The Ad Council, in collaboration with the U.S. Forest Service and the National Association of State Foresters (NASF), announced today the launch of a new series of public service advertisements (PSAs) featuring Smokey Bear designed to raise awareness about wildfire prevention. As a continuation of the longest running PSA campaign in U.S. history, the new ads include the well-known tagline, “Only YOU can prevent wildfires,” and for the first time feature Smokey Bear rewarding Americans with hugs after acting safely with fire.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62468-ad-council-smokey-bear-gives-bear-hugs-wildfire-prevention-psa
Centennial's gleaming new Culinary Arts Centre is a great teaching and learning facility designed with students in mind. The kitchens are spacious and well-lit to ensure the safety of all users working in what can be a busy and creative environment. Technology plays a large role in the new kitchens; for example, the exhaust system is electronically regulated to minimize energy usage.
Volvo Car Group reveals a number of user-friendly safety and support technologies that will be introduced in the all-new Volvo XC90 at the end of 2014.
“We are introducing the first Volvos with autonomous steering to avoid accidents and make driving more comfortable,” says Thomas Broberg, Senior Safety Advisor Volvo Car Group.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61938-volvo-car-reveals-safety-support-features-XC90
Nearly one in six Americans get foodborne illness every year. The U.S. Department of Agriculture reports that risk of foodborne illness increases during summer months as the weather warms (making food more susceptible to spoiling) and as more people cook and entertain outside. The USDA recommends four rules for summer food safety: clean, separate, cook and chill.
To view Multimedia News Release, go to http://www.multivu.com/mnr/62222-foster-farms-cooking-channel-food-network-chef-aida-mollenkamp-grilling
Following another hugely successful year, Facilities Show will celebrate its 15th anniversary by relocating from the NEC Birmingham to ExCeL London in June 2014.
Facilities Show 2013 took place from 14 to 16 May and was a roaring success, welcoming 15,830 attendees (subject to ABC audit) through its doors, an increase of 17.25 percent on 2012, and a fifth consecutive year of double digit attendee growth. Reflecting this success, a 3 percent visitor increase was also seen across the whole of Protection and Management Week, including Safety & Health Expo, IFSEC International & FIREX International.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61930-facilities-show-2014-london-ExCeL-relocation
Hands-free technologies might make it easier for motorists to text, talk on the phone, or even use Facebook while they drive, but new findings from the AAA Foundation for Traffic Safety show dangerous mental distractions exist even when drivers keep their hands on the wheel and their eyes on the road. The research found that as mental workload and distractions increase reaction time slows, brain function is compromised, drivers scan the road less and miss visual cues, potentially resulting in drivers not seeing items right in front of them including stop signs and pedestrians. This is the most comprehensive study of its kind to look at the mental distraction of drivers and arms AAA with evidence to appeal to the public to not use these voice-to-text features while their vehicle is in motion.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60391-aaa-research-voice-activated-in-car-tech-undermines-driver-attention
Weather forecasters are predicting a doozy of a hurricane season with above average activity this year. As many as 18 named storms could impact communities along the coast. Hurricanes Sandy, Irene and Isaac serve as sobering reminders of the importance of families being prepared just in case the unthinkable happens. Preparing now, before the weather turns serious, is a family’s best defense.
So where do you start? Preparation should focus on four key activities, which the whole family can do together.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/61576-allstate-be-aware-and-prepare-natural-disaster-weather-alerts
Comedic daredevil and circus star Bello Nock dangled upside from a helicopter more than 400 feet above Beau Rivage Resort & Casino in Biloxi, Mississippi today, without a safety net or tether, as he performed a trapeze act to kick off Beau Rivage’s new summer show FUNAMBULA, opening in the Beau Rivage Theatre June 11.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61967-beau-rivage-resort-casino-welcomes-funambula-theatrical-circus-sensation
With their high quality protein and other essential nutrients, fish and shellfish are important parts of a healthful diet. But, as with any food, safe handling is essential to reducing the risk of foodborne illness, often called “food poisoning.” Follow these basic food safety tips for buying, storing, and preparing fish and shellfish.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/54147-u-s-fda-safe-food-handling-tips-fish-shellfish-reduce-risk-food-poisoning
Recent severe weather and the start of the Atlantic hurricane season reinforce the need for Americans to familiarize themselves with the look, sound and authenticity of real-time Wireless Emergency Alerts (WEAs). To encourage, educate and empower Americans to identify WEAs so they can take steps to prepare for emergencies, including natural and man-made disasters, the Federal Emergency Management Agency (FEMA) and Ad Council are unveiling new public service advertisements (PSAs). The PSAs are a part of the Ready campaign which for ten years has encouraged Americans to prepare in advance of natural disasters and other emergencies.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/61860-wireless-emergency-alerts-can-keep-you-safe-and-are-from-sources-you-trust
Families in the market for a new car can see which models the experts recommend most in the list of 10 Best Family Cars of 2013 by the editors of Kelley Blue Book www.kbb.com, the leading provider of new and used car information. All families are not created alike, so it stands to reason that all family cars shouldn’t be alike either. Each year the KBB.com editors decide the 10 Best Family Cars, which cater to unique family specifications and situations.
To view Multimedia News Release, go to http://www.multivu.com/mnr/60821-kelley-blue-book-kbb-com-names-10-best-family-cars-of-2013
The 2014 Subaru Forester is the first vehicle to ace every aspect of the challenging small overlap front crash test conducted by the Insurance Institute for Highway Safety (IIHS). The Forester, the only 1 of 13 small SUVs to earn an overall rating of good in the test, and the 2013 Mitsubishi Outlander Sport, which earns acceptable, are the latest vehicles to qualify for the Institute’s recently inaugurated top honor, TOP SAFETY PICK+. Each of the other 11 SUVs earns either a poor or marginal rating.