For consumers in the market for a new car, it can be difficult to keep up with all of the new—and newly redesigned—models that have been released since they last bought a car. Autotrader’s editorial team is helping consumers narrow down the many choices on the market today by selecting the top 10 vehicles that shoppers should experience for themselves. Announced today, Autotrader’s Must Test Drive vehicle lineup for 2016 includes a wide range of body styles to ensure that no matter what kind of vehicle a shopper is considering, the list will point them in the right direction for their next purchase.
“We created the Must Test Drive Awards to highlight vehicles that are unexpectedly good,” said Brian Moody, executive editor at Autotrader. “We have a chance to drive a lot of cars, but few leave us certain that shoppers are missing out if they don’t take them for a spin. The 10 vehicles we chose this year did just that.”
A car is typically one of the biggest purchases a consumer makes, and a recent Autotrader survey showed that 84 percent of consumers say it is extremely important to test drive a vehicle they’re considering. The top three things they look for during test drives are performance, comfort and handling. While 30 percent wait to test drive vehicles until they know the exact model they want to buy, 44 percent get behind the wheel when they’re still considering a few options.
To view the multimedia release go to:
http://www.multivu.com/players/English/7790751-autotrader-must-test-drive-awards/
The egg has been regarded as a symbol of new life and has been associated with springtime celebrations, such as Easter and Passover, for many centuries. But, even during festive occasions, eggs can cause food poisoning (also called foodborne illness). That’s why the U.S. Food and Drug Administration reminds consumers to follow safe food handling practices when buying, storing, preparing, and serving eggs or foods that contain them during their springtime celebrations and throughout the year.
To view the multimedia release go to:
http://www.multivu.com/players/English/7790251-fda-egg-safety/
INRIX®, Inc., a global leader for transportation analytics, today released its 2015 Traffic Scorecard, a benchmark for governments and agencies in the U.S. and Europe to measure progress in improving urban mobility.
The report reveals the U.S. faces large challenges to solve congestion issues, fueled by continued economic and population growth, higher employment rates and declining gas prices. Cities that have experienced the most economic improvement during the past year are at highest risk for consequences related to worsened traffic conditions, including reduced productivity, higher emissions and increased stress levels. For example, Washington D.C., San Francisco, New York, Seattle and Boston all saw reduced unemployment rates bringing them below the national average of 5.3 percent for 2015.1 However, according to the INRIX Traffic Scorecard, congestion in those cities alone combined to waste 1.5 billion hours for daily car commuters last year. Nationwide, commuters spent a total of more than eight billion extra hours stuck in traffic, representing almost 50 hours per driver.
To view the multimedia release go to:
http://www.multivu.com/players/English/7775551-inrix-2015-traffic-scorecard/
Today's young Indian is about stepping out of their comfort zone and making bold moves. Royal Challenge Sports Drink is all set to fuel this unwavering aspiration by giving it a single sound through an anthem that inspires the nation to #PlayBold.
The #PlayBold anthem is being released during the cricket season as a combined voice of the nation to cheer and support the Indian cricket team. Bollywood's favourite composer Salim Merchant has created the thumping music for this anthem starringVishal Dadlani's explosive voice. The lyrics have been woven together by Sonal Dabral, Chairman and Chief Creative Officer of DDB Mudra Group.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7786751-royal-challenge-playbold-fan-anthem/
Briggs & Stratton Power Products Group (NYSE: BGG), a leading manufacturer of outdoor power cleaning products, is taking its show on the road during the spring cleaning season. The Briggs & Stratton Grime To Shine Power Tour will make stops at 47 Lowe’s stores in 11 states to give customers the opportunity to demo the company’s pressure washer products.
