Community Brands, a technology-driven company that delivers purpose-built solutions for the world’s leading associations and nonprofits, announced today findings from its Member Loyalty Study: A Deep Dive into Member Preferences and Retention. This study explores what is driving retention among members of professional membership organizations, and the best ways for organizations to communicate their value.
“Far too few associations are proactive about identifying and acting upon retention warning signs until it’s a major problem for the organization,” said Amanda Myers, director of product marketing, member solutions for Community Brands. “In our study, we were able to identify four key metrics – satisfaction, likelihood to renew, connection, and likelihood to recommend the organization (Net Promoter Score) – to measure and segment members into groups, based on shared attitudes and values. Our hope is that associations benchmark their membership against our findings and identify new ways to nurture their members up the loyalty spectrum.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8160951-community-brands-member-loyalty-study/
PAW Patrol Live! “Race to the Rescue” based on hit preschool series PAW Patrol, which airs on Nickelodeon and is produced by Spin Master Entertainment, will visit seven cities across Florida throughout June and July, including Orlando, Jacksonville, West Palm Beach, Ft. Myers, Ft. Lauderdale, Melbourne and Tampa. PAW Patrol Live!, presented by Pedigree, brings everybody’s favorite pups to the stage for an action-packed, high-energy, musical adventure. When Mayor Goodway goes missing during the day of The Great Adventure Bay Race, the pups come to the rescue. Join Ryder, Chase, Marshall, Rocky, Rubble, Zuma, Skye and Everest as they work to rescue Mayor Goodway and reach the race’s finish line before Mayor Humdinger! Tickets for all Florida shows are on sale now and can be purchased by visiting http://www.pawpatrollive.com/florida-paw-patrol-live-dates.
To view the multimedia release go to:
https://www.multivu.com/players/English/8116151-paw-patrol-live-race-to-the-rescue-florida/
Abila, the leading provider of software and services to associations, nonprofits, and government entities, announced today findings from its Member Engagement Study: Aligning Organization Strategy with What Matters Most to Members. The study explores member engagement and where alignments and disconnects exist between professional member organizations and the members they serve. The study also looks at engagement preferences across four generations: Matures (71 or older), Boomers (52-70), Generation Xers (36-51), and Millennials (19-35).
“In many ways, members and the professional organizations to which they belong are on the same page,” said Amanda Myers, director of member strategy for Abila and study co-author. “However, we’re seeing some areas of misalignment between members and professional organizations, especially surrounding what motivates members to join and engage with an organization versus what organization professionals think motivates their members.”
To view the multimedia release go to:
http://www.multivu.com/players/English/7858251-abila-member-engagement-study/
www.bms-onkologie.de ist die unternehmensbezogene „Heimat“ von Bristol-Myers Squibb Onkologie und bietet für Fachkreise und Öffentlichkeit seit September 2011 neben einem Einblick in Forschung und Entwicklung auch Aktuelles zu verschiedenen onkologischen Erkrankungen. Herzstück ist eine Mediathek mit multimedialen Inhalten unterteilt in „News“, „Veröffentlichungen“, „Veranstaltungen“ und „Austausch“.
www.melanom-wissen.de ist eine Disease Awareness Website zum Thema Melanom (Schwarzer Hautkrebs). Sie bietet Interessierten umfassende Hinweise zu Risikofaktoren und Prävention sowie hilfreiche Informationen und Serviceangebote nach Diagnosestellung.
http://multivu.prnewswire.com/mnr/prne/bristolmyers/52774/
In recognition of founding of Art of the Olympians’ (AOTO), the organization will host the official grand opening celebration during the first week of March 2011 in the Historic River District of Downtown Fort Myers, in Lee County, FL U.S.A.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/lee-county/47541/
The Beaches of Fort Myers & Sanibel on southwest Florida’s Gulf coast today unveiled its new Manatee Message e-cards for friends and family members to connect with one another digitally this holiday season.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/leecounty/47540/
The pristine, sugary white sand of Fort Myers Beach, Fla., once again will draw master sand sculptors from around the globe for the 24th Annual American SandSculpting Championship & Beach Festival on Nov. 10-14, 2010.
Competition will be keen as 17 master sand sculptors who together hold at least 35 world titles descend upon the destination, with the winner receiving an automatic bid to the world championship in September 2011. This is the second year that the Fort Myers Beach competition will be one of only 11 qualifying sites for the world championship.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/leecounty/46867/
The Art of the Olympians began as a dream of Olympic gold medalist Al Oerter. He spent the last two years of his life organizing Art of the Olympians by collecting artwork in various mediums from Olympic athletes, lobbied for a permanent location in Fort Myers and worked in partnership with the United States Olympic Committee (USOC), which ultimately lead to an agreement for the Art of the Olympians to display the U.S. Olympic rings at the facility.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/florida-tourism/46025/
To address consumer misperceptions and reassure visitors that the Gulf oil spill is not affecting The Beaches of Fort Myers & Sanibel coastline and islands, the destination has begun airing the first of nine, 30-second television spots, that are scheduled to be filmed, edited and aired everyday from June 21-25 and June 28-July 1.
To view Multimedia News Release, go to http://multivu.prnewswire.com/mnr/florida-tourism/44657/
