Global internet sensation Joseph Griffin made his triumphant return to Las Vegas on Thursday, Nov. 19, to properly capture the sights and sounds of the iconic Las Vegas Strip. This time, he filmed a few familiar places from his original ‘selfie’ video paired with additional only in Vegas experiences.
Griffin garnered the attention of more than 7 million YouTube views with his GoPro goof – as he documented his very first trip to Las Vegas with the camera pointed directly at his face in selfie mode. This time, Las Vegas created a double-sided GoPro for Griffin to capture the imagery while simultaneously providing his colorful commentary.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7266355-lvcva-las-vegas-redo/
As the temperatures start getting consistently cooler, it’s official: fall is knocking on the door! Whether you’re ready for the end of summer or not, a great way to ease into autumn is to make home updates that make the home a cozy and comfortable oasis. While this can seem like an expensive and stressful undertaking, creating a DIY home makeover plan is easier than you think.
Jewelry Television (JTV), the only shopping network focused exclusively on the sale of fine jewelry and gemstones, is celebrating the holiday season with eight days of exclusive savings and offers. From Nov. 23 through Nov. 30, JTV's customers will be able to purchase select gifts and jewelry up to 70 percent off. Early holiday shoppers can take advantage of special offers and savings on jewelry, gemstones and more each day, online and during programming on JTV.
“Every year, holiday shoppers try to get an earlier head start on their shopping,” said Jill Johnson, vice president of marketing at JTV. “With our weeklong Black Friday and Cyber Monday deals, customers can enjoy the holidays with their families while shopping from home.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7372631-jewelry-television/
Kia Motors America (KMA) today unveiled the all-new 2017 Sportage at the Los Angeles Auto Show. The fourth-generation Sportage, KMA’s longest-running nameplate, wraps stunning contemporary design around a structure that is both stiffer and more spacious than before. Advanced driver assistance technologies, significant suspension and steering improvements, and available intelligent AWD vastly improve the Sportage’s driving dynamics while premium materials and world-class craftsmanship create a class-up experience in an otherwise utilitarian segment.
“Simply put, the Sportage is a breed apart in the compact CUV segment,” said Orth Hedrick, vice president, product planning KMA. “Instead of bland utility, the Sportage combines distinctly European and sporty styling with thoughtful design and functionality, including innovative packaging, premium materials, a turbocharged engine and surprising features. Sales of compact CUVs are on a sharply upward trajectory, and the all-new 2017 Sportage hits the sweet spot by providing an alternative for those seeking to express themselves with a vehicle that’s versatile enough to suit their unique lifestyle.”
The all-new Sportage’s roomier, more luxurious cabin features an impressive level of craftsmanship, with high-quality, soft-touch materials and a range of technologies improving overall comfort, convenience, and connectivity. Updates to the drivetrain provide enhanced efficiency and performance, while changes to the suspension deliver better ride and handling. Like the outgoing model, the all-new Sportage will be built at Kia’s production facility in Gwangju, Korea, and be available in three distinct trim levels (LX, EX, SX Turbo) when it goes on sale next year. Pricing will be announced closer to the Sportage’s on-sale date.
To view the multimedia release go to:
http://www.multivu.com/players/English/7436354-2017-kia-sportage-l-a-auto-show-debut/
The St. Baldrick’s Foundation, a volunteer-powered charity dedicated to funding childhood cancer research, announces its Kids Are Special: Let’s Treat Them That Way national campaign. Focused on celebrating kids and giving them the happy childhoods they deserve, the campaign highlights the need for finding treatments that are specifically designed for kids with cancer.
With this bold new initiative, St. Baldrick’s looks to change the narrative around pediatric cancers, by showing kids as their truest selves – fun-loving, carefree, refreshingly honest, and always a little goofy. St. Baldrick’s puts the emphasis back on kids, while disempowering the label of “cancer.” All communication is strategically designed to remind us all that as adults we have the power to give kids happy childhoods free from cancer by helping to fund the best research worldwide. The campaign includes TV, print, radio, digital, and billboard placements featuring real kids doing kid-like things; from playing with their food to getting caught with paint on their faces, all with the message: Kids Are Special: Let’s Treat Them That Way.
To view the multimedia release go to:
http://www.multivu.com/players/English/7610752-st-baldricks-kids-are-special/
As part of their ongoing Stop the Texts. Stop the Wrecks. Texting and Driving Prevention campaign, the Ad Council and the U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) are partnering with YouTube creator and actress Meg DeAngelis to raise awareness of this dangerous behavior. The collaboration also coincides with the release of new television campaign public service advertisements (PSAs) and the launch of Project Yellow Light, a national video contest and scholarship program that aims to educate young drivers on and generate engagement around this issue.
Meg is joining the effort as part of the Ad Council’s Creators for Good program by distributing new exclusive video content to her almost four million subscribers on YouTube. The video amplifies the campaign message, showing drivers that no matter how “safely” they think they can drive while doing other things, distracted driving is always dangerous. Created as an advice video, Meg runs through “10 Everyday Things You’re Doing Wrong” - from putting in bobby pins to folding your clothes - and ends with a serious message to her fans about the dangers of texting and driving.
