Health and Human Services Secretary Kathleen Sebelius announced today that the Department of Health & Human Services is joining the Ad Council and Sesame Workshop, the non-profit educational organization behind Sesame Street, to launch a national public service advertisement (PSA) designed to encourage American families and children to take steps to protect themselves from the flu this season. Sesame Workshop produced the television PSA, which features Secretary Sebelius and Sesame Street’s Elmo explaining the importance of healthy habits such as sneezing into the bend of your arm and staying home when you’re sick.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/46717/
With the help of a compassionate fitness club owner and a personal trainer, Susan managed to lose 75 pounds over several months. The club owner, Kitty Williams of Anytime Fitness in Loveland, celebrated Susan’s success by featuring her “before and after” photos in a local newspaper ad.
Susan’s pride at being featured in the ad turned to horror, however, when Tonight Show host Jay Leno mocked Susan’s accomplishments during one of his weekly “Headlines” segments. Leno held up the advertisement in front of a camera and said, “Susan, all you did was change your shirt.” The studio audience burst out laughing and Leno repeated the taunt, “All she did was change her shirt.”
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/anytimefitness/45924/
Office of Emergency Management (OEM) Commissioner Joseph F. Bruno, FEMA Deputy Administrator Richard Serino, Fire Department (FDNY) Commissioner Salvatore Cassano, Police Department (NYPD) Assistant Chief Harry J. Wedin, The Advertising Council Campaign Manager Jessica Dahl, American Red Cross in Greater New York Chief Administrative Officer Richard Kane, and Counsel to Brooklyn Borough President Jason Otaño today kicked off National Preparedness Month by encouraging New Yorkers to audition for an upcoming TV public service advertisement (PSA).
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/45752/
Premium chocolate manufacturer Lindt USA today announces the launch of their new TV advertisement featuring Lindt Global Brand Ambassador and Swiss tennis star Roger Federer. The new TV spot “Airport,” created by agency of record Gotham Inc., is a humorous look into the life of Federer and the irresistible nature of Lindt’s smooth melting Lindor Truffles. Lindt is also unveiling a special partnership with the Roger Federer Foundation (RFF) that will help raise awareness and funds for the non-profit in conjunction with the Grand Slam tournament in New York.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lindt/45933/
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12 Month Millionaire: Audio Coaching Sessions With Vincent James
A program called 12 month millionaire was recently released by Russell Brunson, which is a 6 part audio interview with direct mail marketer. This program is based on Vince James now out of print book 12 Month Millionaire.
Vince James is a former convicted criminal, who makes more money per year than most CEOs of very large companies; He reportedly has made 100 million dollars by doing direct mail marketing which is an offline type of marketing. He has taught internet marketers ways to make money in his book. Russell Brunson decided to interview him to see how it could help his own internet marketing business improve.
Russell Brunson himself has made millions of dollars by applying the techniques learned from Vince James, and he is now also called upon to deliver lectures around the world on internet marketing.
Much of the information provided in this program would be extremely useful if you really want to take your online business offline and that is the point of this interview. Vince talks about advertising in print media, radio and TV and you could easily adapt these techniques to grow an online business. However an average internet marketer may not get most of the points in this interview but a smart marketer is probably going to pick useful points and apply them to expand his marketing business.
The topics covered in different sessions of this interview are:
Session 1:
This session is about how Vincent James, a 21 years boy gets started in his million dollars business and what is his niche and how he achieved success in it. Vincent will also talk about how he set up his membership site and sold 65,000 memberships within the 12 month period.
Session 2:
Its about information product creation and information publisher. Vincent shared his secret on how he sold more information products through direct mailing and direct marketing.
Session 3:
This interview session is about listing building and maintaining the latest information of customers and prospects. You will learn Vincents techniques on how he handles his list and maintains the latest contact information of his list. This session also teaches about the life time value of a customer and how you can turn these customers to be your continuous streams of income.
Session 4:
This session focuses on the advertising techniques used by Vincent that made his million dollar business a success. This is an important session on how to drive your business and convert these traffics to sales.
Session 5:
This session continues from session 4 on advertising techniques. You will see how Vincent generates his leads from commercial ads such as TV and radio advertisement.
Session 6:
This session focuses on how Vincent handles the potential problems that rise throughout his $1 million money making path. You will also learn on what actions to be taken if you find your product being cloned by unauthorized people.
This program in going to give you valuable tips on how to earn through offline marketing whether you already have some marketing experience or you are a newbie.
http://264e3lw7eo9bg86sgjylzfr7zk.hop.clickbank.net/
In response to the destruction and devastation caused by the earthquake in Haiti, The Advertising Council and the American Red Cross today launched a national television public service advertisement (PSA) featuring Morgan Freeman, Jake Gyllenhaal, Tim McGraw, Julia Roberts, Meryl Streep and Reese Witherspoon.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/adcouncil/42040/
The Times of India “A Day in the Life of Chennai” advertisement won the historic first Cannes Golden Lion for a film from India. It was produced by Good Morning films (www.goodmorningfilms.com)
The main crew that set out to shoot this film was not unlike a task force from the UN. UP-ite, Bengali, Punjabi, Parsi, Malayalee, Hyderabadi, Englishman from Australia and Germany and of course Tamilians of Chennai all comprised the backgrounds of the chief technicians of this film.
Jason West (of “Rock on” fame) was entrusted with shooting the Times Of India film and the music was produced by Vijay Anthony and sung by the renowned female folk singer Chinnaponnu.
The location used was Kasimedu - Chennai’s Dharavi, Dongri and Kamatipura all rolled into one. Surprisingly this underbelly of Chennai proved to be not only the most exciting but also the most cooperative and accommodating for our shoot.
The cutouts from the ad ranged from 12 to 50 feet! With the monstrous size of 50 feet also came the nightmarish logistics that were minor issues compared to the fact that all cut outs (except those of the ruling party) were banned from being put up in the city of Chennai! Some swift maneuvering so in some cases, we had to just had to sneak in, get our shots and get out without disrupting normal activity and attract unwanted attention!
The official permission letter for shooting on the various public locations across Chennai reached us only on Day 2 of the shoot and that too with allotted time slots which were the complete opposite of what was requested in the shooting plan submitted to the cops!
Brilliant maneuvering by the production team and some kamikaze shooting techniques adapted by director Bob and DOP Jason resulted in some of the memorable shots and moments of the film.
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You know, they say timing is everything. Check out this crazy clip where a hotels dot com advertisement is followed by some unfortunate business news about the company. Doh!, advert timing fail. If your still bored, check out/add my profile/videos if you like 'fails' or are into that sort of thing.
