VTech Electronics North America, LLC (www.VTechKids.com) is bringing bigger roars to the toy vehicle aisle as Attila the Ankylosaurus, Span the Spinosaurus and Brok the Brachiosaurus join the other award-winning Switch & Go Dinos on shelves today. All seven durable, unique and collectable Switch & Go Dinos are now available both online and in store at all major retailers, ranging in price from $15.99 to $49.99. In conjunction with the full launch of the toys, VTech is unveiling the ‘Show & Tell with Switch & Go’ video contest, which encourages children to use their imaginations to discover the ultimate dinosaur and car combination toy.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57706-vtech-kids-show-tell-switch-go-dinos-video-contest-nickelodeon
Creativity and skills taught and learned in the kitchen could help one kid chef start saving for college. Now through October 11, 2012, the makers of Jif® Peanut Butter are inviting families to spend time together in the kitchen to create an original sandwich recipe and enter the 11th Annual Jif Most Creative Sandwich Contest™. Parents can submit their kid’s - ages six to 12 - creative sandwich recipes for a chance to win a $25,000 college fund.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56452-jif-most-creative/
With one third of American children overweight and 75 percent not getting enough daily exercise, Henkel, the company behind some of the nation’s leading brands, including Dial®, Purex®, Right Guard® and Soft Scrub®, is actively addressing this urgent health and fitness crisis facing our nation’s youth. In cooperation with Alliance for a Healthier Generation (AHG), Henkel today announced the launch of its annual Henkel Helps Get Kids Fit program in an effort to make a change and improve the quality of life of an entire generation. With schools facing budget cuts and limited resources across the country, the Henkel Helps Get Kids Fit program will award one deserving school with $25,000 to be used toward equipment and services to enhance their students’ health and fitness education.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57305-henkel-helps-get-kids-fit-alliance-for-a-healthier-generation
Dunkin’ Donuts® packaged coffee, available where you buy groceries, has announced an exciting new promotion! Dunkin’ Donuts Coffee lovers can “Mug Up” and share a photo of their smiling face and favorite mug of coffee for the chance to win exciting prizes including a $10,000 Grocery Gift Card, one-year supply of Dunkin’ Donuts packaged coffee and an extra-large Dunkin’ Donuts branded mug.
To view Multimedia News Release, go to http://www.multivu.com/players/English/56185-dunkin-donuts-coffee-at-grocery-mug-up/
Gerber Products Company, part of the Nestlé family, announced today the launch of the Gerber Generation Photo Search III on its Facebook page https://www.facebook.com/Gerber. Starting today, parents of children up to 48 months of age are encouraged to upload their favorite photo of their children for a chance to win the search grand prize – a $50,000 cash prize and the opportunity to star in an upcoming advertisement for Gerber. Photo entries are being accepted through Aug. 26.
To view Multimedia News Release, go to http://www.multivu.com/mnr/57102-gerber-generation-facebook-photo-search-for-next-advertising-star
Eric Stonestreet, Emmy Award-winning actor on the hit TV show Modern Family and one of TV’s most playful personalities, is helping to inspire more play by inviting dog owners across the country to enter the third annual Beneful Dream Dog Park Contest. To enter the contest, dog owners are asked to answer the question: “If you had $500,000 to create a Dream Dog Park where you and your best buddy can play together, what would you do?” The Grand Prize Winner’s dream idea helps serve as inspiration for a $500,000 renovation of a dog park in his or her area. And, the Grand Prize winner receives $10,000 cash and a one year supply of Beneful brand dog food.
To view Multimedia News Release, go to https://www.multivu.com/mnr/57153-eric-stonestreet-kicks-off-3rd-annual-beneful-dream-dog-park-contest
The top 10 videos have been chosen in Bridgestone America’s Teens Drive Smart Video Contest. Now it’s time for the public to decide who the top three finalists will be.
Voting is underway now through July 23 at www.teensdrivesmart.com. The top three vote-getters will get all-expense paid trips to New York City. Bridgestone Americas will choose the first place winner, which will receive a $25,000 scholarship and his/her video will air on the MTV Jumbotron in Times Square in New York during the month of August. Second place will receive a $15,000 scholarship and third place will win $10,000 for college.
To view Multimedia News Release, go to http://www.multivu.com/players/English/54833-bridgestone-teens-drive-smart-2012/
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America is a land of traditions, from fireworks on the Fourth to fruitcake at Christmas. But most families actually mix traditions, creating some new ones that are all their own – like the Cape Cod family who holds cherry pit-spitting contests at its annual gathering, or the mom who organizes a backyard camp every summer. Whether your family tradition involves food or fun, Kozy Shack®, a family-owned company that has been bringing people to the table for its delicious and wholesome puddings for more than 40 years, wants to hear from you. Kozy Shack® Bread Pudding invites consumers to share their stories, no matter how silly, for a chance to win an Unforgettable $10,000 Family Vacation.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56381-kozy-shack-bread-pudding-mixing-traditions-contest-10000-family-vacation
Red Hawk Elementary’s Red Hawk Movement, Erie, Colo. – Movement and exercise are more than activities at Red Hawk Elementary, they are foundational elements of the school culture. As a new public school in the St. Vrain Valley School District located outside of Denver, Red Hawk built physical activity into the plan from day one. Using a rotating daily “movement calendar,” students gain 40 minutes of moderate to vigorous physical activity on a daily basis, in addition to scheduled PE class and recess. These structured routines are taught by the professional PE staff outdoors or in the gym, and can be repeated in the classroom with student leaders taking charge. Strategically placed 20-minute blocks occur once in the morning to increase energy and attentiveness at the start of the day, and once in the afternoon immediately before math and science, the most challenging academic subjects. Favorite activities include the ‘Red Hawk Walk,’ in which students power-walk along designated routes throughout the building, as well as in-class cardio and dance breaks. Each Friday the week ends with “All-School Movement,” when all 460 students, faculty and staff head outside to participate in a coordinated fitness routine set to popular music.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement
ChildObesity180 today announced the two National school program winners of its nationwide innovation contest. The competition was designed to identify and reward the most creative, impactful, and scalable school-based programs and technologies to promote children’s physical activity.
Among the many schools nationwide employing running and walking programs, the 100 Mile Club in Corona-Norco, CA is a true pioneer. Inspired by the 1992 Summer Olympics, special education teacher Kara Lubin had a dream that kids would be motivated to stay fit by the simple goal of “winning the gold medal.” These medals, based on dedication and effort, not speed and fitness, could reward students of all abilities, including Lubin’s special education students. Lubin took action and founded the 100 Mile Club in 1993. Elementary school students are presented with a straightforward challenge, run 100 miles over the course of the school year. Students log miles before school, after school, during recess, and at sanctioned community events. Milestones are rewarded with simple tokens – wristbands, pencils, and medals. A year-end assembly celebrates and recognizes students who have achieved 100 miles, and those still with miles to go. Nearly 20 years later, the 100 Mile Club has stood the test of time, and been adopted by schools in California and across the nation. The program is highly scalable and with Lubin’s help, is now in place in more than 115 schools across eight U.S. states, reaching more than 30,000 students.
To view Multimedia News Release, go to http://www.multivu.com/mnr/56327-childobesity180-physical-activity-contest-100-mile-club-red-hawk-movement