Superman has arrived in time to put his iconic stamp on an exciting new thrill ride in Northern California.
Six Flags Discovery Kingdom, in partnership with Warner Bros. Consumer Products and DC Entertainment, today launched SUPERMAN Ultimate Flight, featuring the tallest inversion west of the Mississippi. At 15-stories tall, this one-of-a-kind roller coaster takes riders on a maximum speed of 62 mph over two vertical rolls and two upside-down twists.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55677-six-flags-discovery-kingdom-superman-ultimate-flight-roller-coaster
For super fans eagerly awaiting a taste of Warner Bros. Pictures’ and Legendary Pictures’ “The Dark Knight Rises,” the wait is over. Today, Mountain Dew® launched the highly anticipated DEWGothamCity.com, a hub including never-before-seen Dark Knight content, which provides unprecedented access to Gotham City. From a deeper look at the Dark Knight franchise to exclusive content that helps to bridge the eight-year gap between the trilogy’s second and third installment storylines, DEWGothamCity.com is the ultimate destination for fans looking to experience “The Dark Knight Rises” before the film’s opening day, Friday, July 20.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56723-diet-mountain-dew-dale-earnhardt-jr-the-dark-knight-rises
Dale Earnhardt Jr.’s popular No. 88 Chevrolet went “dark” today thanks to fans of The Dark Knight Rises and Mountain Dew® (DEW). Following a week and a half of voting at DEWCrew.com, Earnhardt revealed which “Dark Knight”-inspired paint scheme will be featured on the hood of his No. 88 Chevrolet in Michigan next month. In addition to the Bat Shield on the hood, the redesign features Batman and Bane, Gotham City’s newest villain, on either side of the car. The unveiling continues to drive anticipation for Warner Bros. Pictures’ and Legendary Pictures’ The Dark Knight Rises, before the film’s opening day, July 20.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56313-mtn-dew-dale-earnhardt-jr-no-88-the-dark-knight-rises-paint-scheme
Fans of racing, “The Dark Knight” and Mountain Dew® (DEW) start your engines! Mountain Dew and Dale Earnhardt Jr. will give fans everywhere a first taste of this summer’s most anticipated blockbuster, Warner Bros. Pictures’ and Legendary Pictures’ The Dark Knight Rises, before it hits theaters on July 20. Teasing the final film of “The Dark Knight” trilogy, Earnhardt calls on fans to give his No. 88 Diet Mountain Dew Chevrolet a “Dark Knight”-inspired makeover before it hits the track in Michigan on June 15.
The new promotion marks the official kick-off to Mountain Dew’s interactive The Dark Knight Rises campaign by putting the power in the hands of the fans to determine which of four “Dark Knight”-inspired paint schematics will appear on Earnhardt’s No. 88 Chevrolet. Each paint scheme captures a different element featured in the third and final installment of Christopher Nolan’s Batman trilogy and time will tell if Batman or Gotham City’s newest terrorist, Bane will win out, or if fans will select The Dark Knight Rises logo as part of Earnhardt’s paint scheme. Earnhardt himself will also get his ownsignature “Dark Knight” look thanks to a custom fire suit that will also make its race debut in Michigan on June 15.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56208-mtn-dew-dale-earnhardt-jr-dew-crew-the-dark-knight-rises
On the eve of his 16th birthday, Greyson McCluskey from Indian Trail, North Carolina was named the national winner of Wouldn’t It Be Cool If…, a campaign jointly presented by Time Warner Cable’s philanthropic science, technology, engineering and math (STEM) initiative, Connect a Million Minds, and i.am FIRST, founded by artist, entertainer and entrepreneur will.i.am. The campaign challenged youth ages 10 – 15 to dream up the coolest idea to make their life, community or the world more awesome, and then to think about how science and math could help bring those ideas to life. Greyson McCluskey, an honor student and aspiring architect, developed his Baby Safe Rider – a mechanism for toddler car seats that would detect the onset of heightened temperatures in babies – as a way to address the rising incidents of vehicular Hyperthermia fatalities in the U.S. Greyson was inspired to create the Baby Safe Rider after the recent birth of his cousin. He entered the Wouldn’t It Be Cool If… contest after his mom saw a national public service announcement featuring will.i.am.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55955-time-warner-will-i-am-first-connect-a-million-minds-wouldnt-it-be-cool-if
As announced at the 2012 White House Science Fair on February 7th, today marks the official launch of Wouldn’t It Be Cool If…, a national campaign to get more youth thinking about science and math in a fun, innovative way through an ideation competition.