“Texting and driving is such a serious issue, so I'm really proud to be a voice of this important campaign,” said DeAngelis. “I want all of my viewers to stay safe, so I hope that together, we can spread the word on the dangers of distracted driving.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7682151-ad-council-project-yellow-light/
Teaming up with the American Diabetes Association® and the multi-talented performer and caretaker Joey Fatone @RealJoeyFatone, Colgate Total® is using the power of laughter to help raise awareness of the potential link between oral health and diabetes with the new “30 Days of Laughter” campaign (#30DaysofLOL), beginning today. The 30 days from November 12 to December 11, 2015 will be filled with laugh-out-loud videos, funny social media posts, engaging apps and more to make the diabetes community laugh, all while building awareness of the importance of maintaining the health of the teeth and gums behinds those smiles.
According to the Centers for Disease Control and Prevention, people with diabetes are two times more likely to develop gum disease1. Colgate Total® toothpaste can help prevent and even reverse gingivitis, the most common form of gum disease. It is the only FDA-approved and American Dental Association-accepted2 toothpaste to help prevent gingivitis. With regular twice daily brushing, you can help improve your gum health in as little as four weeks3 with Colgate Total®.
Understanding how challenging managing diabetes can sometimes be, the funny and talented performer Joey Fatone is leading the “30 Days of Laughter” campaign to remind people that sometimes laughter can feel like the best medicine. “When my father was diagnosed with Type 2 diabetes, our family was shocked. But we’re a big, loving group and we all help him together every day. I know that humor in the face of challenges is vital and I’m excited to share that with other families touched by diabetes.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7654951-colgate-30-days-of-laughter/
Whether for the rising culinary explorer or the advanced cook needing an extra hand in the kitchen, three new small appliances from KitchenAid are sure to make welcome gifts this holiday season. They include a Multi-Cooker with Stir Tower attachment, Siphon Coffee Brewer, and Spiralizer Attachment for the KitchenAid stand mixer. Further information about the products detailed below can be found at www.KitchenAid.com/Countertop-Appliances
Home cooks likely to multi-task in the kitchen during the holidays should consider one of the latest countertop cooking appliances from KitchenAid: a four quart Multi-Cooker with stir tower, providing 10 cooking functions, step-by-step cooking modes and a stirring accessory that allows for assisted cooking at precise temperatures.
The Multi-Cooker’s pre-programmed settings take the guesswork out of preparing such essentials as rice, risotto, soup and yogurt. Each setting provides cooks with next step instructions to help deliver perfect results. Additional cooking modes include simmering, sautéing, searing, steaming and two slow cook options, all of which can be programmed for up to 12 hours of cooking, plus a Keep Warm function that can be programmed for up to 24 hours. The Multi-Cooker automatically sets the temperature for each setting, while the brand’s Even-Heat™ technology allows for precise temperature regulation between 110° - 450° F to prevent under or over cooking.
To view the multimedia release go to:
http://www.multivu.com/players/English/7558052-kitchenaid-small-appliances-2015/
Portland, Oregon has the best preterm birth rate of the top 100 cities with the most births nationwide, while Shreveport, Louisiana has the worst, according to the 2015 March of Dimes Premature Birth Report Card, which for the first time graded cities and counties around the nation and revealed persistent racial, ethnic and geographic disparities within states.
The U.S. preterm birth rate ranks among the worst of high-resource countries, the March of Dimes says. Worldwide, 15 million babies are born preterm, and nearly one million die due to early birth or its complications. Babies who survive an early birth often face serious and lifelong health problems, including breathing problems, jaundice, vision loss, cerebral palsy and intellectual delays.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7653351-march-of-dimes-premature-birth-report/
When friends and families can't be together at Thanksgiving, celebrating may become a little less joyful. In fact, nearly half of Americans (45 percent) say they would skip certain family traditions if they had to spend Thanksgiving alone, while nearly one in five (19 percent) would skip the holiday entirely. So this Thanksgiving, SC Johnson is launching Happy Thanksgathering™, giving families who might not be together this holiday season the chance to gather, to give thanks and to celebrate.
Now through Wed, Nov. 25, consumers can visit www.HappyThanksgathering.com for daily chances to enter a sweepstakes to win a $1,000 “Help Me Get Home” Visa rewards card to put toward a trip home this holiday season. They also have the option to enter a second sweepstakes for the chance to win a $250 “Help Me Host” gift card to help pay for a holiday feast with loved ones.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7671331-sc-johnson-a-family-company/
While encouraging homeowners not to take their chances when it comes to the risks of covered breakdowns around the home, American Home Shield, the nation’s largest provider of home warranties, is giving homeowners the chance to upgrade kitchen or laundry appliances through its “You Pick Three” sweepstakes.
Now through November 30, two lucky winners will be chosen to receive their choice of three GE appliances valued at up to $5,000 retail value, plus $200 towards installation.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7619451-american-home-shield-you-pick-three/
Leading Scotch Whisky brand LABEL 5 reveals an exclusive partnership with bartenders around the world who have created innovative and tasty cocktails with LABEL 5 Classic Black. In addition to this digital campaign called “WHISKY CONFIDENTIAL”, LABEL 5 announces being partner of the IBA’s World Cocktail Championships for 2015.
With its videos, LABEL 5 invites its consumers to enter into private and trendy bars to get exclusive cocktail recipes imagined by the bartenders.
Reflecting the latest whisky-based cocktails trends in Shanghai, New York and London, LABEL 5 stays true to its international and contemporary positioning while offering a new experience that enhances the smoothness and balanced character of its core reference LABEL 5 Classic Black.
To view the multimedia release go to:
http://www.multivu.com/players/English/7655951-label5-whisky-confidential-campaign/
