LIFEWTR, the premium water brand that believes art is as essential to life as water, is committing to advancing arts education in schools nationwide as the foundation of where creativity begins. New research shows we are heading toward a creativity crisis in schools – 91% of American parents agree that arts education is important to teach children to think outside the box, yet 4 in 5 people say that arts education is not being offered as much as it once wasi. This week, in partnership with Americans for the Arts during its National Arts Action Summit, LIFEWTR announced its commitment to making every day vibrant by infusing creativity into schools across the U.S., reaching 10 million students through school and community beautification projects and arts education programming as part of its continued collaboration with Scholastic.
“At LIFEWTR we believe that arts education plays an invaluable role in helping students achieve success and reach their full potential in school and beyond,” said Alexis Porter, Senior Director, LIFEWTR Marketing. “Students involved in the arts are four times more likely to be recognized for academic achievementii, which is why it’s more important than ever to #BringArtBackToSchools. Through our collaboration with Scholastic and Americans for the Arts, we are making a concerted effort to impact 10 million students nationwide through arts education programming and to preserve the critical source of where creativity begins, in our schools.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8503551-pepsico-lifewtr-scholastic-macklemore-school-art-beautification-project/
On January 13, 2019, the Cantor Fitzgerald Relief Fund (“Relief Fund”) directly handed out $1,000 Payoneer® prepaid cards to approximately 4,000 families in Puerto Rico who are still recovering after Hurricanes Irma and Maria devastated the island.
More than 200 volunteers from Cantor Fitzgerald and its affiliate companies BGC Partners and Newmark Knight Frank, along with New York community volunteers and clients from Banco Santander and Scotiabank, distributed $4 million at the Roberto Clemente Coliseum in San Juan, Puerto Rico.
The Relief Fund worked directly with the office of Carmen Yulin Cruz, San Juan Mayor, to organize the effort and identify the families in need.
To view the multimedia release go to:
https://www.multivu.com/players/English/8467851-cantor-fitzgerald-puerto-rico-relief-fund/
A recent study found that only 47% of Americans are currently taking steps to prevent bone loss1, despite considering it to be of high importance. In an effort to educate the public about the importance of bone health, Sunsweet Growers has partnered with the International Osteoporosis Foundation (IOF) to support their annual World Osteoporosis Day (WOD) campaign. WOD is globally celebrated on October 20 and serves to create awareness for bone health and the steps that can be taken to protect bones including incorporating bone-building habits – like eating prunes – into a regular lifestyle routine.
Bones need the right nutrients to stay strong and healthy and research suggests that eating just 5-6 prunes (the Feel Good Fruit!) each day may help to prevent bone loss. However, many do not think about bone health until after a fracture or break occurs.
To view the multimedia release go to:
https://www.multivu.com/players/English/8410051-sunsweet-iof-world-osteoporosis-day-bone-health/
Remembering those who were lost by helping those in need; that's the meaning behind Charity Day at Cantor Fitzgerald, a leading financial services firm, and its affiliates BGC Partners, Inc. and GFI Group. On September 11, 2018, dozens of celebrities - including President Bill Clinton, Mr. Tony Blair, Common, Saquon Barkley, Alec Baldwin, and more - participated in the firms’ most successful Charity Day event to date, raising more than $12 million in a single day for various charities around the world. Charity Day also kicked off an effort to raise $5 million for Puerto Rico to help families affected by last year’s Hurricanes Maria and Jose to rebuild their homes and their lives.
Each year, Cantor Fitzgerald, BGC Partners and GFI Group donate 100 percent of the global revenues generated on Charity Day to the Cantor Fitzgerald Relief Fund and, to date, have raised approximately $159 million globally since its inception in 2005.
To view the multimedia release go to:
https://www.multivu.com/players/English/8320351-cantor-fitzgerald-2018-charity-day/
Fetzer, the pioneering vintner behind Sundial Chardonnay and the nation’s #1-selling Gewürztraminer, is making a recommendation that is both true to its roots and totally 2018: that the white wine glass take up its rightful place on the emoji keyboard. Joining together with over a dozen California wineries and the global wine community, Fetzer is bringing its creativity and a variety of inspired tools to the campaign to add the #WhiteWineEmoji to the 2019 emoji roster.
Fetzer’s engaging “I Want My White Wine Emoji” video is at the heart of the vintner’s efforts to generate awareness and enthusiasm for the #WhiteWineEmoji campaign. Already viewed more than 33,000 times, the animated video highlights missed opportunities to pair a variety of items—from white wine-friendly foods like fish to day trips to sunny beaches—with the white wine emoji. Fetzer also brings the campaign to life on its website, which sheds light on the international effort for the #WhiteWineEmoji and invites fans to express their support by visiting whitewineemoji.net to get involved.
To view the multimedia release go to:
https://www.multivu.com/players/English/8255952-fetzer-white-wine-emoji/
GAC Motor, China’s leading automaker, released a new brand image and corporate culture for the company’s decennial celebration. The new vision, which aims to highlight the aspirations of one of China’s leading auto brands as it begins to embark on its next stage of development.