“Whether you’re a new homeowner with little outdoor cleaning experience, a DIYer who takes pride in maintaining your home and property, or a professional contractor looking for a reliable commercial pressure washer, Briggs & Stratton has a cleaning system to accomplish your goals,” said Dan Roche, marketing director for Briggs & Stratton’s Portable Power and Cleaning Systems division. “At the Briggs & Stratton Grime To Shine Power Tour events, we’ll have pressure washers available for customers to test and get a first-hand feel for how easy it is to get some serious cleaning done.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7786151-briggs-stratton-grime-to-shine-power-tour/
BLACK+DECKER™ launches POWERCOMMAND™ Outdoor Power Tools, just in time for spring. BLACK+DECKER’s new String Trimmer, Sweeper, and Hedge Trimmer each incorporates one of three innovative POWERCOMMAND™ features to help solve common user frustrations.
BLACK+DECKER’ 20V MAX* EASYFEED™ String Trimmer (MSRP $99) allows the user to easily and reliably feed trimmer line with the simple push of the EASYFEED™ button, putting control back into the user’s hands without the hassle of bumping. The 20V MAX* POWERBOOST Sweeper (MSRP $89) gives the user a surge in blowing speed of up to 130 MPH with the push of a button. Users can loosen stubborn debris or operate the Sweeper in non-boost mode for additional runtime during less rigorous tasks and for more precise control in moving debris. Finally, the 20V MAX* POWERCUT™ Hedge Trimmer (MSRP $99) puts added cutting control in the user’s hands with the POWERCUT™ feature, which allows the user to Power Through Jams with the Push of a Button™.
To view the multimedia release go to:
http://www.multivu.com/players/English/7517852-black-decker-smartech/
Nationally-recognized and long-standing sports announcer Jerry Punch, M.D., is teaming up with Men’s Health Network and Endo Pharmaceuticals Inc., a subsidiary of Endo International plc (NASDAQ: ENDP) (TSX: ENL), to launch “Ask About the Curve,” a new educational campaign designed to raise awareness of Peyronie’s disease. Peyronie’s disease is a little-known men’s health condition that can occur during midlife or later. And, while the disease is physical in nature, the impact may also be psychological and could possibly hold men back from talking about it.
Peyronie’s disease, or “PD,” is a condition that can cause curvature of the penis that could be painful during arousal and intimacy. It can affect as many as one in 10 men worldwide, but diagnosis rates remain low because men with PD may be too uncomfortable to speak up and get help. Together with Endo and Men’s Health Network, Dr. Punch is encouraging men who think they might have PD to face their challenge head on by starting the conversation with their doctor.
“As a sports commentator, I’ve witnessed thousands of men on the court, on the field and on the racetrack in their physical prime – cool, confident and thriving in the face of challenge. But, as a licensed physician, I’ve seen how this bravado can turn to embarrassment – even isolation – when that challenge becomes personal or intimate,” said Dr. Punch. “Often, men feel too awkward to talk about issues like Peyronie’s disease, even with a doctor. And while it may seem tough, it’s important that any man with PD see a doctor, and ask about the curve. Starting the conversation is the first step to getting help.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7752151-ask-about-the-curve-psa/
Cuba was witness once again to the largest annual international event celebrating the Habano culture. The festival has come to an end with the celebration of the Gala Evening that paid tribute to the Cohiba brand on its 50th Anniversary, with exclusive tastings of its new releases. The gala hosted 1,200 guests that enjoyed live performances by Cuban pianist and composer, Chucho Valdes; the Spanish flamenco singer, Estrella Morente; and the Uruguayan singer-songwriter Jorge Drexler.
This year the traditional humidor auction of seven collector items reached a total of 865.000€ that will be entirely donated to the Cuban Public Health System. This edition has been especially unique thanks to the auction of the first humidor (01/50) of the exclusive special series “Cohiba 50 Aniversario”, which raised 320.000 euros. This humidor is an authentic work of art and a unique collector's item, and heralds a true innovation in terms of traditional craftsmanship and technical design and development.
During the evening, the “Maestro de Maestros” was chosen in the XV International Habanosommelier Contest. The winner was Juan Jesús Machín from Cuba. Luis Manuel García Urrea (United Arab Emirates) and Pedro Tejeda (Cuba) were runners-up in second and third place respectively.
