Launched in January, Flatbed Cider Co. (www.flatbedcider.com) offers consumers an all-new craft cider made from the apples that made the Northwest famous around the world. The company’s two offerings, a Crisp Apple Cider and a Pear Cider are now available at restaurants and retailers throughout Washington State and Oregon.
While various hard ciders have been produced in the U.S. since the repeal of prohibition, the Northwest has recently become the epicenter of a craft cider revolution. Since 2012, cider’s popularity has grown more than 60 percent each year, with the strongest growth happening in Washington State and Oregon¹. Flatbed ferments its hard ciders from local, whole-pressed apples—rather than the apple juice concentrate used by many brands—and limits the time from branch to bottle to minimize oxidation and maximize Flatbed’s bright, rustic apple character.
Flatbed’s Crisp Apple Cider has a drier taste profile than most widely-available ciders in the U.S. Flatbed Crisp Apple Cider is all-natural, with no added sugar or artificial ingredients and is naturally gluten-free. Jonagold apples picked at their peak deliver the balance and acidity behind Flatbed’s exceptionally bright taste while Red Delicious apples provide tannin structure. Golden Delicious apples add a rustic apple character with a twist of subtle sweetness. And, heirloom varietals like Newtown Pippins and Gravensteins—which are hand-selected from batch-to-batch—add bucolic Northwest charm to the blend. Thanks to its bright acidity and drier flavor profile, Flatbed’s Crisp Apple Cider pairs with nearly anything that comes from the sea, farm or food cart. The Crisp Apple Cider is currently available in a 6-pack of 12-ounce bottles with an SRP of $10.99.
To view the multimedia release go to:
http://www.multivu.com/players/English/7409455-flatbed-cider-northwest-launch/
To kick off National Mental Health Awareness Month, starting on May 1 the Child Mind Institute presents Speak Up for Kids, a month-long online dialogue to promote children’s mental health and help eliminate barriers to care. Responding to President Obama’s call for a national conversation about mental health in the wake of the tragedy in Newtown, Speak Up for Kids brings together the nation’s mental health leadership to give parents the information they need to remove stigma and get kids effective mental health care.
To view Multimedia News Release, go to http://www.multivu.com/mnr/61539-child-mind-institute-launches-speak-up-for-kids-online-programming
In the wake of recent tragedy, the Newtown community came together to show the nation the true meaning of “Newtown strong.” It was inspiring to see such overwhelming support for a small, quiet town in the face of such extreme adversity.
The Strides for Sandy Hook 5k memorial run/walk was created as a way for local residents to continue the healing process. The 5k took place on Saturday, January 19, 2013. The unofficial community run honored the lives of victims lost in the December 14, 2012 tragedy. While there was a suggested donation of $25 for participants, any amount was accepted—no matter how big or small. Strides for Sandy Hook attracted nearly 200 walkers and runners and raised over $3,600 on January 19 alone. All donations and proceeds were given towards a memorial fund established by Newtown Parks and Recreation, the Newtown Park Gift Fund.
To view Multimedia News Release, go to http://www.multivu.com/pages/59886-strides-for-sandy-hook-5k-memorial-run-newtown-ct
Every dog has his day. And yesterday, Atlanta-area dogs sure had theirs, as its first Dream Dog Park was unveiled by Beneful® brand dog food in Johns Creek, Ga.
The entire Johns Creek dog-loving community has awaited this day since last September, when their community dog park was awarded a $500,000 renovation from the Beneful® brand after local resident Pat McNeely and his Siberian Husky Koda were named Grand Prize Winner in the Beneful® WagWorld® Dream Dog Park Contest. Since then, Pat and Koda’s dream ideas have served as inspiration for the renovation that was managed by the Beneful Dream Team, led by TV personality and design expert Jason Cameron and pet expert and bestselling author Arden Moore. The Dream Team duo have worked together to transform the Newtown Dog Park into an enviable adventure destination for dogs and owners. Some of the park’s most interactive and unique elements include a giant bone-shaped ramp with tunnels, two water splash pads and a running trail, all of which were put to good use yesterday as local dogs and their best buddies turned out to celebrate at a special unveiling event.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/benefuldreamdogpark/50201/