Carhartt, America’s premium work wear brand since 1889, today launched its national fall integrated marketing campaign focused on the brand’s durable water repellent Rain Defender® technology available in select outerwear, sweatshirts, pants and accessories. The multi-week campaign features search and rescue crewmembers who don’t have the luxury of waiting for good weather; their workdays don’t get rain delays. The campaign will be shown across multiple broadcast and digital channels through December.
“Durable, high performance sweatshirts and outerwear are a necessity for anyone in the rugged outdoors who can’t stop because of weather. Carhartt’s products featuring Rain Defender® keep you dry by making water bead up and run off the fabric,” said Tony Ambroza, senior vice president of marketing at Carhartt. “This fall’s national campaign features real search and rescue crews from Creede, Colorado taking on rain, sleet and snow in a typical day’s work.”
Carhartt’s durable water repellent Rain Defender® gear includes Quick Duck® jackets, vests and bibs, Carhartt’s Shoreline and Force Equator outerwear, bibs and pants and Carhartt’s Rain Defender® equipped sweatshirts – zip-front, hoodie, mock or crewneck styles. Carhartt also offers tool bags and a selection of other gear also equipped to protect against the rain as well.
To view the multimedia release go to:
http://www.multivu.com/players/English/7419252-carhartt-rain-defender/
The rise in popularity of action cams and wearable devices is now reaching kids – but in a more durable and affordable way. Today VTech announces the availability of its latest innovation, the Kidizoom Action Cam (www.VTechKids.com/ActionCam), bringing parents’ technology to a new generation of active kids. Already receiving accolades, it was named the #1 breakout hit on the TTPM Summer Play List.
As the summer months approach and families head outdoors, the Kidizoom Action Cam is the perfect companion to help little explorers capture memorable moments while on the go so parents can treasure them forever. It features a robust, durable design and comes complete with mounts for attaching to a bike, skateboard or scooter, plus a waterproof case, all at an affordable price, making it an exceptional alternative to an expensive adult action camera. It is available now at Walmart online (www.walmart.com) and in Walmart stores May 11th.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7404455-vtech-kidizoom-action-cam/
Carhartt, America’s premium work wear brand since 1889, is launching its national fall integrated advertising campaign focused on the brand’s durable water repellent Rain Defender® technology available in select outerwear, sweatshirts, pants and accessories. Beginning today, the multi-week campaign will tout “Trust your gear. Not your weatherman” across multiple broadcast and digital mediums through December.
To view the Multimedia News Release, go to: http://www.multivu.com/players/English/7104351-carhartt-rain-defender-durable-water-repellent-coat/
The TC Series offers the same durable construction and premium features as VT Series boats. The TC series caters to panfish angler's specific needs, including: a recessed front casting deck, convenient dual livewells with bait buckets, innovative tackle storage and flexible seating.
Across all trades, there is a common tool in every tradesman’s tool bag – a utility knife. Utility knives come in various shapes and sizes and are used to cut a wide range of materials on the job site and in the home. Today, IRWIN Tools introduces the International A’Design Platinum Award winning Folding Utility Knife Series with patented BladeLock Technology – the FK100, FK150, and FK250. Recognized for its “best-in-class” design attributes, the FK Series is durable, compact, and easy-to-use.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/60279-irwin-tools-folding-utility-knives-patented-bladelock-technology-fk-series
To protect your best friend, you'll need the strongest, most durable dog gates. Find them and more at Southland Pet Supply! Visit http://homefinancingcenter.com/ for all your pet supplies needs.
Kimberly-Clark today announced the launch of Kimguard Smart-Fold Sterilization Wrap, an innovative sterilization packaging designed to provide the durability necessary for the most demanding applications. Smart-Fold features triple-layer reinforcement, making it 64 percent more durable than the leading sterilization wrap, to protect the heaviest procedure trays and loaner sets from tears and cuts that can occur during handling. The extra reinforcement also translates to fewer trays being returned for reprocessing.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58823-kimberly-clark-kimguard-smart-fold-sterilization-wrap-greater-strength
For crews who prefer to store wrenches and plug adapters separate from the hose, this durable bag can be kept in an individual compartment for quick access and deployment to the hydrant. This piece of firefighting equipment is a great alternative to the on-line hydrant wrench bag.
The 2012 Atlantic hurricane season is in effect through Nov. 30, making it important for families to have an emergency preparedness plan and kit. Two-way radios from Motorola Solutions, Inc. (NYSE:MSI) are a must-have communication tool for use in severe weather situations and emergencies such as hurricanes, floods, tornadoes, wildfires, winter storms, emergency evacuations and Amber alerts by combining NOAA weather channels and alerts with powerful two-way communications and durable, weatherproof housing. The latest MT350R series of consumer Talkabout® two-way radios feature convenient emergency preparedness features and a weatherproof design.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58200-motorola-solutions-weatherproof-two-way-radios-noaa-weather-alerts
VTech Electronics North America, LLC (www.VTechKids.com) is bringing bigger roars to the toy vehicle aisle as Attila the Ankylosaurus, Span the Spinosaurus and Brok the Brachiosaurus join the other award-winning Switch & Go Dinos on shelves today. All seven durable, unique and collectable Switch & Go Dinos are now available both online and in store at all major retailers, ranging in price from $15.99 to $49.99. In conjunction with the full launch of the toys, VTech is unveiling the ‘Show & Tell with Switch & Go’ video contest, which encourages children to use their imaginations to discover the ultimate dinosaur and car combination toy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57706-vtech-kids-show-tell-switch-go-dinos-video-contest-nickelodeon
http://www.youtube.com/watch?v=o7nJ3b6yz6M - Stamped asphalt driveways by Driveway Impressions provide provide beautiful driveways that are long-lasting, durable, and economical. Improve your home’s first impression with a stamped asphalt driveway.
The makers of Quaker State®, the motor oil well known for providing durable protection, have announced the first Quaker State Cash Back Program recipient of 2012. Honored for his dedication to the brand and its products, Paul King of Louisville, Kentucky, has been awarded $3,000, the maximum payout amount under the program, for his commitment to Quaker State motor oil. Plus, he gets to keep his truck! Paul qualified by regularly using Quaker State motor oil at his vehicle’s manufacturer-recommended service intervals and hitting 300,000 miles on his 2000 Chevrolet Silverado.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55384-quaker-state-cash-back-program-recipient-mileage-milestone-2012