This summer PepsiCo’s (NYSE: PEP) Mountain Dew® (DEW) is celebrating the permanent return of Mountain Dew Throwback® – retro DEW made with real sugar – with an online “Throwback Shack” designed to immerse consumers in the vintage brand. The Shack was created to provide an interactive experience representative of the home of Willy, the 1960s animated Mountain Dew pitchman. As part of this digital experience, Willy will share his favorite DEW® collectibles from over the years with all the brand’s fans.
To view Multimedia News Release, go to http://www.multivu.com/mnr/50933-mountain-dew-throwback-shack
New data revealed that nearly 100 percent (99%) of 200 U.S. primary care physicians surveyed agree that heart disease and stroke are the number one cause of death and disability among type 2 diabetes patients; however, almost 40 percent (36%) of these physicians underestimate the number of patients who die from cardiovascular disease. Furthermore, while people with diabetes are two to four times more likely to have heart disease than people without diabetes, the survey, conducted by Harris Interactive and supported by Merck, found only one out of five (21%) patients (n=664) listed heart attack or heart failure as their biggest worry regarding diabetes complications, and even fewer patients (7%) listed stroke.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/merck/50638/
Save the world, create your own animal morph and play games! The hit book series Animorphs now has a site your kid can visit for fun. Scholastic has provided fun reading for children for years. Now your kids can do more than just read the books, they can spend time interacting with characters and playing free online games! http://scholastic.com/animorphs Kids can read the books, play the game, have some fun! Children, Pre-Teen, Moms, Action Adventure, Children’s Sci-Fi, Children’s Fantasy, ages 7-12
Every dog has his day. And yesterday, Atlanta-area dogs sure had theirs, as its first Dream Dog Park was unveiled by Beneful® brand dog food in Johns Creek, Ga.
The entire Johns Creek dog-loving community has awaited this day since last September, when their community dog park was awarded a $500,000 renovation from the Beneful® brand after local resident Pat McNeely and his Siberian Husky Koda were named Grand Prize Winner in the Beneful® WagWorld® Dream Dog Park Contest. Since then, Pat and Koda’s dream ideas have served as inspiration for the renovation that was managed by the Beneful Dream Team, led by TV personality and design expert Jason Cameron and pet expert and bestselling author Arden Moore. The Dream Team duo have worked together to transform the Newtown Dog Park into an enviable adventure destination for dogs and owners. Some of the park’s most interactive and unique elements include a giant bone-shaped ramp with tunnels, two water splash pads and a running trail, all of which were put to good use yesterday as local dogs and their best buddies turned out to celebrate at a special unveiling event.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/benefuldreamdogpark/50201/
Get ready to splash, slide and surf. The Best Water Park in the Nation…Just Got Bigger! Six Flags Great America unveils Riptide Bay at Hurricane Harbor, a massive 4-acre water park expansion. With the new addition, Hurricane Harbor will boast 20 acres and offer more slides and attractions than any other water park in the state.
Riptide Bay features four new daring slides with first-of-its-kind Skybox drops. Bombs away as the floor drops out from beneath you and you free-fall five stories into Dive Bomber’s loop or speed down Mega Wedgie’s 80 degree plunge. Race your friends and family on twin versions. New Riptide Bay features also include the only place to surf on Lake Michigan with Surf Rider, a 5-foot-wave surfing simulator, and Monsoon Lagoon, a 14,000 square foot activity pool complete with waterfalls and interactive spray elements. Families can splash through 400 feet of enclosed tubes in Wipeout, a double-funnel raft slide, or relax in new luxury cabanas, a gift shop and tiki snack bar.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/50364/
Travis Air Force Base squadron members took to the sky at Six Flags Discovery Kingdom today, as the first “flyers” to experience the park’s newest thrill ride, SkyScreamer. SkyScreamer, which opens to the public on Friday, May 27, is the latest sensation in tower rides, and takes the concept of spinning round and round to a new level of thrills. The lofty attraction joins the park’s unique array of rides, shows and interactive animal experiences.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sixflags/49942/
JOHNNIE WALKER®, the world’s best-selling brand of Scotch whisky, opened The JOHNNIE WALKER HOUSE™ in Shanghai’s Sinan Mansions on May 19, 2011. The JOHNNIE WALKER HOUSE™ is the first of its kind outside of Scotland and marks a new chapter for whisky culture in China. Interactive sensory journeys, inspirational forums and luxury dinners make this house a unique experience for every guest.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/johnniewalker/50382/
Could migraine patients be doing more to get the most out of their medical visits? According to a new national survey released by the National Headache Foundation (NHF) and GlaxoSmithKline, the answer is yes. For the nearly 30 million migraine sufferers in the U.S., including six million treating with prescription medication, these survey results may have important implications.
The survey, conducted online in November 2010 by Harris Interactive, included 1,218 diagnosed migraine patients taking prescription medications for their migraine attacks as well as 533 physicians who treat between five and 10 migraine patients per week. The findings revealed disparities between what patients and physicians each reported typically discussing during office visits.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/glaxosmithkline/48596/
TruGreen recently launched MyBotanicPlanet.com, a free online educator resource to inspire K-5 students’ interest in the diverse plant world, to receptive educators attending the National Science Teachers Association (NSTA) national conference in San Francisco. TruGreen, the nation’s largest professional lawn, tree and shrub care provider, is receiving high marks from educators for the brand’s creative resource that enables convenient access to U.S. standardized lesson plans in botany and related interactive activities.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/trugreen/50275/
Roland Corporation U.S. and Girl Scouts of the USA have announced a Chicago stop on Saturday, May 14 and a New York City stop on May 21st, in conjunction with the national tour of the new Girl Scouts Rock! Initiative, which includes workshops designed to inspire and empower girls through music.
Girl Scouts Rock! Powered by Roland will reach thousands of Girl Scouts and their parents across the country, delivering the message that you can have a “Better Life with Music.” The fun, interactive curriculum co-developed by Roland and Girl Scouts of the USA gets girls pumped up about making music and music education. Girl Scouts Rock! is designed to provide girls ages 8-14 with a hands-on experience playing popular music, an opportunity fewer girls are receiving due to school music budget cuts.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/girlscoutsrock/46002/
What would you do to peer inside the walls of successful corporations to discover the most closely guarded secrets of their success? To be a fly on the wall in the executive boardroom, to find out how they consistently make and exceed their sales quotas, while other companies struggle to survive? Well, now you can.
Sandler Training, a global sales and management training firm, has made available at www.sandler.com a valuable report on a research study that provides a glimpse into what these ‘best-in-class’ companies do differently, plus the opportunity to participate in an interactive research assessment. This assessment provides companies with a scorecard that can measure how their process, approach, and technology stack up against those ‘best-in-class’ companies, while identifying actionable recommendations for improvement if gaps exist.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/sandler/49633/
Today the Los Angeles County Department of Public Health launched a multimedia public education campaign urging parents and caretakers to get their whole family vaccinated. The campaign, called “Stay Healthy. Vaccinate.,” uses print, television and radio spots, and will provide interactive content and information through Facebook and YouTube. The campaign also features its own website: www.vaccinateLA.com.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/vaccinateLA/49873/