Wouldn’t It Be Cool If… challenges youth ages 10-15 to dream up the coolest thing to make their life, community or even the world more awesome, and then to think about how science and math could help bring those ideas to life. Beginning today through March 28, 2012, eligible youth can submit their ideas at www.wouldntitbecoolif.com.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54814-time-warner-cable-connect-a-million-minds-wouldn-t-it-be-cool-if
DC Entertainment, home of the world’s greatest super heroes, today unveiled an unprecedented giving campaign to fight the hunger crisis in the Horn of Africa. This multi-million-dollar commitment over the next two years will be supported across all Warner Bros. Entertainment’s and Time Warner’s businesses and feature DC Entertainment’s iconic Justice League characters, including Superman, Batman, Wonder Woman, Green Lantern, The Flash, Aquaman and Cyborg, issuing the call to action, “We Can Be Heroes.” The announcements were made at a press conference today in New York by Barry Meyer, Chairman & CEO, Warner Bros.; Jeff Robinov, President, Warner Bros. Pictures Group; and Diane Nelson, President, DC Entertainment.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54077-dc-entertainment-we-can-be-heroes-giving-campaign-hunger-in-horn-of-africa
Amway North America announced today that it will award four Grand Prize winners the opportunity to meet football legend Kurt Warner and play in his “Ultimate Football Experience Presented by Nutrilite” celebrity flag football tournament in Phoenix on March 9 – 10, 2012 as part of the NUTRILITE Ultimate Football Experience Sweepstakes.
Nutrilite, the world’s No. 1 selling vitamins and dietary supplements brand*, has a multi-year endorsement agreement with Warner. Amway and Nutrilite held a sweepstakes last year for one coveted spot in the flag football weekend, and are stepping up their support this year with a title sponsorship and additional sweepstakes winners.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/49528/
Warner Bros. Consumer Products, internationally renowned dog behavior expert Cesar Millan, and Scooby-Doo were joined by over a thousand dogs and their loyal owners for the Scooby-Doo and Cesar Millan National Family Pack Walk on Sunday, October 30, at Lake Balboa Park in Van Nuys, CA. One hundred percent of the proceeds from the event were donated to the Millan Foundation, which strives to create and deliver community humane education programs and promote animal welfare by supporting the rescue, rehabilitation and re-homing of abused and abandoned dogs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52603-warner-bros-scooby-doo-cesar-millan-national-family-pack-walk
NUTRILITE® is the world’s No. 1 selling vitamins and dietary supplements brand, exclusively from Amway, and has launched a new product in North America that offers a convenient way to add fruits and vegetables antioxidants into a diet anytime, anywhere - NUTRILITE Fruits & Vegetables 2GO Twist Tubes.
NUTRILITE Fruits & Vegetables 2GO Twist Tubes provide the natural antioxidant equivalent of two of the 9–13 recommended servings of fruits and vegetables a day in a convenient, squeezable tube. The tubes are designed to add to a cold, 16-oz. bottle of water. NUTRILITE Fruits & Vegetables 2GO Twist Tubes may be consumed on an empty stomach or with food and have a refreshing Mango-Citrus flavor.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/amway/49527/
Six Flags Magic Mountain, in partnership with Warner Bros. Consumer Products and DC Entertainment, today launched its record-breaking 18th coaster with the debut of the new first-in-the-U.S., vertical track, spinning GREEN LANTERN: First Flight. GREEN LANTERN: First Flight is the third of three new epic coaster experiences introduced at the Valencia theme park this year. Located in the new DC UNIVERSE themed area, GREEN LANTERN: First Flight is a "must ride" experience for all thrill seekers this summer.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/50700/
NUTRILITE®, the world’s largest-selling brand of vitamins and dietary supplements, exclusively from Amway, has launched a new product in North America, NUTRILITE MEMORY BUILDER™ Supplement. While most memory-supporting supplements contain Ginkgo biloba, NUTRILITE MEMORY BUILDER contains a unique and complementary combination of standardized extracts of Ginkgo biloba and the herb Cistanche tubulosa.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/nutrilite-memory-builder/49526/