Today, disruptive underwear brand, Tommy John, launched an integrated campaign demonstrating the issues men face every day with traditional ill-fitting undershirts.
The campaign includes “Undershirt Undoing,” a 60-second film, along with TV, radio, digital, print, and outdoor advertisements. Continuing their “No Adjustment Needed” brand story, this is Tommy John’s second campaign produced by creative agency, Preacher. The film shines a light on Tommy John’s innovative patented undershirt as the ultimate solution to the frustrations men face with their undershirt. These frustrations include bunching, stretching out, yellowing, and coming untucked.
“For too long men have been resigned to living in discomfort with their undershirts and allowing it to negatively impact them everyday." Says Josh Dean, CMO at Tommy John. "No other brand was speaking to this uncomfortable truth, nor offering an answer. We saw an opportunity to take ownership of the problem and to showcase our patented undershirt as the ultimate solution. In typical Tommy John fashion, we took to raising awareness about a frustrating issue in a humorous yet relatable way."
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
Where might be the perfect place to introduce Tecnu Bites & Stings, an aptly named new over-the-counter product for stings and insect bites? How about the Great Texas Mosquito Festival in Clute, Texas? For 36 years, thousands of people have gathered at the yearly celebration along the gulf coast of Texas; a place known for thirsty mosquitoes, biting ants and other persnickety pests.
To the group at Tec Labs it sounded like the perfect place to get credible feedback on their innovative new product. So they hired a professional camera crew, grabbed some cases of Tecnu Bites & Stings and left the humidity-free confines of Oregon and headed to the land of cowgirls and Texas tea.
As the camera rolled, the video crew got some wonderful feedback from a great mix of people. The goal was to get honest and straightforward reactions and that’s exactly what occurred. Texans love straight talk and Tec Labs was thrilled to get the feedback. See the authentic reactions for yourself by watching the video!
To view the multimedia release go to:
http://www.multivu.com/players/English/7912451-tecnu-insect-bites-stings-wipes/
James Beard Award-winning Chef Shawn McClain dares guests to embrace their deepest desires and liberate their minds with a flurry of food, drinks and friends at Libertine Social, now open inside Mandalay Bay. The convivial gastropub celebrates New American bar food by the beloved chef, a duel-faceted cocktail program pioneered by Modern Mixologist Tony Abou-Ganim, and a compelling mix of social settings that encourage guests to play and have fun.
“Libertine Social is all about the food, the drinks and the party. We want this to be a playground for people to explore familiar dishes and cocktails with edgy and unexpected flavors in an energetic environment that invites them to share those moments with others,” said McClain. “When people come to Las Vegas, they want to have a good time, and experience the best food and drinks out there with their friends who know how to have fun, which is what Libertine Social is all about.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7915751-libertine-social-at-mandalay-bay/
The creature known as Frankenstein, created by a madman of the same name, lives on, re-imagined throughout time. Follow these four stories, each in a different time, a different place.
Mary Shelley's League of Supernatural Hunters: Origins of Adam
Mary Shelley learns of supernatural creatures and real meaning of the word monster as she encounters a man unlike any other. A creature not born of woman, but created from the body of a circus strongman killed while trying to save a lion tamer. She must decide who to trust, the vampire, the witch, the mad scientist or the creature. Either way, Mary's seen enough to know she will need an army to fight those things not easily killed.
Frankenstein's Companion
19th century England, friendless and alone in the world, Adam Frankenstein, the creation of a mad scientist and his witch lover, becomes an assassin for hire. When a powerful mage hires him to find his kidnapped daughter and kill the man who took her, Adam strikes a bargain of his own. The mage has an immortal dog and Adam will do anything to own it.
The Therapist and the Dead
Brooklyn, New York in the 1980's was a place where monsters could blend in. Life has been long and cruel, so Adam keeps his appointment with Dr. Stein, the most expensive and sought after psychologist in the city, to talk of immortality and murder.
Adam Frankenstein, U.S. Marshal
Adam joins the 21st Century, and takes up residence in Houston, Texas. While waiting for his next mission from the League of Supernatural Hunters, he becomes Adam Frank, U.S. Marshal. His new partner is Marshal Rebecca Hughes, a by-the-book woman with a non-nonsense approach to life, with no idea who he really is, but that’s all about to change. When he wakes up dead and learns someone has stolen his dog, Texas may not be big enough to hold his wrath.
Find out more at http://www.SheilaEnglish.com or on Twitter at @SheilaEnglish67 Thriller/Suspense/Horror/Time Travel
Esurance caused a bit of a scene. The home and auto insurer staged a fender bender to encourage safe driving, an important message to address the recent series of car accidents caused by people playing mobile games while driving.
