Messe Frankfurt looks back on a 45-year-long tradition of success in the automotive industry and takes this opportunity to thank its long-term and loyal exhibitors. It has come up with something special for this occasion: the artist and photographer Rafael Neff has converted several customer products into theme worlds that are featured in the 2016 Automechanika calendar: Alfred Kärcher GmbH & Co. KG, BBS GmbH, Brembo S.p.A., Continental Aftermarket GmbH,Continental Reifen Deutschland GmbH,Hella KGaA Hueck & Co, Johnson Controls Autobatterie GmbH & Co. KGaA, Liqui Moly GmbH, Mahle GmbH, MANN+HUMMEL GmbH, RECARO Automotive Ltd. & Co. KG, Schaeffler AG, ZF Friedrichshafen AG. The high-quality calendar was presented at the ‘We say THANKS’ ceremony in the Klassikstadt Frankfurt, to which Messe Frankfurt issued an invitation.
Automechanika is certainly the most exciting success story in 45 years. The story began in 1971 with the first Automechanika in Frankfurt, which was christened when the IAA was cancelled. In subsequent years, the trade fair has made outstanding progress, advancing to the world’s leading trade fair, which is now held in fifteen locations worldwide. In the meantime, Messe Frankfurt is also organising a series of new B2B trade fairs for trucking and logistics and B2C events for automobiles, bikes, and boats.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7668651-messe-frankfurt-expands-logistics-sectors/
Global internet sensation Joseph Griffin made his triumphant return to Las Vegas on Thursday, Nov. 19, to properly capture the sights and sounds of the iconic Las Vegas Strip. This time, he filmed a few familiar places from his original ‘selfie’ video paired with additional only in Vegas experiences.
Griffin garnered the attention of more than 7 million YouTube views with his GoPro goof – as he documented his very first trip to Las Vegas with the camera pointed directly at his face in selfie mode. This time, Las Vegas created a double-sided GoPro for Griffin to capture the imagery while simultaneously providing his colorful commentary.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7266355-lvcva-las-vegas-redo/
Florida residents previewed Honey Nut Cheerios' one-of-a-kind living billboard, just outside of Orlando, to celebrate the classic cereal’s key ingredient –real honey. Much more than just a billboard installation, the three-story free-standing structure was home to more than 100,000 honeybees. The honey produced from the working hives was used to spell out “Made with Real Honey” on the exterior of the installation. The local Florida honey was used to produce a limited number of exclusive boxes of Honey Nut Cheerios.
Constructed in the farm fields at Diamond P Farm and Ranch, the honey-bees used in the creation of the billboard were supplied in partnership with Brent Dickson and his family, who are local Orlando bee-keepers. True to standards, most of the beekeepers who make the honey for Honey Nut Cheerios run family businesses and depend on their bees to make a living.
“Honey is more than just an ingredient – it’s the flavor at the heart of Honey Nut Cheerios. And that’s why we thought there was no better way to explain just how real the honey is that goes into Honey Nut Cheerios than by physically showing it,” said Jared Pippin, senior associate marketing manager at General Mills. “We wanted to honor the honeybees and show our support for the dedicated beekeepers who love honey just as much as we do.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7672051-honey-nut-cheerios-bee-to-bowl/
Consumers seeking locally sourced products can easily find one in an everyday pantry staple – vegetable oil, which is primarily 100 percent soybean oil made from soybeans grown in the U.S. Sales of vegetable oil support more than 550,000 U.S. soybean farmers who strive to leave the land in better shape than they found it for America’s next generation of farmers. “I work hard to help produce an ingredient that I am proud to serve to my own family, as well as families across the U.S.,” said United Soybean Board (USB) Chairman Bob Haselwood. “Every time you purchase vegetable oil, or soybean oil, you’re supporting local farmers.” Haselwood produces soybeans on his farm in Berryton, Kansas. Many retailers sell soybean oil primarily produced with U.S.-grown soybeans. This past summer, USB partnered with a large Midwest grocery retail chain with 200+ stores to emphasize the importance of knowing where food comes from and educate about the benefits of soybean oil. During this promotion, unit sales of the store brand vegetable oil rose more than 27 percent over the same time last year, and shoppers commented that they were more likely to purchase soybean oil knowing it’s a U.S.-grown product. To view the multimedia release go to: http://www.multivu.com/players/English/7689851-united-soybean-board-eat-local/
Shell today celebrated the official opening of the Quest carbon capture and storage (CCS) project in Alberta, Canada, and the start of commercial operations there. Quest is designed to capture and safely store more than one million tonnes of carbon dioxide (CO2) each year – equal to the emissions from about 250,000 cars. Quest was made possible through strong collaboration between the public and private sectors aimed at advancing CCS globally.