To view the multimedia release go to:
http://www.multivu.com/players/uk/7779251-international-stars-xviii-habanos-festival/
The Meta “Heart 2 Heart” campaign, created to encourage more family dialogue about heart health, enlisted Emmy award-winning talk show host Michael Strahan to help jumpstart conversations during National Heart Month in February and beyond. Meta, the #1 doctor and pharmacist recommended fiber brand, is proven to help lower cholesterol to promote heart health† when paired with a healthy diet.
In an effort to lead by example and put his professional talk show expertise to use in a fresh way, Strahan invited the cameras in to capture his own personal father-son heart conversation, including practical tips on how to lead a heart-healthy lifestyle. The “Heart 2 Heart” video, now available for viewing on YouTube, will also be featured at this weekend’s Dad 2.0 Summit in Washington D.C., where over 400 influential dad bloggers will discuss the “new normal” of fatherhood. As a father himself, Michael Strahan will speak at the conference alongside Dr. Charles Lambert, Preventative Cardiologist at Florida Hospital, to discuss his role as a dad, the male influences in his life that contributed to his success, and how he maintains a heart-healthy lifestyle amid a growing busy schedule.
To view the multimedia release go to:
http://www.multivu.com/players/English/7764251-meta-michael-strahan-heart-2-heart/
Bahama Breeze Island Grille is kicking off Viva la ‘Rita 2016 on National Margarita Day, February 22, introducing six new handcrafted margaritas that take tequila’s exotic flavor to daring new levels of sassy and spicy goodness.
Some say that margaritas are the most popular cocktail, with Americans consuming an average of 185,000 margaritas per hour (Brown-Forman, 2008). As if going out for margaritas wasn’t an adventure already, Bahama Breeze invites guests to escape to the Islands for a brand-new Caribbean-twist on the classic cocktail, featuring six authentic island flavors. This year, to add to the Viva la ‘Rita fun, Bahama Breeze has brought Margarita Mondays to the mix. Guests can make Mondays during Viva la ‘Rita the best day of the week with $20 pitchers of all of the new margaritas. Viva la ‘Rita kicks off its first Margarita Monday celebration on National Margarita Day on Monday, February 22 and the event runs through April 10.
To view the multimedia release go to:
http://www.multivu.com/players/English/7749051-bahama-breeze-viva-la-rita/
Taking center stage at the 2016 Chicago Auto Show are more than 20 vehicles that made their world debut during the Media Preview including the Kia Niro, Ram Power Wagon, Nissan Armada, Toyota Tacoma TRD Pro, Chevrolet Trax, Hyundai Santa Fe and Infiniti Q50 among others. More than a dozen concept cars are also on parade, including the Acura Precision, Buick Avista, Genesis Vision G, Kia Telluride and Nissan Murano Winter Warrior.
This year marks the 108th edition of the Chicago Auto Show. First staged in 1901, the Chicago Auto Show is the largest auto show in North America and has been held more times than any other auto exposition on the continent. The show runs from Feb. 13-21 and opens at 9 a.m. each day. There are nearly 1,000 different vehicles on display throughout the more than 1 million sq. ft. of McCormick Place.
To view the multimedia release go to:
http://www.multivu.com/players/English/7660251-chicago-auto-show-2016/
In this year’s big game, Esurance is passing its savings on and giving away over $1 million in its Esurance Pass It On Sweepstakes. Beginning today, people can simply Retweet messages from the Esurance Twitter handle tagged #EsuranceSweepstakes for chances to win. And for the first time ever, Esurance will select multiple prize winners each quarter who could win money in real time during the big game.
There will be more surprises in store along the way, so people should keep a close eye on the Esurance Twitter channel as details are revealed.
“The Esurance Pass It On Sweepstakes allows us to engage with people before and throughout the game, while also sharing information about who we are in a fun, memorable way,” said Nancy Abraham, Vice President of Integrated Marketing Communications at Esurance. “We want people to become more aware of and familiar with Esurance, so with every Retweet they’ll learn something different.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7750151-esurance-pass-it-on-sweepstakes/
