Today, Zippo celebrated manufacturing excellence with the production of its 500 Millionth windproof pocket lighter. A historic milestone for the renowned Pennsylvania company, the celebration was made even more meaningful as it also fell on the birthday of the company’s late founder, George G. Blaisdell. George Duke, Blaisdell’s grandson and current Zippo owner and chairman of the board, presented the 500 Millionth lighter to employees at an exclusive ceremony and placed it in a new exhibit at the company’s museum, where it joined other historical lighters, including the first Zippo lighter ever made.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54743-zippo-celebrates-production-of-its-500-million-th-windproof-pocket-lighter
St. Jude Children’s Research Hospital is launching a new series of public service announcements (PSAs) to help raise awareness and deepen the understanding of the hospital’s lifesaving mission through real St. Jude heroes – its patients and families. St. Jude has not produced national PSAs since 2003 and timed this new multichannel campaign to coincide with the hospital’s 50th anniversary.
The PSAs share St. Jude moments through patients and families like 10-year-old Angiel. Angiel and her mom Damaris were planning a trip to Africa for a family reunion when she was diagnosed with osteosarcoma, a type of bone cancer that produced tumors in both of Angiel’s legs. Today, thanks to St. Jude doctors, Angiel can still look forward to visiting family in a foreign land one day. Angiel’s story is just one of several patients featured in the PSAs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/stjude/46749/
Chivas Regal, the original luxury whisky and official sponsor of the 65th Festival De Cannes, reaffirmed its commitment to its global brand partner FilmAid International, after announcing plans for a new global fundraising programme.
To mark the first year anniversary of the Chivas Regal FilmAid partnership, Chivas unveiled a new short film documenting the amazing work of FilmAid focussing on a FilmAid project at the Kakuma Refugee Camp in Kenya.
Oscar winning actor and FilmAid supporter, Cuba Gooding Jr., joined FilmAid UK Chair Iliane Ogilvie Thompson and Chivas Regal Brand Director, James Slack on stage for an exclusive screening of the new short film commissioned by Chivas.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53819-chivas-filmaid-cannes
In celebrating its 150th anniversary year, Bacardi Limited highlights its long-standing legacy of philanthropy and community involvement with special focus on employees giving back through volunteerism. Through its “Spirit for Life, Caring Together” program, Bacardi celebrates its year-round corporate responsibility (CR) activities and declares the month of May for employees to work together on community projects around the world including home building and meal distribution for needy families; fundraisers for educational, arts and cultural programs; clothing and blood drives; young adult mentorship programs; park and community center clean-ups; recycling programs; bat conservation efforts; among others.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53407-bacardi-150-anniversary-celebrates-corporate-social-responsibility-enviro
This month, MultiVu, PR Newswire’s full service multimedia and broadcast division, celebrates 10 years of providing innovative communications services to tens of thousands of companies globally.
Since its inception in April 2002, MultiVu has been committed to delivering its clients the best-of-the-best in talent, production services and multimedia platforms that allow them to create the most dynamic campaigns and engage their audiences through all of the channels on which they are active. Coupled with PR Newswire’s nearly 60-year legacy in the communications industry and superior distribution network, MultiVu’s offering remains unique and unparalleled.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56011-multivu-prnewswire-10-year-anniversary-broadcast-multimedia-industry
Flashback to 1937 during the economic upheaval of the Great Depression in the United States. Prohibition had recently ended and BACARDI became very popular. During this struggling economic environment, some unscrupulous bars and restaurants in New York City tried to take advantage of consumers by substituting BACARDI for lesser quality rums when they asked for BACARDI cocktails.
Standing up for the consumer’s right to get what was ordered and to protect the quality of cocktails, family-owned Bacardi took legal action against some New York bars and restaurants.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53406-bacardi-150-anniversary-celebrates-75th-anniv-cocktail-case-consumer-right
Train passengers experience travel unlike any others; they get to see the vastness of the American landscape more intimately when traveling by rail, from cities big and small, to country vistas and everything in between. In honor of the fifth anniversary of National Train Day, Amtrak is inviting train fans to share what they see and experience on their train journeys and enter the See More On A Train online contest.
To view Multimedia News Release, go to http://www.multivu.com/players/English/55018-amtrak-national-train-day/
Cox Enterprises announced today the fifth anniversary of Cox Conserves, the company’s national sustainability program. Launched in 2007, Cox Conserves seeks to reduce Cox Enterprises’ energy consumption by embracing renewable forms of energy, conserving natural resources and inspiring eco-friendly behavior.
To view Mutlimedia News Release, go to http://www.multivu.com/mnr/55718-cox-enterprises-celebrates-5th-anniversary-of-cox-conserves-sustainability
Belfast is leading the many commemorations taking place around the world in memory of those who perished on the Titanic’s tragic maiden voyage 100 years ago today.
As her physical and spiritual home, Belfast is marking this significant occasion with a number of commemorative events.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53806-belfast-commemorates-titanic-100-years
Azamara Journey arrived today in New York City calling at the Manhattan Cruise Terminal for the first time. The intimate 694-passenger ship will be overnighting in the heart of the city before concluding its current itinerary and embarking on a chartered Titanic Memorial Voyage, marking the 100th anniversary of that voyage.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/azamaraclubcruises/55591
Steelcase today launches a year-long celebration of its 100th anniversary, and its reinvention as a globally integrated enterprise, focused on the future of work. Known as the long-time leader of the office furniture industry, the company has thrived for a century not only because of its products and manufacturing strength, but because of its core commitment to people at work and its human-centered approach to innovation and design.
“From the start, our company has been about more than furniture,” said James Hackett, CEO of Steelcase Inc. “We have always focused on people and what people can do. Companies don’t survive for a century – ideas do. So as we turn 100 years old we want to take this opportunity to look out into the future and see all the things that make us optimistic. We see a future full of limitless possibilities.”
To view Multimedia News Release, go to http://www.multivu.com/mnr/55229-steelcase-celebrates-100-years
To commemorate the rum-making standards achieved by Bacardi 150 years ago, family-owned Bacardi Limited announces a first—the rarest BACARDI rum ever released, as a celebration of the expertise and craftsmanship in every bottle of BACARDI rum.
An unprecedented number of Maestros de Ron BACARDÍ (Master Blenders) have combined their extraordinary talents to create a very special and rare limited edition BACARDI rum—Ron BACARDÍ®, de Maestros de Ron, Vintage, MMXII.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53405-bacardi-150th-anniversary-celebrates-art-of-rum-making-releases-rare-rum
