Nissan’s innovation in the crossover segment is set to continue as it partners with Ministry of Sound to create the world’s ultimate mobile sound system – the Juke Box. Louder than a jumbo jet in take-off, the technical know-how for the Juke Box comes from sound experts Martin Audio, who designed and built the current system in the infamous ‘Box’ – the main room in Ministry of Sound’s London home.
In 1991 Justin Berkmann, one of the clubs founders, alongside James Palumbo and Humphrey Waterhouse, created a club never seen before in Europe; where the music and sound system came first. The pair created the ultimate club sound system - ‘The Box’ - a 5 sided room within a room that was acoustically perfect, and is still considered today to be one of the best sound systems in the world.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/nissan/56552/
ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
PetSmart Charities has teamed up with actor Josh Duhamel to launch the “High-Five for Pet Adoption” campaign celebrating the 5 million pets’ lives that have been saved through PetSmart Charities’ Adoption Centers. The campaign aims to increase public awareness about the importance of pet adoption to save millions more pets that still need lifelong, loving homes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56322-josh-duhamel-joins-petsmart-charities-to-raise-pet-adoption-awareness
St. Jude Children’s Research Hospital is launching a new series of public service announcements (PSAs) to help raise awareness and deepen the understanding of the hospital’s lifesaving mission through real St. Jude heroes – its patients and families. St. Jude has not produced national PSAs since 2003 and timed this new multichannel campaign to coincide with the hospital’s 50th anniversary.
The PSAs share St. Jude moments through patients and families like 10-year-old Angiel. Angiel and her mom Damaris were planning a trip to Africa for a family reunion when she was diagnosed with osteosarcoma, a type of bone cancer that produced tumors in both of Angiel’s legs. Today, thanks to St. Jude doctors, Angiel can still look forward to visiting family in a foreign land one day. Angiel’s story is just one of several patients featured in the PSAs.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/stjude/46749/
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Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
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Hotels.com®, the expert in online hotel booking and home to more than 20,000 hotel destinations worldwide, released its biannual Hotel Price Index™ (HPI®), reporting on the most popular travel destinations and the average price paid by travelers while visiting those destinations.
The HPI is a regular survey of hotel prices in major city destinations across the world, based on hotels.com bookings. Prices reported are those actually paid by customers (rather than advertised rates) during the calendar year of 2011. On a global scale, hotel prices increased by 4 percent on average in 2011 over 2010, while average prices in North America increased 5 percent year-over-year, continuing the process of steady recovery from the lows of 2008. Entering the third consecutive year of moderate price rises for guests, the global average price is still lower than it was in 2005, such was the depth of the financial crash-inspired trough.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52873-hotels-com-price-index-five-percent-rise-in-2011-in-north-america
The relative strength of the global hotel sector can be seen as an indicator of a potential turnaround in the economic outlook with the average price of a room around the world rising 4% in 2011, according to the latest Hotels.com® Hotel Price Index™ (HPI®). The continuing strength in corporate travel, in particular, helped to push up demand and room rates, although prices were still generally lower than in 2005.
The HPI looks at prices that people actually paid for their hotel room around the world. Last year, prices fell 2% in Asia year-on-year but rose in all other areas: 8% in the Pacific, 5% in North America, 4% in Latin America, 3% in the Caribbean and 2% in Europe and the Middle East. The overall increase reflected a continuing trend of steady recovery after a 13% tumble in 2009.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53785-hotels
