Totino’s Pizza Rolls™ and Twitch, the world’s leading social video platform and community for gamers, are teaming up to create the ultimate gaming showdown using a one-of-a-kind “Totino’s Bucking Couch.” On Sunday, Feb. 7, Twitch users will have the opportunity to spin, roll and buck some of the top names in gaming right off the couch they’re sitting on in the first ever “Totino's Bucking Couch Bowl.”
Created by Totino’s, the first ever bucking couch is set up like a mechanical bull with a full range of motion and controlled through chatroom commands by Twitch commentators, highlighting the Totino’s “Live Free. Couch Hard.” lifestyle. Designed to disrupt anyone who takes a seat, the couch offers a challenge to skilled gamers and a thrilling live event for Twitch users to enjoy.
To view the multimedia release go to:
http://www.multivu.com/players/English/7735051-totinos-bucking-couch/
Did you know central Wisconsin is the ideal place to cultivate ginseng, an herb prized by Chinese and other Asian cultures for its health benefits? Neither did first-generation immigrant Paul Hsu. After he figured it out, he founded Hsu Ginseng Enterprises, which continually sets the standards for quality and purity as the global leader in the ginseng industry.
Meanwhile, Paul’s son, Will, grew up and went on to college. He earned his degree in finance at the University of Wisconsin’s School of Business with additional majors in Chinese language and East Asian studies. After graduation, Will accepted a position at General Mills, where he worked for more than a decade. During that time, the company sponsored his MBA at Harvard Business School.
Two seemingly divergent paths for father and son, but a question kept persisting for Will that kept those two paths from completely separating: “Are you going to take over the family business?”
To view the multimedia release go to:
http://www.multivu.com/players/English/74221515-northwestern-mutual-hsu-ginseng-enterprises/
The holidays have a way of bringing everyone together, but sometimes this invites a mixed bag of characters. Thankfully, Chex’s Go-To Guide For Holiday Party Magic is this season’s resource for creating an unforgettable experience, no matter whoever happens to knock on your door. More information visit: chex.com/ideas/go-to-guide-for-holiday-party-magic
With the help of Food Network personalities Alie & Georgia, along with Ali Ebright of Gimme Some Oven and Courtney Whitmore of Pizzazzerie, Chex has created three new holiday party themes complete with homemade Chex mix recipes, cocktails, and free printables to make sure your party pops!
To view the multimedia release go to:
http://www.multivu.com/players/English/7688251-general-mills-chex-mix-holiday-guide/
Florida residents previewed Honey Nut Cheerios' one-of-a-kind living billboard, just outside of Orlando, to celebrate the classic cereal’s key ingredient –real honey. Much more than just a billboard installation, the three-story free-standing structure was home to more than 100,000 honeybees. The honey produced from the working hives was used to spell out “Made with Real Honey” on the exterior of the installation. The local Florida honey was used to produce a limited number of exclusive boxes of Honey Nut Cheerios.
Constructed in the farm fields at Diamond P Farm and Ranch, the honey-bees used in the creation of the billboard were supplied in partnership with Brent Dickson and his family, who are local Orlando bee-keepers. True to standards, most of the beekeepers who make the honey for Honey Nut Cheerios run family businesses and depend on their bees to make a living.
“Honey is more than just an ingredient – it’s the flavor at the heart of Honey Nut Cheerios. And that’s why we thought there was no better way to explain just how real the honey is that goes into Honey Nut Cheerios than by physically showing it,” said Jared Pippin, senior associate marketing manager at General Mills. “We wanted to honor the honeybees and show our support for the dedicated beekeepers who love honey just as much as we do.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7672051-honey-nut-cheerios-bee-to-bowl/
In celebration of General Mills’ commitment to removing artificial flavors and colors from artificial sources from all of its cereals, the company is rolling out a three-week open casting call to find one real rabbit to be featured as the honorary face of Trix. Pet bunnies from across the country could be the #RealTrixRabbit and appear on limited run boxes in the winner’s hometown.
From real rabbits to pets in bunny costumes, kids, parents and family members are invited to snap pictures or take videos of their furry friends– and upload them to the www.RealTrixRabbit.com. Applicants can also scope out the competition and follow the journey to find the Real Trix Rabbit by following #RealTrixRabbit on social media from October 19, 2015 to November 8, 2015.
