The average American produces 4.4 pounds of trash a day, and on the whole the United States produces over 250 million tons of trash a year. However, only about 35 percent is currently recycled, according to the Environmental Protection Agency (EPA). To address this national concern, the Ad Council and Keep America Beautiful (KAB) today launched a public service advertising (PSA) campaign designed to raise awareness about the benefits of recycling with the goal to make recycling a daily social norm.
To view the Multimedia News Release, go to http://www.multivu.com/mnr/62372-ad-council-keep-america-beautiful-i-want-to-be-recycled-psa
We are turning back time, letting nature decide where the bottle will end up, says explorer Jarle Andhøy. He believes the 26 feet and 2.5 ton wonder might follow the path of Thor Heyerdahl’s RA-expedition and end up in Barbados.
On Solo.no people can follow the high-tech phenomena’s crossing of the Atlantic and guess where the bottle ends up. The winner receives a bottle of Solo per nautical mile the bottle drifts, which should amount to several thousand bottles.
To view Multimedia News Release, go to http://www.multivu.com/mnr/58710-solo-worlds-largest-message-in-a-bottle
Gran Monte is one of a group of 7 national wine producers that have reached international production standards. Producing 80,000 bottles a year may seem like a small number, but their success lies in the fact that every vintage is an award winner in wine contests around the world.
In Texas, football and those Friday night lights are true to people’s hearts – but the importance of hydration may not always be top of mind. Representatives from Nestlé® Pure Life® recently visited a local Texas youth and football cheer practice to help inspire the coaches and parents to make healthy choices for their families and join the Nestlé Pure Life Hydration Movement. To encourage the kids to drink water and stay hydrated during practice, Nestlé Pure Life donated more than 12,000 bottles of water to the League.
To view Multimedia News Release, go to http://www.multivu.com/mnr/59066-nestle-pure-life-donates-water-to-encourage-healthy-hydration
Environmentally-conscious cleaning product company Method is launching its latest innovation in sustainable packaging – bottles made from a blend of plastic recovered from the ocean and post-consumer recycled plastic. This limited edition packaging is for a new Method product, a two-in-one hand and dish soap, available exclusively at Whole Foods Market stores nationwide.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55601-whole-foods-market-method-sustainable-packaging-made-with-ocean-plastic
If sustainability is a journey, Frei Brothers Reserve has covered quite a bit of ground over the past year, expanding its sustainability focus from what’s in the bottle to the bottle itself. New earth-friendly packaging is showing up in stores now, just as the winery releases its first-ever “Earth Day Report.” The report shares how far Frei Brothers has come — and how far it wants to go — in its pursuit of “preserving natural resources without compromising the integrity of the wine.”
The line-up of eco-upgrades for the brand includes bottles that use less glass, corks that use more of the tree, and capsules and labels that create less waste.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55463-frei-brothers-reserve-sustainable-packaging-earth-day-activities
AmLactin®, the #1 moisturizer brand recommended by dermatologists for rough, dry skin, is donning a fresh, new look while bringing dry skin sufferers the same effective, hard-working formulas. The makeover comes with a new family name: AmLactin® Alpha-Hydroxy Skin Care. The contemporary design graces white, pearlescent bottles and tubes complemented by a series of vibrant colors and a signature droplet to convey the line’s intensity and success at helping skin retain its moisture.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55256-amlactin-alpha-hydroxy-skin-care-moisturizer
Chefs, sommeliers, mixologists and others from Bellagio, Caesars Palace, The Cosmopolitan of Las Vegas and Mandalay Bay set a new Guinness World Record by uncorking 308 bottles of Louis Martini Cabernet Sauvignon simultaneously. Amidst flying corks and free flowing wine, the crowd shattered the previous record of 252 in celebration of Vegas Uncork’d by Bon Appétit.
“Today we’re making history with some of the world’s best chefs, sommeliers and mixologists,” said Adam Rapoport, Bon Appétit’s Editor-in-Chief. “Setting this Guinness World Record is just the beginning of all the great programming and truly memorable moments you’ll see at Vegas Uncork’d by Bon Appetit in May.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/54917-vegas-uncork-d-by-bon-appetit-showcases-finest-culinary-and-wine-talent
Medela today announced the U.S. launch of Calma, a product designed exclusively for breastfed babies to support mothers in their breastfeeding journey. Calma is a research-based nipple used with a BPA-free breastmilk bottle designed to help babies to maintain their natural feeding behavior and transition from bottle back to breast with ease — a revolution for breastfeeding mothers.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53588-medela-announces-u-s-launch-of-calma-for-breastfeeding
With today’s launch of Windex® Mini, a concentrated refill pouch that uses 90 percent less plastic packaging than a traditional 26 fluid ounce trigger bottle, global environmental leader SC Johnson is taking another bold step to help consumers make greener choices.
Concentrates use less packaging, decrease shipping impacts and reduce waste that ends up in our nation’s landfills. Yet sales data shows U.S. consumers prefer not to refill their household cleaning bottles. This means stores won't stock concentrates and companies hesitate to create them. With this test, SC Johnson wants to understand how to motivate consumers and retailers to consider trading up from traditional cleaning methods to a greener choice.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/scjgreenerchoices/50904/
The top model, style icon and fashion designer Kate Moss has visited the Coty factory in Granollers, near Barcelona to see her new fragrance, Vintage Muse, coming off the production line.
Upon her arrival, Kate was greeted by the factory director, Patrick Bourque, who revealed that the factory is producing a staggering 60 bottles of Vintage Muse per minute, around the clock.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/cotybeauty/46304/
