Milano Design Week is the setting for a collaborative, large-scale light installation by LG and Japanese designer Tokujin Yoshioka. Entitled TOKUJIN YOSHIOKA x LG: S.F_Senses of the Future, the impressive work seeks to illustrate humanity’s relationship with the natural world and to illuminate LG’s human-centric design philosophy, and will be on exhibit from 4-9 April at Superstudio Più in Milan.
The Exhibition offers visitors a feast for their senses and a taste of what the future holds by combining LG’s cutting-edge technology with Tokujin Yoshioka’s groundbreaking experimental design techniques. One part of the exhibition conveys the story of hope for the future through a commonplace object in people’s lives – the S.F chair. But these are no ordinary chairs, but ones borne of science fiction. A total of seventeen S.F chairs have been artfully ensconced with LG’s advanced OLED displays which measure only 15mm thick. The chairs are both static and dynamic because of the brilliant flashes emitted from the double-sided panels and portray a meditation on the blindingly fast speed of modern day life.
To view the multimedia release go to:
https://www.multivu.com/players/English/8074251-lg-milano-design-week/
New York Yankees all-time great Bernie Williams is teaming up with Boehringer Ingelheim to raise awareness of a lung disease called idiopathic pulmonary fibrosis (IPF) that his father suffered from for years before he passed away in 2001. His father, Bernabé, inspired Williams to play baseball and make it to the Major Leagues, and taught him to play guitar which has become William’s second career since retiring from baseball.
In honor of his father’s battle with IPF, Williams has joined the Breathless™ campaign to turn his family’s devastating experience with this rare lung disease into a chance to help other families. Williams hopes to educate and empower others who think they may have IPF to seek early diagnosis and treatment and is encouraging people to visit the campaign website – www.BreathlessIPF.com – and share the videos and educational content through social media channels such as Facebook and Twitter.
To view the multimedia release go to:
https://www.multivu.com/players/English/8058551-bernie-williams-ipf-breathless-campaign/
Sanofi Consumer Healthcare – the makers of new Xyzal® Allergy 24HR, which is now available on retail shelves nationwide – revealed today the results of a social experiment in which 160 participants (80 allergy sufferers and 80 non-sufferers) wore a wearable device for 30 days to track their sleep and activity. The first-of-its-kind experiment found allergy symptoms can impact various elements of sufferers’ lives, including both the quality of their sleep and their daytime activities. Xyzal is partnering with renowned allergist Dr. Neeta Ogden to encourage allergy sufferers to Wise Up about the importance of managing their allergies this spring, so they can have a better night’s sleep and Rise Up in the morning to take on the day.
To view the multimedia release go to:
https://www.multivu.com/players/English/8029451-sanofi-xyzal-allergy-social-experiment-wise-up-rise-up/
In an appliance industry first, LG Electronics transformed its LG InstaView™ refrigerators into musical instruments as part of a series of surprise musical performances for thousands of consumers at Westfield World Trade Center in the Oculus – one of the nation’s busiest transit and shopping destinations. The performance kicked off with two knocks on the LG InstaView refrigerator’s unique glass panel, which triggered musical renditions of pop songs featuring choreographed routines from performers dressed as everyday passersby, entertaining commuters and shoppers.
Highlighting LG InstaView technology – a one-of-a-kind innovation that allows users to knock twice to illuminate the refrigerator’s glass panel and see inside without opening the door – the experience featured renditions of today’s chart-topping songs by Andrew Huang, a music producer known for creating rhythmic beats with non-traditional instruments, now including LG home appliance innovations.
To view the multimedia release go to:
https://www.multivu.com/players/English/8056651-lg-electronics-instaview-refrigerators-musical-launch/
Volvo Cars, the premium car maker, today revealed the long-awaited new XC60 premium SUV at the Geneva Motor Show.
The new car replaces Volvo’s highly-successful original XC60, which in the nine years since its launch became the bestselling premium mid-sized SUV in Europe with nearly a million units sold globally. The XC60 today represents around 30 per cent of Volvo’s total global sales.
“We have a strong heritage in designing stylish and dynamic SUVs that offer the latest in technology. The new XC60 will be no exception. It’s the perfect car for an active lifestyle, and it represents the next step in our transformation plan,” said Håkan Samuelsson, President and Chief Executive, Volvo Car Group.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8054851-volvo-cars-reveals-new-xc60-premium-suv/
The Tory Burch Foundation today announced the launch of a global campaign, #EmbraceAmbition, to encourage women to embrace ambition. The initiative kicks off today to coincide with International Women’s Day. Inspired by Tory’s personal experience as a woman and entrepreneur, the campaign aims to address the double standard that exists around ambition, which is often seen as a great attribute in men and as a negative one in women.