To view the Multimedia News Release, go to http://www.multivu.com/players/English/7680751-shell-quest-carbon-capture-storage/
Bestselling author Catherynne M. Valente (The Girl Who Circumnavigated Fairyland in a Ship of Her Own Making etc) returns to adult fiction with an eagerly awaited new novel: RADIANCE. She applies the phenomenal talent that made the Fairyland series so popular to give readers what she describes as a decopunk pulp science fiction alt-history space opera mystery set in a Hollywood—and solar system—very different from our own. http://www.catherynnemvalente.com YA, Fantasy, SciFi
http://www.top10hq.com/category/entertainment/movies/ list the top 10 movies of any genre from space to horror to road movies and every other top 10 movie list you can imagine. Want to see if your favorites made the cut head over there right now and see the most compete top 10 move lists ever.
Carbone, the Greenwich Village sensation that made waves in New York City’s dining scene, made its debut in the entertainment capital of the world last night as it officially opened its doors at ARIA Resort & Casino in Las Vegas.
Marking Major Food Group’s first domestic expansion outside of New York City, Mario Carbone, Rich Torrisi and Jeff Zalaznick introduce their celebrated concept to Las Vegas that reinvigorates classic Italian-American cuisine with unforgettable Captain tableside service, world-class-sourced ingredients, and award-winning culinary craftsmanship.
“The glamour, history and attitude of Las Vegas make it a perfect fit for Carbone,” said Jeff Zalaznick, managing partner. “We are not just replicating the New York City restaurant; our guests will experience a Carbone specifically for Las Vegas.”
Chef-partner Mario Carbone said, “It is very exciting to be a part of the booming food scene happening on the Las Vegas Strip. We are committed to bringing Las Vegas a truly memorable dining experience that is unlike anything this city has seen.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7655751-carbone-las-vegas-strip-aria-resort/
Intermedia today released its 2015 Insider Risk Report, which exposes the online security habits of more than 2,000 office workers in the U.S. and U.K.
Even as businesses and the federal government have made cybersecurity a high priority, Intermedia’s survey found that 93% of office workers engage in some form of unsafe online habits that could jeopardize their employer or their customers.
To view the multimedia release go to:
http://www.multivu.com/players/English/7666851-intermedia-2015-insider-risk-report/
Imagine being diagnosed with one of the most rare and aggressive forms of breast cancer, given a five percent chance to live and told having children will never be an option. Southern California local Kommah McDowell was told just that— and then she went to City of Hope.
It is estimated that almost 40 percent of men and women in the U.S. will be diagnosed with cancer sometime during their lifetime. Kommah, who was diagnosed at age 29, now has her health and her son, thanks to discoveries made at City of Hope, where scientists and doctors turn laboratory breakthroughs into treatments that defeat cancer.
Today, the nonprofit research and comprehensive cancer center near Los Angeles is rolling out a new initiative that builds on its legacy of discovery to let people know that City of Hope not only offers a uniquely patient-centric, integrated approach to care, but also with the help of donors and volunteers, it is pursuing research that will change the future of medicine.
To view the multimedia release go to:
http://www.multivu.com/players/English/7665051-city-of-hope-miracle-science-soul-campaign/
Today, premium men-s undergarment brand Tommy John launches the lightest men-s underwear ever created, aptly called Air. On the heels of their recently launched viral film campaign “The Big Adjustment”, Tommy John is debuting this collection of underwear and undershirts made from some of the most advanced fabric technology in the world.
After almost two years of product development, which included Founder and CEO Tom Patterson personally wear-testing, washing, drying, weighing and re-weighing the newest product line, Air is now available to the public. As part of the Light category of solution-based products, Air weighs-in at an average of two ounces. The ultra-lightweight and anti-microbial mesh fabric provides wearers maximum ventilation with unmatched durability and superior quick drying features.
“Air isn't only our greatest product achievement to date, but what we believe to be one of the greatest achievement ever for men's undergarments. We were able to create a product at less than half the weight of our competitors with Air,” says Tom Patterson, Founder & CEO of Tommy John. “We have never been so excited for a new collection.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7648931-tommy-john-the-big-adjustment/
As a private, family-led company, SC Johnson works hard to hold itself to a higher standard. Today, the company launched the next generation of its iconic “A Family Company” advertising, which aims to demonstrate this commitment and show that as a family company, SC Johnson cares as only a family company can.
“Being a family company means we don’t need to worry about the expectations of Wall Street. We have the freedom to do the right thing for the long term,” said Fisk Johnson, Chairman and CEO, SC Johnson. “We care more, and we work hard to make sure our products are high quality, safe and healthy for the families who use them. We believe this ad campaign not only speaks to these values, but to the aspirations we share with families around the world.”
As an integrated marketing campaign across television, digital and retail intended to celebrate the value family brings to people everywhere, this new campaign grew out of what SC Johnson knew to be consumers’ built-in trust of family-owned companies. In fact, when the company launched the first “A Family Company” in 2001, research showed that 80 percent of people believed family companies made products they could trust.
To view the multimedia release go to:
http://www.multivu.com/players/English/7664351-sc-johnson-a-family-company/
