At its annual meeting of more than 10,000 financial representatives and staff members today, Northwestern Mutual announced its new multi-year philanthropic program to fight childhood cancer. The effort, through the Northwestern Mutual Foundation, builds upon the company’s legacy of helping children and families. It leverages Northwestern Mutual’s field force throughout the country to implement a range of community events and programs to raise awareness and money for pediatric cancer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53645-northwestern-mutual-philanthropic-campaign-pediatric-cancer-research
An eye-opening stat: almost 70 percent of people from around the world would rather give up 10 years of their life, or even sacrifice one of their limbs, than lose their eyesight. Yet less than one third of those polled take the basic steps necessary to preserve eye sight, according to the “Barometer of Global Eye Health,” a new global survey released today by Bausch + Lomb.
This first-of-its-kind public opinion poll sheds new light on the state of consumer awareness, attitudes and behaviors related to eye health. While 80 percent of visual impairment is preventable if detected and treated early enough, according to the findings not enough people are getting regular eye exams and their reasons for doing so vary wildly.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57240-bausch-lomb-globally-losing-sight-of-our-eye-health
Honeywell (NYSE: HON) and three San Diego-area organizations this week are hosting the fourth annual Green Boot Camp, an interactive workshop focused on best practice instruction methods for teaching energy, sustainability and environmental concepts.
As part of the five-day event, 70 middle-school teachers from around the world are gathered in San Diego to explore the roots of green technology, sustainable living and environmental awareness by using San Diego Gas and Electric (SDG&E), the California Center for Sustainable Energy, and the Urban Corps of San Diego County as living laboratories.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57100-honeywell-green-boot-camp-interactive-workshop-san-diego
Mimi’s Cafe® is celebrating the “lift off” of “Mimi’s for Miracles,” a month-long national awareness and fundraising campaign benefitting Children’s Miracle Network Hospitals. And Friday, July 6, on Mimi’s Muffins for Miracles Day, guests can enjoy a FREE Strawberry Shortcake muffin, Mimi’s newest creation, with a donation and any purchase at Mimi’s Cafe restaurants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57022-mimi-s-cafe-muffins-for-miracles-children-s-miracle-network-hospitals
In preparation for July 4th and the summer months when instances of food poisoning increase, the Ad Council and the U.S. Department of Agriculture’s Food Safety and Inspection Service, in partnership with the U.S. Food and Drug Administration (FDA) and the Centers for Disease Control and Prevention (CDC), are continuing their national Food Safe Families public service campaign, the first multimedia effort designed to raise awareness of the risks of foodborne illness (or food poisoning) in the home.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56338-ad-council-usda-hhs-food-safe-families-public-service-campaign
Melissa d’Arabian – celebrity chef, TV host and busy mother of four – and Dr. William Castelli – renowned cardiovascular specialist and former Director of the Framingham Heart study – announced today the launch of Get Real About Seafood, an educational campaign to raise awareness about the heart and brain health benefits of seafood and provide resources to help people eat a seafood-rich diet. On average, Americans eat about half the recommended 2 to 3 seafood servings each week due to a lack of understanding about health benefits and lack of confidence in selecting or preparing seafood.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55945-melissa-d-arabian-and-doctor-william-castelli-get-real-about-seafood
PetSmart Charities has teamed up with actor Josh Duhamel to launch the “High-Five for Pet Adoption” campaign celebrating the 5 million pets’ lives that have been saved through PetSmart Charities’ Adoption Centers. The campaign aims to increase public awareness about the importance of pet adoption to save millions more pets that still need lifelong, loving homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56322-josh-duhamel-joins-petsmart-charities-to-raise-pet-adoption-awareness
National blood stocks have fallen by 7% over the jubilee weekend according to latest figures from NHS Blood and Transplant (NHSBT) which today launches its annual awareness campaign, National Blood Week, to urge the public to donate blood.
During the National Blood Week recruitment drive additional appointments have been created and selected blood donor sessions have extended opening hours to give donors more flexibility to schedule a visit. Regional recruitment events will also be driving awareness and enabling people to sign up.
To launch the 2012 National Blood Week, Made In Chelsea’s Rosie Fortescue has rolled her sleeves up to recreate the heroic ‘Rosie the Riveter’ WWII poster and issue a rallying cry for new and existing blood donors to come forward. Rosie Fortescue, who shares her name with the 1940s poster girl, said: “This woman clearly knew how to get things done, and I feel honoured to become a modern day campaigner for the national blood stock build. Blood supplies are vital to the health service and every unit of blood can save or improve the lives of up to three people.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/56548-nhs-blood-transplant
St. Jude Children’s Research Hospital is launching a new series of public service announcements (PSAs) to help raise awareness and deepen the understanding of the hospital’s lifesaving mission through real St. Jude heroes – its patients and families. St. Jude has not produced national PSAs since 2003 and timed this new multichannel campaign to coincide with the hospital’s 50th anniversary.
The PSAs share St. Jude moments through patients and families like 10-year-old Angiel. Angiel and her mom Damaris were planning a trip to Africa for a family reunion when she was diagnosed with osteosarcoma, a type of bone cancer that produced tumors in both of Angiel’s legs. Today, thanks to St. Jude doctors, Angiel can still look forward to visiting family in a foreign land one day. Angiel’s story is just one of several patients featured in the PSAs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/stjude/46749/
Chivas Regal, the original luxury whisky and official sponsor of the 65th Festival De Cannes, reaffirmed its commitment to its global brand partner FilmAid International, after announcing plans for a new global fundraising programme.
To mark the first year anniversary of the Chivas Regal FilmAid partnership, Chivas unveiled a new short film documenting the amazing work of FilmAid focussing on a FilmAid project at the Kakuma Refugee Camp in Kenya.
Oscar winning actor and FilmAid supporter, Cuba Gooding Jr., joined FilmAid UK Chair Iliane Ogilvie Thompson and Chivas Regal Brand Director, James Slack on stage for an exclusive screening of the new short film commissioned by Chivas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53819-chivas-filmaid-cannes
New public service advertisements (PSAs) released today by Feeding America and the Ad Council are designed to raise awareness of where families across the country can find free and nutritious meals for their children during the summer months when school isn’t in session.
Entitled
The controversy surrounding tanning continues to mount. More and more young women are being diagnosed with melanoma and the incidence of painful sunburns from tanning beds is becoming more frequent. These health hazards, coupled with the recent exposé of New Jersey “tanning mom,” have led to a recent backlash against the dark bronze look.
May is Melanoma Awareness month, and now more than ever, people across the country, from teens to fashion and beauty icons, are taking a stand against the deep suntan and looking for ways to get a gorgeous glow without tanning. Jergens® offers the ultimate solution to get a healthy-looking glow and keep your skin safe with Natural Glow & Protect Daily Moisturizer.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56364-jergens-natural-glow-and-protect-daily-moisturizer-ban-the-tan