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Many Americans can still recall the DieHard TV ad from the mid-70s: a visual of a car parked on a frozen lake. The announcer’s voice over: “International Falls, Minn. A car sits on a frozen lake through January, February and March. Then in April – it started. Thanks to a DieHard.”
Today, more than 35 years later, the DieHard® brand unveiled an updated version of the iconic ad. The new TV spot will debut as the first-ever television commercial for DieHard alkaline batteries. Celebrating 45 years as America’s most trusted auto battery brand,DieHard batteries now deliver the power and superior performance customers expect from the brand with a full line of alkaline batteries for household devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55412-sears-diehard-remakes-frozen-lake-commercial-alkaline-batteries
Bianor today announced a partnership with PR Newswire, the global leader of marketing and communications solutions, bringing PR Newswire’s customers’ multimedia news content directly to their connected devices, including internet TV and gaming consoles via Bianor’s iMediaShare application.
Bianor’s iMediaShare, the complete end-to-end push-to-TV platform, represents a great opportunity for users of PR Newswire’s broadcast and multimedia services, offering the interactive consumer the invaluable ability to access on-demand news content on a television, engaging their target audiences in a more dynamic way.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55187-pr-newswire-bianor-deliver-on-demand-video-content-imediashare
Furthering its status as the leader in cat gaming, the Friskies brand ignites speculation about which species reigns supreme with the introduction of the first duel-species tablet game, “You vs. Cat,” available for iPad and iPad2 tablet devices.
“You vs. Cat” is the first tablet game designed for two players – one human and one cat – to bring big-time competition to playtime. Download the free game for you and your cat at YouvsCat.com and iTunes.
To view Multimedia News Release, go to http://www.multivu.com/mnr/55151-friskies-launches-you-vs-cat-tablet-game-buddy-challenges-college-mascots
Walmart is giving physical DVD/Blu-ray collections across the country a second life by turning them into digital movies. The nation’s largest home entertainment retailer is the first to announce an exclusive in-store disc-to-digital service which gives movie lovers the freedom to watch their DVD/Blu-ray collections from Internet-connected devices, including televisions, tablets, smartphones, gaming consoles and more. The service is powered by VUDU, the industry-leading video streaming service.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54832-walmart-exclusive-new-disc-to-digital-service-by-vudu-access-to-movies
Ixonos has over 15 years of experience in mobile software development, working together with companies such as leading device manufacturers and helping them roll out winning devices one after the other. During Mobile World Congress on 27 February – 1 March in Barcelona, Spain, Ixonos introduces a productized service package based on this vast experience. Ixonos Mobile SW Services Suite™ is a collection of services that enables straightforward development of high-quality components ready to be integrated into customers’ wireless devices.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53771-ixonos
Imagine a device worn on your finger that allows intuitive, touch-free interaction with the digital world. Imagine a solar panel the size of a microcontroller that enables environmental intelligence in any building. Imagine integrating carbon monoxide sensing, thermostat control and biometric security capabilities to a smoke detector without increasing its size. This smarter, greener, battery-free world is fast becoming a reality with the world’s lowest-power microcontroller platform from Texas Instruments Incorporated (TI) (NASDAQ: TXN). Codenamed “Wolverine” for its aggressive power-saving technology, this ultra-low-power MSP430 microcontroller platform offers at least 50 percent less power consumption than any other microcontroller in the industry (360 nA real-time clock mode and less than 100 µA/MHz active power consumption). The first devices based on this platform will be the MSP430FR58xx microcontroller series with expected availability in June 2012.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54041-texas-instruments-ti-wolverine-microcontroller-platform
Small business success is essential to overall U.S. economic success. Financial accomplishment in the small business sector requires the ability to control expense, maximize productivity and revenues, as well as keep customers happy. Mobile technology can help accomplish every one of these objectives.
Frost & Sullivan recently published a white paper, Mobile Solutions for Today’s Small Business: The Need for Affordable, Easy-to-Use Products and Support, which examines how mobile technology can help small business owners become more competitive, profitable and productive.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/frostsullivan/54685
Achieving another wireless connectivity milestone, Texas Instruments Incorporated (TI) (NASDAQ: TXN) today introduced the WiLink™ 8.0 product family: a collection of 45-nanometer single-chip solutions that integrate up to five different radios, and set the stage for next-generation mobile Wi-Fi®, GNSS, NFC, Bluetooth® and FM transmit/receive applications. The WiLink 8.0 architecture supports various combinations of these technologies, allowing for customized solutions to address the unique needs and price points of all mobile markets. Each chip variant comes in a compact WSP package that can be mounted directly on a PCB, and includes all required RF front ends, a complete power management system, and comprehensive coexistence mechanisms. At the system level, the five-radio WiLink 8.0 chip offers a 60 percent cost reduction, 45 percent decrease in size and 30 percent lower power consumption compared to traditional multi-chip offerings. Complete details: www.ti.com/wilink8.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54040-texas-instruments-ti-wilink8-5-in-1-wireless-connectivity-next-gen-mobile
Leviton, a leading global manufacturer of electrical devices, today introduced state-of-the-art Universal Dimmers, engineered to provide homeowners optimal control of current and emerging incandescent, dimmable CFL and dimmable LED bulbs without sacrificing performance. Recognizing that newer, energy-efficient bulbs have specific needs for effective dimming, Leviton worked with bulb manufacturers to develop dimmers that are tested and proven effective to function in harmony with the latest bulb innovations. The new devices give retailers, distributors and contractors the ability to offer a single lighting control capable of properly dimming next-generation lighting sources while remaining backwards compatible with current bulbs.
To view Multimedia News Release, go to http://www.multivu.com/mnr/53188-leviton-universal-dimmers-compatible-with-led-cfl-incandescent-bulbs
Alcatel-Lucent (Euronext Paris and NYSE: ALU) has today launched an extended portfolio of software and services designed to improve the experience that consumers have with their smartphones, tablets and other connected devices.
When consumers buy a new device or service they expect everything will work right from the start and any glitch will be quickly resolved. The expectation is that the focus is on the customer – not just the network.
To view Multimedia News Release, go to http://www.multivu.com/mnr/54399-alcatel-lucent-motive-customer-experience-support-solution
“Wall Of Sound Provides a fun, Tactile, Visual and Interactive Experience for your Music With 20 Million Songs at your Fingertip” says Fred Sigal, Founder & President NuageProductionTM.
NuageProductionTM has just released Wall Of Sound, a free iOS app that dramatically enhances the experience of music playback and discovery on your iPad, iPhone and iPod devices. As a complement to your device’s default user experience, you get started by simply launching the Wall Of Sound app, which is localized in 23 languages for 127 countries. No parameters to setup. It simply connects to the content in your iDevice library and away you go.
To view Multimedia News Release, go to http://www.multivu.com/mnr/52153-nuageproduction