A cornerstone of the campaign is a video PSA celebrating ambition, created with Laird+Partners. The PSA features celebrities and leaders from diverse industries including entertainment (Gwyneth Paltrow, Julianne Moore, Kerry Washington, Chris Pine, Reese Witherspoon), fashion (Anna Wintour), sports (Billie Jean King, Gabby Douglas, Laila Ali), business (Eric Schmidt, Sheryl Sandberg), philanthropy (Melinda Gates) and more.
To view the multimedia release go to:
https://www.multivu.com/players/English/8056451-tory-burch-foundation-embraceambition/
CNA and the National Roofing Contractors Association (NRCA) today announced Antis Roofing & Waterproofing as this year’s winner of the CNA/NRCA Community Involvement Award. The Community Involvement Award honors the outstanding acts of heroism performed by NRCA contractor members for their communities.
As winner, Antis received a $7,500 monetary donation from CNA to be bestowed to its charity of choice. The organization selected OneOC, which supports nonprofits with volunteers, training, consulting and fiscal sponsorship.
“CNA recognizes the value of a strong work ethic – both in the office and in the community, and we’re proud to recognize Antis for doing more than their part to strengthen their Orange County community,” said Aaron Kock, Assistant Vice President and Industry Leader, CNA.
To view the multimedia release go to:
https://www.multivu.com/players/English/8051651-cna-nrca-community-involvement-award-2017/
Volvo Cars, the premium car maker, has announced that the new XC60 SUV – which will be revealed at the Geneva Motor Show – will feature three new advanced driver assistance features aimed at keeping the driver out of trouble.
The new safety features are designed to provide the driver with automatic steering assistance or support – when required – to help avoid potential collisions. Volvo believes that these new features will make the new XC60 one of the safest cars on the road.
To view the multimedia release go to:
https://www.multivu.com/players/uk/8050851-volvo-cars-xc60-suv-automatically-steer/
The USGA and The R&A have unveiled a preview of proposed new Rules of Golf, as part of a joint initiative to modernize the Rules and make them easier to understand and apply.
The online release of this preview begins a six-month feedback and evaluation period during which all golfers worldwide can learn about the proposed changes and provide input before they are finalized in 2018 and take effect January 1, 2019.
The announcement follows a comprehensive review process that began in 2012 with a working group of key USGA and R&A Rules administrators, professional tour officials and other Rules experts. While the Rules are revised every four years, this is the first fundamental review since 1984, and was established to ensure the Rules fit the needs of today’s game and the way it is played around the world.
To view the multimedia release go to:
https://www.multivu.com/players/English/8011851-usga-randa-proposed-changes-to-golf-rules/
Global safety equipment manufacturer MSA Safety Incorporated (NYSE: MSA) today announced that its breakthrough G1 Integrated Thermal Imaging Camera (TIC), which gives fire departments the opportunity to cost-effectively equip every firefighter with thermal imaging technology, has received third party certification as compliant to the 2013 Edition of the National Fire Protection Association’s (NFPA) 1981 performance standards. With this certification, MSA can begin shipping its Integrated TIC immediately.
To view the multimedia release go to:
https://www.multivu.com/players/English/8043551-msa-firefighter-safety-thermal-imaging-camera/
Amway today announced the launch of its next generation education platform for Independent Business Owners, Amway Education. The revamped collection of nearly 100 free online training videos and resources are specially designed to practically support today’s aspiring and current business owners.
Building on its existing training resources, which fuel the potential of every Independent Business Owner of the world’s number one direct seller, Amway Education will deliver best-in-class video content, alongside the expert mentor access IBOs already receive. Courses are offered in five languages, allowing users to coach others without communication restrictions.
To view the multimedia release go to:
https://www.multivu.com/players/English/7784254-amway-education-multi-lingual-platform/
The STIHL® TIMBERSPORTS® Series will be bringing the top lumberjack athletes in the country to Milwaukee this summer. The Series will host its U.S. Pro and Collegiate Championship at German Fest, at the BMO Harris Pavilion at Henry Maier Festival Park in Milwaukee, from July 28 to 30. The top 20 professional and eight collegiate athletes will chop and saw their way toward the title of Best Lumberjack in the USA.
The STIHL® TIMBERSPORTS® Series pits premier lumberjack athletes in thrilling and grueling chopping and sawing competitions to determine the top lumberjack in the country. The Series, which is in its 32nd season, will air on ABC in the fall with re-airs on ESPN, ESPN2 and NBC Sports.
To view the multimedia release go to:
https://www.multivu.com/players/English/8042751-stihl-timbersports-german-fest-best-lumberjack-usa/
