In a ceremony in New York’s Times Square, Warner Bros. Consumer Products (WBCP) and DC Entertainment officially announced the launch of Superman Hall of Heroes (www.SupermanHallofHeroes.com), an online gift-giving portal that empowers consumers to honor their personal heroes – those who have made a positive impact on their lives or the lives of others. To mark the occasion, an inaugural class of notable heroes from diverse backgrounds was honored, among them, courageous military personnel, forward thinking educational leaders, heroes in public safety and inspirational athletes.
To view the Multimedia News Release, go to: http://www.multivu.com/mnr/7211651-warner-bros-and-dc-entertainment-launches-superman-hall-of-heroes
People want to know—how do elite athletes prepare for their next fight, match, or race? It’s no surprise that athletes dedicate their lives to improving in their chosen sport, and many of them keep the same secret about how they maintain their craft at an elite level. But their secret is now out. It’s USANA Health Sciences.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7143551-usana-health-sciences-best-kept-secret-of-elite-athletes
Snowboard cross champion Evan Strong (@strong_evan) made history after an inspiring performance in Sochi this week, taking home gold and becoming the first elite para-athlete to appear on the iconic Wheaties box. With his determination, perseverance and superlative athletic performance, Evan joins fellow American Champions Mikaela Shiffrin and Sage Kotsenburg with a limited-edition Wheaties box scheduled to hit store shelves this spring.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7147551-wheaties-celebrates-snowboard-cross-champion-evan-strong-sochi
Elite athletes Mikaela Shiffrin (@mikaelashiffrin) and Sage Kotsenburg (@sagekotsenburg) sped, carved, spiraled and twisted down the mountains of Sochi to earn gold medals and are now being recognized on the iconic Wheaties box. Having captured the world’s attention with their stellar athletic performances, sportsmanship and inspirational stories, Shiffrin and Kotsenburg join the ranks of past champions to earn this coveted honor. The two, limited-edition Wheaties boxes will hit store shelves this spring.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65466-wheaties-stars-from-sochi-featured-on-limited-edition-boxes
As athletes from around the globe prepare to compete in this winter’s biggest international event, Royal Caribbean International is set to kick-off a competition of its own. The cruise line has enlisted three world-class athletes best known for their abilities in warm-weather sports – U.S. gymnast Gabby Douglas, British diver Tom Daley and Australian swimmer, Ian Thorpe – to put a tropical twist on cold-weather sports favorites, and compete in an epic battle – The Caribbean Cup Challenge – onboard Allure of the Seas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/64930-royal-caribbean-cup-challenge-athletes-on-world-s-largest-cruise-ship
Following a rigorous season of trials and qualification events, six of the competing Team Kellogg’s™ U.S. Olympic athletes have demonstrated from great starts come great things by being named to Team USA™. With the Opening Ceremony for the Sochi 2014 Olympic Winter Games just days away on Feb. 7, these U.S. Olympic athletes have earned the chance to be among those proudly representing their country.
To view Multimedia News Release, go to http://www.multivu.com/players/English/65305-kellogg-s-team-usa-sochi-2014-winter-olympics/
Starting January 20, Bear Naked® granola will inspire snow-lovers to elevate their winter adventures for a chance to score new gear. Teaming up with two professional athletes who wrote the book on taking tricks to the next level, U.S. Olympic gold medalist Hannah Kearney and 2014 U.S. Winter Olympic hopeful Chas Guldemond, the granola brand will issue four weekly #OneUpIt challenges on Facebook, Twitter and Instagram, inviting fans to share their epic experiences in hopes of landing some fresh swag.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/65132-us-athletes-bear-naked-granola-challenge-fans-one-up-it
Whether finding creative ways to help fuel their kids in the morning or coming up with smart snacks to help keep their families energized during the day, moms are constantly in search of easy ways to develop healthy habits with their families. To help mom support her family’s active and healthy lifestyles, Kellogg’s® is rolling out Tips for a Great Start: a 30-day program featuring Team Kellogg’s™, a group of U.S. Olympic and Paralympic athletes and hopefuls, and U.S. Olympic Committee (USOC) dietitians.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65070-team-kelloggs-athletes-and-dietitians-tips-for-a-great-start
Unequal Technologies, the leading provider of customized, concealed sports protection, in a press conference with NFL MVP Kurt Warner, announced plans for a new initiative called Play It Safe that’s aimed at providing education to help make contact sports safer for amateur athletes. The announcement coincided with the ribbon cutting for Unequal’s new 65,000-square-foot headquarters facility in Glen Mills, Pa.
To view Multimedia News Release, go to http://www.multivu.com/mnr/63831-unequal-technologies-play-it-safe-initiative-kurt-warner-for-safer-sports
The start of this year’s football season brings an increased focus on protecting players at all levels from experiencing a concussion. With the abundance of today’s contact and extreme sports there is a lot of news about concussions, however, many of us do not know much about this common injury.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/59662-ochsner-health-systems-advice-for-athletes-as-they-head-back-to-school
Every 25 seconds, or 1.35 million times a year, a young athlete suffers a sports injury severe enough to go to the emergency room, according to a new research report released today by Safe Kids Worldwide.
The report, “Game Changers,” made possible with support from Johnson & Johnson, takes an in-depth look at data from the U.S. Consumer Product Safety Commission’s National Electronic Injury Surveillance System (NEISS) to explore what type of injuries are sidelining young athletes.
The report also revealed that knee injuries account for one in ten sports-related injuries. Knee injuries, specifically tears to the anterior cruciate ligament (ACL), are disproportionately affecting young female athletes, who are up to eight times more likely to have an ACL injury than male athletes.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62822-safe-kids-worldwide-over-1mil-children-sports-related-emergency-visits
http://www.dualfit.com - This 5 step plyometric cardio circuit is great for burning a serious amount of calories and developing explosive muscles!
Check out Steve's site for more workouts like this:
- http://www.pfitpfun.com
- http://www.dobcx.com
Training Style:
Pyometrics, also known as jump training or plyos
Tools:
Dumbbells or Barbell, pull up bar or pull down cable/band, and box or bench
Training Tips:
Plyometric training, primarily used for athletes not only improves strength, power and stamina, it burns a serious amount of calories too. Watch the training video to reference ideal pace and intensity so you get the most out of this workout. In this circuit, each plyometric movement is followed by a strength movement to help improve both conditioning and muscle tone all in one workout. Plyometric exercises should be explosive and powerful. Rest should be limited.