While the iconic Trix Rabbit isn’t going anywhere, Trix is removing artificial flavors and colors from artificial sources. This means using ingredients like fruit and vegetable juices and spice extracts such as turmeric and annatto to achieve the fun red, yellow, orange and purple colors while delivering the same great taste that adults and children have always enjoyed.
“The search for the honorary Real Trix Rabbit is a family-friendly opportunity to share our excitement with cereal fans as we introduce the new Trix recipe this January,” said Lauren Pradhan, senior marketing manager for General Mills’ Cereal division. “We are excited for families to experience the new Trix recipe as well as the recipes for other cereals and see for themselves that every spoonful will still deliver the great taste, quality and fun that General Mills cereals have always brought to their cereal bowl.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7664051-real-trix-rabbit/
General Mills Cereals has committed to removing artificial flavors and colors from artificial sources from the rest of its cereals in response to consumers’ changing preferences. Today, more than 60 percent of General Mills Cereals like Cinnamon Toast Crunch and Original Cheerios are already without artificial flavors and colors from artificial sources and have been that way for a long time.
According to a survey conducted by Nielsen on behalf of General Mills, 49 percent of households are making an effort to avoid artificial flavors and colors from artificial sources.(1) To respond to this growing need, General Mills Cereals will be using more recognizable, familiar ingredients to create its colors and flavors.
To view the Multimedia News Release, go http://www.multivu.com/players/English/7557051-general-mills-cereals-artificial-free/
Eight–time Grammy Award–winning megastar Usher and Buzz the Bee, the iconic Honey Nut Cheerios™ character, are using dance to spread the word that being healthy can be fun and delicious. Starting today, the two new friends are asking people to celebrate and share healthy and happy moments, like dancing to Usher’s new single “She Came to Give it to You” and enjoying a heart–healthy breakfast with Honey Nut Cheerios. With health issues like heart disease on the rise, Buzz wants to get people buzzing about the importance of physical activity and healthy food choices as part of a healthy lifestyle.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7303651-usher-joins-honey-nut-cheerios-bee-happy-and-healthy/
Lucky Charms™ cereal is launching its second annual #LuckyToBe campaign, celebrating individuality, diversity and inclusiveness. The magically delicious cereal brand is encouraging fans everywhere to share why they are #LuckyToBe.
“We are honoring everything that makes each of us special and adds color to our world — just like the marshmallow charms in our cereal,” said Michael Lenahan, associate marketing manager for Lucky Charms. “We are celebrating everyone who is proud to live life on their own terms and love every second of it.”
To view the Multimedia News Release, go to http://www.multivu.com/mnr/7235651-general-mills-lucky-charms-second-annual-luckytobe-campaign
Moms have been after their kids for years. Doctors, nutritionists, the government and gurus hound us but still, most Americans don’t eat enough vegetables. A recent Centers for Disease Control study shows no U.S. state is meeting the objectives for vegetable consumption. Now, Green Giant™ is introducing a simple solution: NEW Green Giant™ Veggie Blend-Ins™ 100% Carrot Purée, 100% Spinach Purée and 100% Butternut Squash Purée.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65725-general-mills-green-giant-veggie-blend-ins-jessica-seinfeld-vegout-purees
This is the OFFICIAL VIDEO for the single SEARCHING by Paul Rudd Ft Chloe Mills. This is the follow up single to the 2013 smashes 'Wake The World Tonight' & 'Trust In Me'.. The new single is due for release on Feb 3rd 2014 with remixes from Mark Loverush & Timothy Allan and Studio7! Pre-Order NOW - https://www.tinyurl.com/searchingruddmills For management, booking and info please contact info@paulrudd.co.uk
Heart disease affects all of us, either directly or indirectly. It is the leading cause of death in the United States. In an effort to make a positive difference in women's heart health, Progresso Heart Healthy soup is launching
Lucky Charms® cereal is commemorating 50 years of magically delicious fun with a 50-day celebration thanking fans young and old for keeping the magic alive all these years. For generations, Lucky Charms cereal has been delighting kids at heart with frosted toasted oats and delicious marshmallow charms, along with the mischief and whimsy of the iconic Lucky the leprechaun.
To view Multimedia News Release, go to http://www.multivu.com/mnr/65159-general-mills-lucky-charms-celebrates-50-years-of-magically-delicious