The scene on Chicago’s popular Magnificent Mile featured a car’s run-in with a hot dog cart, all caused by a fictional distracted driver and Esurance mobile game-inspired creature that causes fender benders, the Fenderbendix. As visitors walked past the jarring scene, they discovered that nobody was hurt. And they learned an important message about safe driving, smart people #DontCatchAndDrive.
“We’re always looking for unexpected, relatable ways to connect with people. Staging this scene allowed us to capture people’s attention and send an important message about safe driving,” said Alan Gellman, chief marketing officer at Esurance. “We understand the appeal of exciting modern technology like augmented reality gaming, but we want people to be smart about how they use it.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7910451-esurance-don%E2%80%99t-catch-and-drive/
The Level 3 Threat Research Labs, Level 3 Communications' (LVLT) threat intelligence and research arm, unveiled new research about the botnet size and behavior for the malware commonly referred to as Lizkebab, BASHLITE, Torlus or gafgyt, including botnet size and victim stats.
To view the multimedia release go to:
http://www.multivu.com/players/English/7911451-level-3-threat-research-malware/
What can I say about this one that I haven't said before? ....... "SCOOBY DOOBY DOO DOOWAH" ..... I don't think that I've ever said that before on any of my prior songs ..... Maybe I said "Zippity Doo Da" or "Yabba Dabba Doo." ...... What I did do this time was to sneakily rip a vocal line off of a marvelous singer going by the name of Isabella Peter Blue "No relationship to Little Boy Blue" and inserted her voice into this song ..... A little extra sugar and spice for this new cake that I baked. You can check her out at https://www.youtube.com/user/isaanabella/videos
Lyrics
When I was a little child, the other children put me down.
They always used to laugh at me and never let me hang around.
But then one day my Grandma taught me some very simple words to say
and now I say them night and day and I say them every time I play. I say
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
And so my Grandma said to me to scurry outside and play.
The other children saw me coming so they turned around to run away.
But then I thought about these words that Grandma had sang to me.
The other children turned around and they came back running to me as they sang
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
You don't need no distractions. You don't need no delays
to get some satisfaction and to Scooby Dooby Doo all day.
You don't need no permission to Scooby night and day
just follow me and Scooby Dooby every day and I say
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
Scooby Dooby Doo Doowah. Scooby Dooby YEA
Scooby Dooby Doowah. Shooby Dooby Doowah. Scooby Dooby night and day.
There is a bankruptcy involving claims about exposure to asbestos-containing gaskets, packing, and equipment. Garlock Sealing Technologies LLC, The Anchor Packing Company, and Garrison Litigation Management Group, Ltd., along with representatives of asbestos claimants, have filed a new plan of reorganization (the “Plan”). Coltec Industries Inc is also part of the Plan. If claimants approve the Plan, Coltec will merge with a company known as OldCo, LLC, and that company will file a bankruptcy case. Together, these companies are referred to as the “Debtors.”
The gaskets and packing were used in places where steam, hot liquid, or acids moved through pipes, including industrial and maritime settings. The equipment included compressors, engines, pumps, transformers, and other equipment that may have had asbestos-containing components, such as gaskets or packing. The Coltec-related divisions or businesses that may have sold asbestos-containing products or equipment were Fairbanks Morse, Quincy Compressor, Central Moloney, Delavan, France Compressor, and Farnam.
To view the multimedia release go to:
http://www.multivu.com/players/English/7904751-garlock-coltec-asbestos-bankruptcy/
https://youtu.be/UNM54NA2Axc Whether you’re just getting started in building your ecommerce site or are an online veteran, there are 6 key questions to ask yourself to ensure you’re reaching and retaining the most customers.
Are electric cars really the future? Tesla is innovating not only the electric vehicle, but the way we think about energy. They're working to revolutionize the automotive industry and reduce the country's reliance on fossil fuels.
In this episode, THNKR talks to Pamela Fletcher, Executive Chief Engineer for Electrified Vehicles at GM, Jerome Guillen, Model S Director at Tesla, and Franz von Holzhausen, Chief Designer at Tesla.
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EPIPHANY is a series that invites impassioned thought leaders across all disciplines to reveal the innovative, the improbable, and the unexpected of their worlds.
The views expressed in this video only represent those of the participants. They do not necessarily represent the views or endorsement of @radical.media LLC or any other party involved in the production and distribution of THNKR.
Feeding America, the nation's largest hunger-relief organization, has partnered with the Ad Council and McCann New York to launch new public service advertisements (PSAs) designed to raise awareness about child hunger in the United States. Featuring the voice of celebrity activist Julianne Moore, who volunteered her time and talent, the PSAs call upon Americans to help children facing hunger in America by supporting the Feeding America nationwide network of food banks.
To view the multimedia release go to:
http://www.multivu.com/players/English/7909951-feeding-america-ad-council-julianne-moore/
http://outdoormoviehq.com
Check out Outdoor Movie HQ's great video via Cottage Life about setting up your own backyard theater. For more info please visit us Outdoor Movie HQ
