/
In response to the devastation wrought by Saturday’s earthquake and powerful aftershocks in Nepal, the Ad Council has joined the U.S. Agency for International Development’s Center for International Disaster Information (USAID CIDI) to launch a series of television, print and digital public service advertisements (PSAs) encouraging Americans to make financial contributions to disaster relief efforts. The PSAs direct audiences to visit CIDI.org/NepalRelief, where they can contribute to support the short and long-term recovery operations, providing supplies and services to those affected by the earthquake.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7512851-ad-council-nepal-earthquake-relief/
As anticipation builds for the December release of Star Wars: The Force Awakens, the first new film in the Star Wars Saga in a decade, The Walt Disney Studios, Lucasfilm Ltd., and 20th Century Fox today announced the upcoming release of The Star Wars Digital Movie Collection. For the first time ever, all six epic films in the Saga, from The Phantom Menace to Return of the Jedi, will be available on Digital HD throughout the galaxy – or at least here on Earth – globally beginning Friday, April 10.
“Since the debut of the first film nearly 40 years ago, Star Wars has become a worldwide phenomenon with legions of fans from every generation,” said Alan Bergman, President, The Walt Disney Studios. “It’s only fitting that audiences enjoy this legendary Saga and its many fascinating behind-the-scenes stories on a wide variety of platforms, and we’re very excited to finally bring all six films to Digital HD for the first time.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7484751-star-wars-digital-collection-disney/
To coincide with the upcoming 50th anniversary of the Selma March (March 7–25, 1965), the Ad Council is leading an unprecedented group of historic brands to launch a new series of public service advertisements (PSAs) on behalf of their Love Has No Labels campaign. First announced in February, the digital–first campaign is designed to further understanding and acceptance of all communities regardless of race, religion, gender, sexual orientation, age and ability. The new television and online video PSAs encourage audiences to examine and challenge their own implicit bias.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7459751-ad-council-love-has-no-labels-psa/
Steve Wynn’s ShowStoppers celebrated its grand opening on Saturday, Dec. 20 inside the Encore Theater at Wynn Las Vegas. The vibrant production dazzled audiences with its talented cast of 35 singers and dancers, backed by an on-stage 31-piece orchestra. Tickets are on sale now at www.wynnlasvegas.com.
“In the 45 years I’ve been doing this, I’ve never felt as proud or as satisfied with any project I’ve ever been involved with as much I am with this one,” said Steve Wynn, chairman and CEO of Wynn Resorts and executive producer of ShowStoppers. “I was beginning to miss the magic and delicious joy of watching gifted artists perform with great music, and so I hope the public loves the show as much as I do.”
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7406551-steve-wynn-showstoppers-encore-wynn-las-vegas/
Four youths who have captivated audiences across the Arab world will compete to be named the regions top innovator in the live finale of Stars of Science, Qatar Foundation’s “edutainment reality” TV program on MBC4. The ranking of finalists Thieab Al Dossary of Bahrain, Sultan AlSubhi of Oman, Rania Bou Jaoudeh of Lebanon and Mohammed Al Housani of Qatar will be determined by a public vote and a jury deliberation in the live finale, which will air from the Stars of Science studios in Doha on MBC4 on Saturday, 15 November 2014 at 8:00pm KSA/ 5:00pm GMT.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/72762593-stars-of-science-live-finale/
Four friends are set to win a once-in-a-lifetime trip to space, in Land Rover’s Galactic Discovery competition, a ground-breaking online search for a group of aspiring astronauts to go on the ultimate adventure.
The incredible Virgin Galactic space flight prize was announced to audiences around the world through a film featuring a group of the world’s greatest-living adventurers and personalities, including Sir Richard Branson, Bear Grylls and Sir Ranulph Fiennes.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/72762516-land-rover-space-competition/
Smokey Bear, one of the most well-known icons in advertising history, is starring in a new round of public service advertisements (PSAs) to celebrate his 70th birthday and further his famous message, “Only You Can Prevent Wildfires.” The Ad Council, the U.S. Forest Service and the National Association of State Foresters (NASF) are announcing the new television, radio, print, outdoor and digital PSAs in advance of Smokey Bear’s birthday on August 9. Created pro bono by FCB West, the campaign features Smokey Bear awarding “Bear Hugs” for safe fire practices and directs audiences to visit www.SmokeyBear.com.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7201651-ad-council-smokey-bear-70th-birthday-wildfire-prevention-psa
MYSTERIES OF THE UNSEEN WORLD, a new 3D IMAX film takes audiences on an extraordinary journey into unseen worlds and hidden dimensions beyond our normal vision to uncover the mysteries of things too fast, too slow, too small or simply invisible Created by an award-winning veteran film team, the new 40-minute IMAX film uses innovative high-speed and time-lapse photography, electron microscopy, and nanotechnology, to transport audiences to an enthralling secret world of nature, events, and breathtaking phenomena not visible to the naked eye.
Today the Ad Council, in partnership with The Humane Society of the United States (HSUS) and Maddie’s Fund®, launches a new series of public service advertisements (PSAs) on behalf of The Shelter Pet Project campaign. In the new ads, adorable adopted shelter dogs and cats practically reach through TV screens, imploring audiences to play with them. Prospective pet owners are reminded that there are thousands of amazing shelter pets ready to meet them.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/64564-the-hsus-maddie-s-fund-and-ad-council-launch-new-meet-psas
Imagine the progress and innovation we could achieve if we never lost our curiosity about the world around us – possibilities would remain limitless. John Hendricks founded the Discovery Channel and Discovery Communications* to revolutionize television entertainment and the way people think about science and the world around them. Hendricks today announced Curiosity Project, his new, personally funded venture to build a new educational initiative for a new age bringing audiences “deep dive” content in science, technology, civilization and the human spirit.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65668-curiosity-project-john-hendricks-retreat-education-colorado
At the end of the year and as we approach PR Newswire’s 60th anniversary in March, there is a natural inclination to reflect. At PR Newswire, we are just as interested in looking forward to the future for communicators of all kinds – PR, corporate, marketing and shareholder – and their audiences. While technology continues to evolve and new communication channels continue to emerge, everyone at PR Newswire remains focused on helping brands and organizations earn targeted attention from consumers, investors and the media by amplifying our clients’ narratives and making their content more discoverable.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/64514-happy-new-year-from-pr-newswire-2014