Eighty-two percent of young adult drivers (16-24) have read a standard text message while driving, according to a national survey conducted by the Ad Council. In an effort to educate young drivers about the dangers of texting while driving, the State Attorneys General and Consumer Protection agencies, the National Highway Traffic Safety Administration (NHTSA)and the Ad Council are launching a new public service advertising campaign (PSA) nationwide. The campaign includes TV, radio, outdoor and digital PSAs. Additionally, to extend the campaign messages online, new Facebook, Twitter and YouTube social media channels go live today.
To view Multimedia News Release, go to http://www.multivu.com/mnr/51785-ad-council-texting-and-driving-prevention-nhtsa-state-attorneys-general
St. George’s University (SGU) School of Veterinary Medicine, Grenada, West Indies, announced that it has been granted full accreditation by the American Veterinary Medical Association’s (AVMA) Council on Education (COE), the highest standard of achievement for veterinary medical education in the United States.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52545-st-george-s-university-school-of-veterinary-medicine-avma-accreditation
Today’s trucking industry is a key element of the immense distribution system that supports the U.S. economy and our citizens’ present standard of living. However, the continued rough economic climate has caused countless bankruptcies, massive layoffs, and reduced trucking volumes. As a result, trucking companies must look for new and creative ways to master two major business challenges that impact a fleet’s bottom line: ongoing expense control and government regulations compliance.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/52192/
Vehicles are doing a better job of protecting people in crashes, but a new crop of advanced technology aims to prevent many crashes from happening altogether. A new study by the Highway Loss Data Institute (HLDI) finds that one kind of advanced forward collision avoidance system is working to prevent about a quarter of the common low-speed crashes that happen in everyday commuter traffic.
The study of insurance claims found that Volvo XC60 midsize SUVs outfitted with a standard collision avoidance feature called City Safety are far less likely to be involved in low-speed crashes than comparable vehicles without the system. City Safety is designed to help a driver avoid rear-ending another vehicle in slow-moving, heavy traffic. Claims under property damage liability coverage — the insurance that pays for damage to vehicles that an at-fault driver hits — were filed 27 percent less often for the XC60 than other midsize luxury SUVs.
For more information: www.iihs.org
Kelley Blue Book today announces a redesign of its top-rated website www.kbb.com, revolutionizing the way consumers research new car and used car information. The site’s new task-based navigation shifts the standard online car-research paradigm, delivering the information visitors need in a faster, more engaging manner.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/kbb/47373/
Bayer HealthCare’s Consumer Care division announced today the introduction of Bayer® Advanced Aspirin, the next generation of aspirin for pain relief. Using the patent-pending Pro-Release™ Technology, Bayer Advanced Aspirin is clinically proven to relieve tough pain twice as fast as previous Bayer® Aspirin tablets.
With the introduction of aspirin in 1899, Bayer offered one of the first widely accessible analgesics, or pain relievers, to consumers. Today, Bayer's overall global Aspirin business continues to grow, and had double-digit, year-on-year sales growth in Q1 2011. Yet, while Bayer continues to be a leader in the category, for many U.S. consumers, Bayer Aspirin is primarily synonymous with cardiovascular use. Now, through a combination of technological innovation and rich analgesic heritage, Bayer is introducing a new standard in aspirin for tough pain relief with Bayer Advanced Aspirin.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bayer/50414/
Buddy Boutonniere, a big hearted Standard Poodle, is a rescue dog who finds love and purpose in this world and the next. His pal MacKenzie, a take charge Border Collie who narrates Buddy’s story, learns the power of friendship and acceptance through Buddy’s travails and triumphs. Learn about the book and about this author here, http://www.buddystail.com Children Ages 9 and up (Actually dog loving adults also like this book)
EDAP TMS SA (Nasdaq: EDAP), the global leader in therapeutic ultrasound, announced today that new 10 year data from an international registry-based multi-center study shows 83 percent of patients had no biopsy evidence of disease after treatment with Ablatherm® HIFU, supporting the technology as a standard primary treatment for localized prostate cancer. Study results were presented at the American Urological Association (AUA) 2011 Annual Meeting, Washington, D.C.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/edap/49862/
The Chevrolet Volt and Nissan Leaf earn the highest safety ratings from the Insurance Institute for Highway Safety in the first-ever U.S. crash test evaluations of plug-in electric cars. The milestone demonstrates that automakers are using the same safety engineering in new electric cars as they do in gasoline-powered vehicles.
The Volt and Leaf earn the top rating of good for front, side, rear, and rollover crash protection. With standard electronic stability control, they qualify as winners of TOP SAFETY PICK, the Institute’s award for state-of-the-art crash protection. The ratings help consumers pick vehicles that offer a higher level of protection than federal safety standards require.
Over 200 public relations and communications professionals gathered at the St Pancras Renaissance hotel in central London to hear Doug Wills, Managing Editor of the London Evening Standard give a talk on the recent changes at the paper, its long term plans and insights into the future of the newspaper publishing industry.
The evening event hosted by PR Newswire and CorpComms Magazine brought together two great London icons - The London Evening Standard and the St Pancras Renaissance Hotel (formerly The Midland Grand) a magnificent Gothic building that was opened by Queen Victoria in 1873, left to ruin and now painstakingly restored to stand proudly as one of London’s most stunning architectural offerings.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/prne/prnewswire/48900/
After pioneering the concept of antilock brakes (ABS) on motorcycles 23 years ago, BMW Motorrad USA announced today that it will be the first motorcycle manufacturer to offer ABS as standard equipment on its entire range of 2012 model year motorcycles.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/bmw/49653/
Designing without 3D -CAD? That was yesterday. The calculation and simulation of computer models are now standard for even the smallest engineering firms. Meanwhile, the next stage of development has begun. Now the physical properties of various materials, the reaction of a module to certain influences, as well as the functioning of the entire system are also virtually modeled.