“Achieving great progress in business not only depends on high-quality products and brand strength but also in the guidance of corporate culture,” said Yu Jun, President of GAC Motor. “Therefore, GAC Motor upon celebrating its 10th anniversary has decided to update our image with a new brand slogan and a renewed effort to upgrade our corporate culture. Aiming to further, empower, motivate and inspire our workforce to ensure our continued long-term development into the next decade.”
To view the multimedia release go to:
https://www.multivu.com/players/English/8379451-gac-motor-10-year-anniversary-road-to-greatness-campaign/
As back to school season approaches, Pilot Corporation of America (Pilot Pen) is working diligently to help empower students to excel and to overcome their greatest challenges during the school year. Bullying and cyberbullying are at an all time high, with nearly 1 out of 4 U.S. students having been bullied. Pilot Pen’s ongoing partnership with the nation’s leading anti-bullying prevention organization, STOMP Out Bullying is designed to help “Erase Bullying For Good,” for the fourth consecutive year. The goal of this campaign is to raise awareness of this serious issue, helping to ensure that parents, educators and students are aware of the valuable resources available to those in need of support. As part of the effort, Pilot is donating 10 cents from every specially-marked package of FriXion Clicker erasable gel ink pens purchased during the back to school period, to support STOMP Out Bullying. Pilot is committed to donating $325,000 to the organization.
To view the multimedia release go to:
https://www.multivu.com/players/English/8342451-pilot-pen-stomp-out-erase-bullying-for-good/
John Deere launches the Easy Change™ 30-Second Oil Change System for quick and easy oil changes on select lawn tractors. With the new system, owners can change oil by simply twisting on a new cartridge that contains both the oil and the filter – no engine oil drainage needed. This revolutionary technology makes changing the engine oil easy, quick, and clean. Changing the filter removes the captured contaminants and replaces about 0.8 qt (0.76 L) of the engine oil.
This integrated system is exclusive to John Deere and reduces the skill and effort traditionally required for oil changes – no fuss, no mess. There is no draining required, and it takes one quarter turn to remove the old cartridge and another quarter turn to install a new cartridge. This makes is easy for nearly anyone to change the oil in their lawn tractor, empowering more owners to take tractor maintenance into their own hands.
To view the multimedia release go to:
https://www.multivu.com/players/English/8261651-john-deere-easy-change-30-second-oil-change-system/
Primrose Schools®, a national high-quality early education and care provider, raised more than $773,000 for local and national children’s charities in 2017, breaking its previous record by more than $53,000. More than 350 Primrose preschools across the U.S. contributed to this effort, demonstrating the company’s mission to forge a path that leads to a brighter future for all children.
Last year, more than 55,000 preschool children and their families – in addition to Primrose National Leadership Support Team members, Franchise Owners, teachers and staff – participated in a variety of fundraising efforts throughout the year. These initiatives are part of the company’s Primrose PromiseSM corporate social responsibility program, which was founded in 2014 and represents the company’s commitment to make a difference in the lives of all children, especially those at greatest risk.
To view the multimedia release go to:
https://www.multivu.com/players/English/8014458-primrose-childrens-charity-fundraising-donations/
NOAA’s Joint Polar Satellite System-1 (JPSS-1) is encapsulated inside the fairing (nose cone) of a United Launch Alliance Delta II launch vehicle ready for lift off from Space Launch Complex-2W at Vandenberg Air Force Base, California, on November 14, 2017 at 1:47 a.m., PST. JPSS-1 is a collaborative effort between NOAA and NASA.
“The JPSS-1 bus is based on our Ball Configurable Platform 2000, a proven, agile spacecraft, which has 50 years of on-orbit operations and is designed for cost-effective, remote sensing applications,” said Alex Chernushin, JPSS-1 Program Manager, Ball Aerospace. “JPSS-1 is the twelfth spacecraft built on this core architecture, including the Suomi National Polar-orbiting Partnership (Suomi NPP) spacecraft launched in 2011.”
To view the multimedia release go to:
https://www.multivu.com/players/English/7987651-ball-aerospace-joint-polar-satellite-system-jpss-1-launch/
In just five hours overnight on October 18, Times Square was transformed from a concrete jungle into a woodland paradise by LightStream, the national online lending division of SunTrust Bank. Nearly 200 live trees, shrubs and plants -- oak, maple, and purple plum trees, as well as rhododendron, mountain laurels and more – provided a magical setting for thousands of visitors to enjoy and have their photo taken and shared on a Times Square billboard. The Forest of Dreams event kicked off LightStream’s effort to plant 10,000 trees in October, one for each person who participated in Times Square or who signs up at LightStreamForests.com before November 1.
The Forest of Dreams will benefit wilderness areas and green spaces across the U.S., including areas decimated by wildfires and hurricanes in Houston, Miami and California.
To view the multimedia release go to:
https://www.multivu.com/players/English/7740051-lightstream-forest-of-dreams/
